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Rattiner's Financial Planner's Bible: The Advisor's Advisor PDF

317 Pages·2002·0.66 MB·English
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Rattiner’s Financial Planner’s Bible The Advisor’s Advisor Jeffrey H. Rattiner, CPA, CFP, MBA, RFC John Wiley & Sons, Inc. Critical Praise for Rattiner’s Financial Planner’s Bible: The Advisor’s Advisor “Indispensable advice from an industry leader. Jeff Rattiner, one of the foremost financial planning educators in the country, has written a book that belongs in every planner’s library.” —Richard J. Koreto Executive Editor Financial Planning Magazine “A one-stop shopping resource for setting up and running your financial planning practice. This is a comprehensive guide for be- ginners as well as advanced planners. I wish this bible had been available when we started our investment advisory firm 5 years ago.” —Steven I. Levey, CPA/PFS Principal GHP Investment Advisors, Inc. “Jeff Rattiner knows this business. For rookies just starting out or mid-career advisors refocusing their practices, this book offers sage advice on marketing and practice management. As the finan- cial services industry continues to reinvent itself, all advisors can benefit from his experience.” —Mitch Rose Executive Editor Horsesmouth “Jeff Rattiner’s Financial Planner’s Bible is an indispensable tool for any advisor interested in meeting the competitive challenges in today’s environment.” —E. Clark Griggs Vice President-Financial Consultant A National Financial Services Firm Rattiner’s Financial Planner’s Bible Rattiner’s Financial Planner’s Bible The Advisor’s Advisor Jeffrey H. Rattiner, CPA, CFP, MBA, RFC John Wiley & Sons, Inc. This book is printed on acid-free paper. Copyright © 2002 by John Wiley & Sons, Inc. All rights reserved. Published by John Wiley & Sons, Inc., Hoboken, New Jersey Published simultaneously in Canada No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopy- ing, recording, scanning, or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher or authorization through payment of the appropri- ate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Dan- vers, MA 01923, (978) 750-8400, fax (978) 750-4744. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 605 Third Avenue, New York, NY 10158-0012, (212) 850-6011, fax (212) 850-6008, E-mail: [email protected]. Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies con- tained herein may not be suitable for your situation. You should consult with a professional where appropriate. Neither the publisher nor author shall be liable for any loss of profit or any other commercial damages, including but not limited to special, incidental, consequential, or other damages. For general information on our other products and services, or technical sup- port, please contact our Customer Care Department within the United States at 800-762-2974, outside the United States at 317-572-3993 or fax 317-572-4002. Wiley also publishes its books in a variety of electronic formats. Some content that appears in print may not be available in electronic books. ISBN 0-471-22034-5 Printed in the United States of America. 10 9 8 7 6 5 4 3 2 1 To my children, Brandon, Keri, and Matthew, who everyday pro- vide me with my greatest inspiration. To my wife, Rochele, for her continued love and support. To my parents, Esther and Ronald, who, when the going gets tough, never give up!

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