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Formulation Simplified Formulation Simplified Finding the Sweet Spot through Design and Analysis of Experiments with Mixtures Mark J. Anderson Patrick J. Whitcomb Martin A. Bezener A PRODUCTIVITY PRESS BOOK Routledge Taylor & Francis Group 711 Third Avenue, New York, NY 10017 © 2018 by Mark J. Anderson, Patrick J. Whitcomb, Martin A. Bezener Productivity Press is an imprint of Taylor & Francis Group, an Informa business No claim to original U.S. Government works Printed on acid-free paper International Standard Book Number-13: 978-1-1380-5604-6 (Hardback) International Standard Book Number-13: 978-1-1380-5601-5 (Paperback) International Standard Book Number-13: 978-1-3151-6557-8 (eBook) This book contains information obtained from authentic and highly regarded sources. Reasonable efforts have been made to publish reliable data and information, but the author and publisher cannot assume responsibility for the validity of all materials or the consequences of their use. The authors and publishers have attempted to trace the copyright holders of all material reproduced in this publication and apologize to copyright holders if permission to publish in this form has not been obtained. If any copyright material has not been acknowledged please write and let us know so we may rectify in any future reprint. Except as permitted under U.S. Copyright Law, no part of this book may be reprinted, reproduced, transmitted, or utilized in any form by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying, micro- filming, and recording, or in any information storage or retrieval system, without written permission from the publishers. For permission to photocopy or use material electronically from this work, please access www.copyright.com (http://www. copyright.com/) or contact the Copyright Clearance Center, Inc. (CCC), 222 Rosewood Drive, Danvers, MA 01923, 978-750- 8400. CCC is a not-for-profit organization that provides licenses and registration for a variety of users. For organizations that have been granted a photocopy license by the CCC, a separate system of payment has been arranged. Trademark Notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identi- fication and explanation without intent to infringe. Visit the Taylor & Francis Web site at http://www.taylorandfrancis.com and the Productivity Press site at www.productivitypress.com Contents Preface ........................................................................................................ix Acknowledgments ....................................................................................xi Authors .....................................................................................................xiii Introduction .............................................................................................xv 1 Getting Your Toe into Mixtures ...................................................1 All That Glitters Is Not Gold.......................................................................3 Generating a Beautiful Response Surface—Like a String of Rubies on a Gold Strand! ........................................................................................7 Details on Modeling the Performance of a Two-Component Mixture ........11 Practice Problems ......................................................................................14 Problem 1.1 ............................................................................................15 Problem 1.2 ............................................................................................17 Appendix 1A: Cubic Equations for Mixture Modeling (and Beyond) .....21 Appendix 1B: Statistical Details on How to Order Up Just the Right Model .........................................................................................................25 Testing for Lack of Fit ...........................................................................26 Model Summary Statistics .....................................................................29 2 Triangulating Your Region of Formulation ...............................31 The Simplex Centroid Design ...................................................................33 The Black and Blue Moon Beer Cocktail ................................................35 Diving Under the Response Surface to Detail the Underlying Predictive Model .......................................................................................41 Taking Cost into Account .........................................................................44 Do Not Put a Square Peg into a Triangular Hole ....................................46 v vi ◾ Contents Practice Problems ......................................................................................48 Problem 2.1 ............................................................................................48 Problem 2.2 ...........................................................................................49 Appendix 2A: The Special Cubic (and Advice on Interpreting Coefficients) ...............................................................................................50 3 Simplex Lattice Designs to Any Degree You Like .....................55 Working with Four Components in Tetrahedral Space ...........................55 Building a Simplex Lattice Design ............................................................57 Augmented Simplex Lattice: When in Doubt, Build Them Stout ............60 Using Augmented Simplex Lattice Mixture Design to Optimize an Extra-Virgin Olive Oil ..........................................................................62 Practice Problems ......................................................................................70 Problem 3.1 ............................................................................................71 Problem 3.2 ...........................................................................................71 4 Mixture Constraints That Keep Recipes Reasonable .................73 Setting Minimum Constraints ...................................................................73 Expanding the Constrained Space via Mathematical Coding..................75 Why It Was Worth Reading This Chapter and What’s in It for You as a Formulator .........................................................................................79 Practice Problem .......................................................................................80 Problem 4.1 ............................................................................................80 Appendix 4A: Upper (“U”) Pseudo Coding to Invert Mixture Space ......82 5 Optimal Design to Customize Your Experiment .......................87 Extreme Vertices Design: Shampoo Experiment .....................................89 Optimal Designs Customize Your Experiment as You See Fit for Any Feasible Region ..................................................................................93 Take This Tableting Case-Study Now and Call the Statistician in the Morning ..........................................................................................94 Optimal Design Simplified .......................................................................95 Take-Home Advice on Deploying Optimal Design .................................97 Practice Problem .......................................................................................98 Problem 5.1 ............................................................................................98 Appendix 5A: An Algorithm for Finding Vertices ....................................99 6 Getting Crafty with Multicomponent Constraints ...................101 How Multicomponent Constraints Differ from Simple Ones ................101 MCCs Made as Easy as Making a Pound Cake ......................................104 Contents ◾ vii Ratio Constraints .....................................................................................107 Appendix 6A: Combining Components .................................................108 7 Multiple Response Optimization Hits the Spot .......................113 Desirability Simplified .............................................................................114 Framing the Sweet Spot and Narrowing It Down to Achieve Quality by Design (QbD) ........................................................................119 Practice Problem .....................................................................................124 Problem 7.1 ..........................................................................................124 8 Screening for Vital Components ..............................................127 High-Octane Simplex Screening Designs ..............................................128 Measuring the Effect of a Component ...................................................133 Extreme Vertices Design for Non-Simplex Screening ............................134 Appendix 8A: Trace Plots—Cox versus Piepel Direction ......................138 9 Working Amounts, Categorical and Process Factors into the Mix .............................................................................143 Mixture-Amount Experiments—Not Just the Composition but How Much of It .......................................................................................143 Contending with Categorical Variables ..................................................149 Practice Problem .....................................................................................152 Problem 9.1 ..........................................................................................152 Appendix 9A: Alternatives for Modeling Results from Combined Designs ..................................................................................152 10 Blocking and Splitting Designs for Ease of Experimentation .....155 Blocking to Remove Known Sources of Variation .................................155 Split Plots to Handle Hard-to-Change Factors or Components in Combined Designs .............................................................................160 A Case Where the Process, Rather Than the Mixture, Is Hard to Change ................................................................................................164 11 Practical Magic for Making the Most of a Mixture ..................165 The Failure of Fillers and Perils of Parts ................................................165 Strategy for Formulation Experimentation .............................................171 References ......................................................................................175 About the Software ........................................................................179 Index ..............................................................................................181 Preface All that is gold does not glitter; Not all those who wander are lost. —J. R. R. Tolkien (The Fellowship of the Ring) This book rounds out our series of “Simplified” books (Anderson and Whitcomb, 2015, 2016) into a trilogy on the design of experiments (DOE). It may not achieve the stature of Tolkien’s towering trio—The Lord of the Rings, but the detailing of mixture design completes our quest to provide the statistical tools needed by modern-day industrial experimenters. The beneficiaries of this third “Simplified” book will be formulators of alloys, beverages, chemicals, cosmetics, construction materials (such as concrete), food, flavors, pharmaceuticals, paints, plastics, pulp, paper rubber, textiles, and so forth, that is, any product made from stuff. Formulation Simplified is derived from a popular workshop on mixture design that my coauthor, Pat, developed over twenty years ago. He’s worked unstintingly to continuously incorporate new statistical methods that prove to be of practical use. More recently, statistician, Martin Bezener, joined our team at Stat-Ease and took to mixtures like a barista to coffee. However, it’s one thing to be trained intensively by expert instructors like Pat or Martin, but another thing to learn on your own from a book. That’s where I come in by making these powerful statistical tools of experimental design and analysis as unintimidating as possible in a self-study, written format. Luckily, I can rely on Pat and Martin to bolster any inadequate mathematical details, thus helping us maintain statistical rigor throughout. If we feel that this may create too much information (TMI) for some readers, the in-depth explanations go into sidebars or appendices that can be glossed over (at least on the first go-through!). What differentiates Formulation Simplified from the standard statisti- cal texts on mixture design by Cornell (2002) and Smith (2005) is that we make things relatively easy and fun to read. To convey my experience that ix

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