Qualitative Research from Start to Finish Qualitative Research from Start to Finish S e c o n d e d i t i o n Robert K. Yin THE GUILFORD PRESS New York London © 2016 The Guilford Press A Division of Guilford Publications, Inc. 370 Seventh Avenue, Suite 1200, New York, NY 10001 www.guilford.com All rights reserved No part of this book may be reproduced, translated, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, microfilming, recording, or otherwise, without written permission from the publisher. Printed in the United States of America This book is printed on acid-free paper. Last digit is print number: 9 8 7 6 5 4 3 2 1 Library of Congress Cataloging-in-Publication Data Yin, Robert K. Qualitative research from start to finish / Robert K. Yin.—Second Edition. pages cm Includes bibliographical references and index. ISBN 978-1-4625-1797-8 (pbk.)—ISBN 978-1-4625-2134-0 (hardcover) 1. Qualitative research. 2. Research—Methodology. 3. Social sciences— Research. I. Title. H62.Y57 2015 001.4′2—dc23 2014047826 To Karen and Andrew, for many years of love, devotion, and tolerance, and for being willing to entertain the possibility that social science can be a lifelong and stimulating endeavor Preface This book presents a comprehensive introduction to qualitative research. Your interest may reflect a desire to do it, to teach it, or just to learn about it. In any of these situations, the book can help. The goal is to know how to practice qualitative research—at a high level. The book embraces all the major phases of qualitative research, from start- ing a study to collecting and analyzing data to interpreting findings and draw- ing conclusions. Each phase is illustrated with a wide array of published studies (including some of the classics and many of the exciting contemporary ones). The idea is to explain key concepts and procedures in the context of success- fully implemented works, showing how previous scholars have mastered the inevitable challenges. The combination of a complete and detailed scope (i.e., from “start to fin- ish”), based on a strong foundation of previously published studies, may not be readily found elsewhere. You will gain important knowledge about qualitative research, and you will see for yourself specific examples of how it has come of age as part of the social science mainstream. The Book’s Three Themes The book has three themes: being practical, inductive, and adaptive. These themes may sound as if they could be related to virtually any endeavor. How- ever, they are especially well tuned to the nonformulaic nature of qualitative research. For example, how to analyze qualitative data continues to be one of the most challenging tasks in doing qualitative research. As one result, some texts vii viii Preface have paid increasing attention to the mechanics of coding qualitative data—but this only represents half the job. The more difficult half comes after any coding has been done, calling for you to know how to look for patterns, to interpret findings, and to draw conclusions. As a result, Chapters 8 and 9 of this book (see Reassembling, Interpreting, and Concluding) walk you through these processes in considerable detail (the practical theme) by showing you how these tasks were accomplished in successfully published studies (the inductive theme), while exposing you to a variety of options (the adaptive theme). Let’s look at the three themes a bit more closely. A Practical Approach As its main theme, the book presents qualitative research from a practical per- spective. Such a view reveals insights into how qualitative research is done at the ground level. The approach should be especially useful if in fact you are actually wanting to conduct a qualitative study—whether it is to be self-standing, part of a larger study, or an academic or training assignment for an undergraduate, graduate, or continuing education course. The practical perspective means giving explicit attention to a wide range of procedures ranging from how to start a new qualitative research study (Chap- ter 3) to doing fieldwork and collecting data (Chapters 5 and 6) to displaying and composing the final results of a study (Chapters 10 and 11). Throughout, the text contains many citations to other methodological works (not just other qualitative studies), enabling you to delve more deeply into any given proce- dure. For example, the discussion on collecting qualitative data gives you leads to other specialized works for doing qualitative interviews, making field obser- vations, examining documents and artifacts, and the like. An Inductive Approach Using an inductive approach, the second theme, the book presents numerous examples of successfully completed and published qualitative studies. These studies cover many different academic disciplines and professions, such as soci- ology, anthropology, psychology, education, public health, social work, com- munity development, evaluation, business, and international affairs. The exam- ples typically take the form of either vignettes or shaded inserts, and are strewn throughout the book. Both provide more insight into individual studies than the standard citations commonly found elsewhere. Moreover, the materials in the vignettes and shaded inserts come from widely available journals and books. Their ready availability enables you to inspect these materials in greater detail, if you wish. By providing a concrete understanding of how qualitative research has been done by different scholars, the numerous examples convey the breadth of qualitative research. The topics extend over many social and everyday settings, also covering important substantive strands in qualitative research, such as Preface ix studies relating to feminist issues, gender, race and ethnicity, family and work, and social justice. As a most important characteristic, all the illustrative studies are completed ones. As such, they should boost your confidence in being able to finish (and publish) your own qualitative research. Similarly, two completed studies, and how they were conducted in relation to the material in Chapters 8, 9, and 12, are presented as Sample Studies 1 and 2 at the end of those chapters. The studies examine two topics intended to appeal to all readers because everyone has experienced the two environments (K–12 education in one case and postsecondary administration in the other). An Adaptive Approach The third theme deliberately presents qualitative research in an adaptive fash- ion. Rather than conveying such research in a dogmatic, much less ideological manner, the book repeatedly dissects critical methodological procedures—such as how to design or analyze qualitative research—and presents the steps in the form of optional choices. These choices will enable you to customize your own qualitative study. For instance, you can create your own design, based on eight choices pre- sented in Chapter 4. The result can be a qualitative study that will range from the traditional way of doing qualitative research (i.e., without giving much attention to formal design) to a more pragmatic approach that takes advantage of one or more of the current design techniques and tools. Similarly, you have the choice of starting fieldwork before finalizing your research questions—an option examined in Chapter 3. You also can decide whether or not to code your data and whether or not to use computer software to assist in analyzing your data, as discussed in Chapters 8 and 9. If you have trouble starting a quali- tative study in the first place, the ideas in Chapter 3 about creating a study bank also offer insightful options. What’s Different about This Second Edition? On the surface, little may seem changed: The book still has the same 12 chap- ters, and a brief perusal of the table of contents shows that most of the major headings and exhibits appear to be the same as before. However, beneath the surface exist significant changes, in part based on colleagues’ feedback about the first edition (2011) and their experiences in using it. The goal for this sec- ond edition was to preserve the book’s original structure (presumably easing the use of the new edition by adopters of the first edition) but to respond to the feedback with enhancements—and hopefully make the book more useful. The most important enhancements are signaled by the several headings that are either new or different. First, one of the most appealing features of
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