Qualitative Marketing Research: A Cultural Approach PDF
240 Pages·2006·1.054 MB·English
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Aimed at both graduate and undergraduate students majoring in business administration and in other fields of social sciences, Qualitative Marketing Research unpacks the emerging cultural approach in the field of marketing and consumer research and provides an interesting and informed study for anyone interested in cultural approaches to economic and social theory.
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Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.
