Public Speaking and Presentations

272 Pages·2010·2.38 MB·English

public
speaking
and
presentations
DeMYSTiFieD
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public
speaking
and
presentations
DeMYSTiFieD
Melody Templeton
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To Frank, my love, my rock, and my Spud Boy. You help me believe
everything is possible. Thank you for being you. 1-4-3
To Bob, the cat, who made writing so diffi cult by walking on the
keyboard, lying on my arms, nudging the laptop off my lap, and
generally providing as many distractions as possible. I love you
anyway.
To all my friends at the Paoli CSL. You supported me while I whined,
whimpered, procrastinated, and complained about writing a book. I
thank you for the joy you bring to my life.
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CONTENTS
Introduction xi
PART ONE GETTING STARTED
CHAPTER 1 What Do I Do First? 3
A Jump Start 3
Why Are You Speaking? 5
Why Are You Speaking? 6
Mental Preparation 7
Now What? 10
CHAPTER 2 Audience Analysis 15
Demographics: Statistical Characteristics 16
Psychographics: Attitudes, Values, and Interests 19
Situation 25
CHAPTER 3 Finding Information to Support Your Ideas 33
What Information Do I Include? 34
Sources of Information 35
Types of Data 38
PART TWO PUTTING THE PIECES TOGETHER
CHAPTER 4 Putting the Pieces in Order 47
Chronological Pattern 48
Spatial Pattern 49
Topical Pattern 49
Cause-and-Effect Pattern 50
vii
viii Contents
Problem-Solution Pattern 51
Value or Importance Pattern 52
BLUF or Inverted-Pyramid Pattern 52
Symposium Style 53
CHAPTER 5 Creating an Outline 57
Outline Format Rules 58
Scrambled-Message Exercise 61
CHAPTER 6 Creating an Introduction 69
Tips for a Successful Introduction 70
Goals for Your Introduction 71
Techniques That Get Attention 73
CHAPTER 7 Building a Powerful Conclusion 83
Avoid Conclusion Pitfalls 84
Goals for Your Conclusion 85
Conclusion Techniques 86
Observe and Improve 90
CHAPTER 8 Using Notes 95
Why Should I Use Notes in Addition to My Slides? 96
Preparing Your Notes 97
Practicing with Your Cards 101
Using Cards During the Presentation 102
CHAPTER 9 Creating Great Slides 105
Two Words of Warning 106
Templates 107
Fonts 108
Wording 109
Images 109
Transitions 110
Using Your Slides with Style 111
A Word About Rules 111
Contents ix
PART THREE STAND AND DELIVER
CHAPTER 10 Dealing with Anxiety 117
Stage Fright 118
Methods to Combat Fear While Preparing 122
Methods to Combat Fear on the Day of
Your Presentation 124
CHAPTER 11 Are You Listening? 133
Listening Distractions 134
Listening Strategies 136
Listening Facts 138
CHAPTER 12 Keep the Audience Interested by Using Your Voice 143
Using Your Voice 144
Using Language 147
In Addition . . . 151
CHAPTER 13 Nonverbal Communication 155
Elements of Nonverbal Communication 156
Determining Nonverbal Cues 163
Top Ten Negative Nonverbal Cues 164
A Final Word on Nonverbal Communication 167
CHAPTER 14 Where Shall We Meet? 171
Location, Location, Location 172
Large-Room Arrangements: Fifty Participants or More 172
Midsized-Room Arrangements: Eight to Forty People 176
Small-Room Arrangements 179
Room Size and Shape 181
Hygeine Factors 182
CHAPTER 15 Are There Any Questions? 187
When to Take Questions 188
Techniques for Fielding Questions 189
How to Improve Your Answering Skills 192