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Producing and Directing the Short Film and Video This page intentionally left blank Producing and Directing the Short Film and Video Fourth Edition Peter W. Rea David K. Irving AMSTERDAM (cid:129) BOSTON (cid:129) HEIDELBERG (cid:129) LONDON (cid:129) NEW YORK (cid:129) OXFORD PARIS (cid:129) SAN DIEGO (cid:129) SAN FRANCISCO (cid:129) SINGAPORE (cid:129) SYDNEY (cid:129) TOKYO Focal Press is an imprint of Elsevier FocalPressisanimprintofElsevier 30CorporateDrive,Suite400,Burlington,MA01803,USA TheBoulevard,LangfordLane,Kidlington,Oxford,OX51GB,UK #2010ELSEVIERInc.Allrightsreserved. Nopartofthispublicationmaybereproducedortransmittedinanyformorbyanymeans,electronicor mechanical,includingphotocopying,recording,oranyinformationstorageandretrievalsystem,without permissioninwritingfromthepublisher.Detailsonhowtoseekpermission,furtherinformationaboutthe Publisher’spermissionspoliciesandourarrangementswithorganizationssuchastheCopyrightClearance CenterandtheCopyrightLicensingAgency,canbefoundatourwebsite:www.elsevier.com/permissions. Thisbookandtheindividualcontributionscontainedinitareprotectedundercopyrightbythe Publisher(otherthanasmaybenotedherein). Notices Knowledgeandbestpracticeinthisfieldareconstantlychanging.Asnewresearchandexperiencebroadenour understanding,changesinresearchmethods,professionalpractices,ormedicaltreatmentmaybecome necessary. Practitionersandresearchersmustalwaysrelyontheirownexperienceandknowledgeinevaluatingandusing anyinformation,methods,compounds,orexperimentsdescribedherein.Inusingsuchinformationormethods theyshouldbemindfuloftheirownsafetyandthesafetyofothers,includingpartiesforwhomtheyhavea professionalresponsibility. Tothefullestextentofthelaw,neitherthePublishernortheauthors,contributors,oreditors,assumeany liabilityforanyinjuryand/ordamagetopersonsorpropertyasamatterofproductsliability,negligenceor otherwise,orfromanyuseoroperationofanymethods,products,instructions,orideascontainedinthe materialherein. LibraryofCongressCataloging-in-PublicationData Irving,DavidK. Producinganddirectingtheshortfilmandvideo/DavidK.Irving,PeterW.Rea.–4thed. p.cm. Includesbibliographicalreferencesandindex. ISBN978-0-240-81174-1(alk.paper) 1.Shortfilms–Productionanddirection.2.Videorecordings–Productionanddirection.I.Rea,PeterW. II.Title. PN1995.9.P7I752010 791.4302032–dc22 2009046285 BritishLibraryCataloguing-in-PublicationData AcataloguerecordforthisbookisavailablefromtheBritishLibrary. ISBN:978-0-240-81174-1 ForinformationonallFocalPresspublications visitourwebsiteatwww.elsevierdirect.com 10 11 12 13 14 5 4 3 2 1 PrintedintheUnitedStatesofAmerica Contents Web Contents . . . . . . . . . . . . . . . . . . xi Student Fundraising Strategies . . 33 Preface . . . . . . . . . . . . . . . . . . . . xiii Director . . . . . . . . . . . . . . . . 34 Acknowledgments . . . . . . . . . . . . . . . . xv Pitching the Project. . . . . . . . 34 Introduction . . . . . . . . . . . . . . . . . . xvii The Elevator Challenge. . . . . . 34 Timeline . . . . . . . . . . . . . . . . . . . . xxiii Steps to a Successful Pitch . . . . 34 Key Points . . . . . . . . . . . . . . 35 Chapter 1: Script. . . . . . . . . . . . . . 1 The Creative Producer . . . . . . . 1 Part I Developing the Script . . . . . . . 1 Do Your Homework . . . . . . . . 2 Preproduction What Is a Script? . . . . . . . . . . 3 What Does a Script Look Like? . . 3 Chapter 3: Breakdowns . . . . . . . . . 45 Where Do Scripts Come From? . . 4 How Are Scripts Developed? . . . 6 Producer . . . . . . . . . . . . . . . 45 Adaptation . . . . . . . . . . . . . 7 Breaking Down the Script . . . . 45 Legalities . . . . . . . . . . . . . . 8 Production Book . . . . . . . . . 45 Basic Guidelines for the Short Proper Script Format . . . . . . . 46 Form . . . . . . . . . . . . . . 9 Breaking Down the Script . . . . 46 Collaboration . . . . . . . . . . . 14 Director . . . . . . . . . . . . . . . . 51 What Do You Do Now? . . . . . 17 Storyboards and Floor Plans . . . 51 True Stories and Events. . . . . . 17 Developing a Shooting Plan . . . 52 Director . . . . . . . . . . . . . . . . 18 The Final Word . . . . . . . . . . 60 Supervising or Performing Key Points . . . . . . . . . . . . . . 61 Rewrites . . . . . . . . . . . . 18 Working with the Writer . . . . . 18 Chapter 4: Schedule. . . . . . . . . . . 63 Director as Storyteller . . . . . . 18 Producer (as Production Story Questions . . . . . . . . . . 19 Manager) . . . . . . . . . . . . . 63 Scene Analysis . . . . . . . . . . 19 Building a Stripboard . . . . . . . 63 The Shooting Script. . . . . . . . 19 General Guidelines . . . . . . . . 63 How Do Scripts Affect Budgets? . 20 Beginning the Schedule . . . . . 68 Animation . . . . . . . . . . . . . 20 Creating the Schedule . . . . . . 69 Documentaries . . . . . . . . . . 20 The First Day . . . . . . . . . . . 69 Developing a Web Presence. . . 21 Making the Day. . . . . . . . . . 69 Key Points . . . . . . . . . . . . . . 22 Shooting During Preproduction . 71 Locking the Schedule. . . . . . . 71 Chapter 2: Finance . . . . . . . . . . . 23 Call Sheet . . . . . . . . . . . . . 72 Producer . . . . . . . . . . . . . . . 23 Scheduling Documentaries. . . . 74 Raising the Capital . . . . . . . . 23 Student Scheduling Tips . . . . . 74 Basic Fundraising Problems . . . 23 Web Presence for the Project . . 75 Funding Options . . . . . . . . . 24 Director . . . . . . . . . . . . . . . . 75 Do Your Research . . . . . . . . 26 Determining the Visual Plan . . . 75 The Prospectus . . . . . . . . . . 27 Coverage ¼ Time ¼ Schedule ¼ SpendingtheMoneyResponsibly. 32 Budget . . . . . . . . . . . . . 75 The Digital Prospectus . . . . . . 32 Contingency Plans for Overages. 76 General Fundraising Suggestions 32 Things Change . . . . . . . . . . 76 Sources for Students . . . . . . . 33 Key Points . . . . . . . . . . . . . . 76 v vi Contents Chapter 5: Budget . . . . . . . . . . . . 77 Props . . . . . . . . . . . . . . 128 Wardrobe . . . . . . . . . . . . 130 Producer . . . . . . . . . . . . . . . 77 Makeup . . . . . . . . . . . . . 132 Creating a Budget. . . . . . . . . 77 Hair . . . . . . . . . . . . . . . 132 Production Value . . . . . . . . . 77 Animation . . . . . . . . . . . . 133 Script and Budget. . . . . . . . . 78 The Producer’s Role . . . . . . 134 Who Creates the Budget? . . . . 78 Web Presence. . . . . . . . . . 134 Budgeting Software . . . . . . . . 78 Director . . . . . . . . . . . . . . . 135 The Budget Form . . . . . . . . . 78 Creating a Look. . . . . . . . . 135 Beginning the Budget. . . . . . . 91 Architect of Illusion. . . . . . . 135 Learn by Doing . . . . . . . . . . 92 How to Define the “Look” . . . 136 Director . . . . . . . . . . . . . . . . 93 Breakdowns:ListentotheScript . 137 Shooting for the Moon . . . . . . 93 Defining the Space with Visual Key Points . . . . . . . . . . . . . . 94 Ideas . . . . . . . . . . . . . 138 Camera Tests . . . . . . . . . . 138 Chapter 6: Crewing . . . . . . . . . . . 95 Key Points . . . . . . . . . . . . . 138 Producer . . . . . . . . . . . . . . . 95 Hiring the Crew. . . . . . . . . . 95 Chapter 9: Location . . . . . . . . . . 139 Who Hires the Crew? . . . . . . 95 When Do You Need a Crew? . . 95 Producer . . . . . . . . . . . . . . 139 Securing Locations . . . . . . . 139 How Big a Crew Do You Need?. 95 Where to Look for Locations. . 139 Selecting the Crew . . . . . . . . 96 Scouting the Locations . . . . . 140 Key Crew Members. . . . . . . . 98 Securing the Location . . . . . 142 Developing the Right Chemistry 107 Web Presence. . . . . . . . . . 108 Director . . . . . . . . . . . . . . . 144 Scouting Locations . . . . . . . 144 Director . . . . . . . . . . . . . . . 108 Aesthetic Concerns versus Hiring the Crew. . . . . . . . . 108 Practical Limitations . . . . . 144 Director’s Disease . . . . . . . 109 Key Points . . . . . . . . . . . . . 109 Be Flexible . . . . . . . . . . . 144 The Power of Illusion. . . . . . 145 Chapter 7: Casting . . . . . . . . . . . 111 Identifying the Location . . . . 146 Walk-throughs . . . . . . . . . 148 Producer . . . . . . . . . . . . . . 111 Key Points . . . . . . . . . . . . . 148 Auditions . . . . . . . . . . . . 111 The Casting Director . . . . . . 111 Chapter 10: Rehearsals . . . . . . . . . 149 The Basic Casting Steps . . . . 112 Added Benefits of Casting . . . 115 Director . . . . . . . . . . . . . . . 149 Web Presence. . . . . . . . . . 115 Working on Scenes . . . . . . . 149 Director . . . . . . . . . . . . . . . 115 Before Rehearsals . . . . . . . . 149 Auditions . . . . . . . . . . . . 115 Developing Mutual Trust. . . . 150 Casting . . . . . . . . . . . . . 116 Researching the Character . . . 150 Audition Guidelines . . . . . . 117 Back Story. . . . . . . . . . . . 150 Casting the Documentary . . . 120 Rehearsals. . . . . . . . . . . . 150 Key Points . . . . . . . . . . . . . 121 Shape the Scene . . . . . . . . 152 Communicating on the Set. . . 153 Chapter 8: Art Direction . . . . . . . 123 Interviews . . . . . . . . . . . . 154 Producer . . . . . . . . . . . . . . 155 Producer . . . . . . . . . . . . . . 123 Rehearsal Schedule . . . . . . . 155 Assembling the Team. . . . . . 123 Key Points . . . . . . . . . . . . . 155 Production Design . . . . . . . 123 The Art Department . . . . . . 124 Chapter 11: Camera . . . . . . . . . . 157 Images Can Tell a Story . . . . 124 Responsibilities of the Art Director . . . . . . . . . . . . . . . 157 Department. . . . . . . . . . 125 Collaborate . . . . . . . . . . . 157 Communication with the DP. . 126 Keeping Up with Technology . 157 Set Dressing. . . . . . . . . . . 127 Style . . . . . . . . . . . . . . . 157 Contents vii Listen to the Material . . . . . . 158 Chapter 13: Art on Set . . . . . . . . . 219 Documentary . . . . . . . . . . 158 Do Your Homework . . . . . . 158 Director . . . . . . . . . . . . . . . 219 Guide . . . . . . . . . . . . . . 219 Consult with the Director of Final Walk-through . . . . . . . 219 Photography . . . . . . . . . 159 Set Procedures . . . . . . . . . 219 Camera Team . . . . . . . . . . 161 Set Dressing. . . . . . . . . . . 220 Basic Decisions . . . . . . . . . 161 Props . . . . . . . . . . . . . . 221 Film Stock. . . . . . . . . . . . 163 Wardrobe . . . . . . . . . . . . 222 Digital Video Format . . . . . . 163 Makeup . . . . . . . . . . . . . 222 Tests . . . . . . . . . . . . . . . 164 Hair . . . . . . . . . . . . . . . 223 The Camera as Storyteller . . . 164 Additional Crew . . . . . . . . 223 The Frame. . . . . . . . . . . . 167 Size of Shot . . . . . . . . . . . 170 Producer . . . . . . . . . . . . . . 223 Keeping Track. . . . . . . . . . 223 Camera Movement . . . . . . . 173 Cover Sets. . . . . . . . . . . . 224 Editing . . . . . . . . . . . . . . 175 Wrapping Up . . . . . . . . . . 224 Continuity . . . . . . . . . . . . 177 Second Unit. . . . . . . . . . . 178 Key Points . . . . . . . . . . . . . 224 Greenscreen. . . . . . . . . . . 181 Lighting Style . . . . . . . . . . 182 Part II Equipment. . . . . . . . . . . . 184 Production Video . . . . . . . . . . . . . . 188 Video Formats . . . . . . . . . 192 Other Equipment . . . . . . . . 198 Chapter 14: Set Procedures . . . . . . 229 Tricks . . . . . . . . . . . . . . 199 Director . . . . . . . . . . . . . . . 229 Integrating Animation . . . . . 200 Inspires . . . . . . . . . . . . . 229 Producer . . . . . . . . . . . . . . 200 Organized Chaos . . . . . . . . 229 Support . . . . . . . . . . . . . 200 Set Etiquette. . . . . . . . . . . 229 Technical Considerations. . . . 201 A Typical Day . . . . . . . . . 230 Key Points . . . . . . . . . . . . . 201 Camera Moves . . . . . . . . . 234 Video Tap . . . . . . . . . . . . 235 Digital Assistant. . . . . . . . . 235 Chapter 12: Sound . . . . . . . . . . . 203 Slates . . . . . . . . . . . . . . 235 Director . . . . . . . . . . . . . . . 203 Calling the Shot. . . . . . . . . 237 Recording Clean Tracks . . . . 203 Script Supervision. . . . . . . . 238 Why Getting Good Sound Is So Dailies. . . . . . . . . . . . . . 239 Important . . . . . . . . . . . 203 Producer . . . . . . . . . . . . . . 239 The Sound Team . . . . . . . . 204 Coordinate . . . . . . . . . . . 239 The Equipment . . . . . . . . . 206 Guidelines. . . . . . . . . . . . 240 Responsibilities of the Sound Proper Wrap Out . . . . . . . . 241 Team . . . . . . . . . . . . . 206 Key Points . . . . . . . . . . . . . 241 Approaches to Recording Sound. . . . . . . . . . . . . 210 Chapter 15: The Actor . . . . . . . . . 243 Variables for Placing Microphones . . . . . . . . . 212 Director . . . . . . . . . . . . . . . 243 Recording Concerns . . . . . . 213 Direct . . . . . . . . . . . . . . 243 Video Sound . . . . . . . . . . 214 The Process . . . . . . . . . . . 243 Documentary . . . . . . . . . . 215 Technical Requirements for Web Site Information. . . . . . 215 the Actor . . . . . . . . . . . 244 Producer . . . . . . . . . . . . . . 215 The Director’s Tools . . . . . . 246 Controlling the Environment . . 215 Types of Characters. . . . . . . 246 Equipment Needs for the Shoot 216 Directing Actors . . . . . . . . 249 How Big of a Sound Package Interviewing for Documentaries 250 and Crew Do You Need? . . 216 Producer . . . . . . . . . . . . . . 251 Key Points . . . . . . . . . . . . . 217 Accommodating . . . . . . . . 251 viii Contents Socializing . . . . . . . . . . . 251 Music Tracks . . . . . . . . . . 296 Contracts and Deal Memos . . 251 The Mix . . . . . . . . . . . . . 300 Key Points . . . . . . . . . . . . . 252 Different Formats . . . . . . . . 300 Music Tips for Students and Part III Beginners . . . . . . . . . . . 301 Postproduction Producer . . . . . . . . . . . . . . 305 Supervising Postproduction . . 305 Chapter 16: Pix Postproduction . . . . 257 ...And Distributors . . . . . . . 306 The Moral . . . . . . . . . . . . 306 Director . . . . . . . . . . . . . . . 257 Key Points . . . . . . . . . . . . . 306 The “Final Draft” . . . . . . . . 257 The Director as Editor . . . . . 257 The Editor . . . . . . . . . . . . 258 Chapter 18: Finishing/Online/ The Editor Speaks. . . . . . . . 258 Laboratory . . . . . . . . 307 The Documentary Editor . . . . 258 The Editing Process . . . . . . . 258 Director . . . . . . . . . . . . . . . 307 The Finished Look . . . . . . . 307 What Is Editing?. . . . . . . . . 258 The Choices. . . . . . . . . . . 307 Evolution of the Edit . . . . . . 264 Film Workflow . . . . . . . . . 307 Locking the Picture . . . . . . . 266 Opticals . . . . . . . . . . . . . 308 Technical Considerations When Cutting the Negative . . . . . . 309 Editing Film on Video . . . . 266 Digital Basics . . . . . . . . . . 267 Film Matchback. . . . . . . . . 311 Basic Workflow of a Nonlinear Timing. . . . . . . . . . . . . . 311 Editing System . . . . . . . . 271 Types of Prints . . . . . . . . . 312 Traditional Linear Video Editing Sequences . . . . . . . 273 Online . . . . . . . . . . . . 313 Basic Sound Editing . . . . . . 274 Video-to-Film Transfer . . . . . 313 Special Digital Video Effects . . 275 Nonlinear Online Edit . . . . . 314 Animation . . . . . . . . . . . . 277 Animation and CGI: Rendering Film to Video . . . . . . . . . . 278 The P2 Workflow . . . . . . . . 280 and Compositing . . . . . . . 316 Producer . . . . . . . . . . . . . . 280 Producer . . . . . . . . . . . . . . 317 Advise . . . . . . . . . . . . . . 280 Keeping Track and Looking Ahead (and Back If WhatYouWantfromaSystem? . 280 Necessary) . . . . . . . . . . 317 What Is Available? . . . . . . . 280 Looking Ahead/Key Points . . . 317 Editing Room . . . . . . . . . . 281 Postproduction Schedule . . . . 281 Stepping Back and Looking Chapter 19: Distribution/Exhibition . 319 Ahead. . . . . . . . . . . . . 283 Key Points . . . . . . . . . . . . . 284 Producer . . . . . . . . . . . . . . 319 Launching the Film . . . . . . . 319 Chapter 17: Sound Postproduction . . 285 Start Early: Have A Plan from the Beginning . . . . . . . . 320 Director . . . . . . . . . . . . . . . 285 The Markets . . . . . . . . . . . 320 Sound Design . . . . . . . . . . 285 Exhibition . . . . . . . . . . . . 320 What Is Sound Design?. . . . . 285 The Internet . . . . . . . . . . . 322 Respect for Sound . . . . . . . 286 YouTube. . . . . . . . . . . . . 323 What Is a Soundtrack? . . . . . 287 iTunes . . . . . . . . . . . . . . 323 Post Flow Options . . . . . . . 287 Internet Sites . . . . . . . . . . 323 Spotting . . . . . . . . . . . . . 289 Cell Phones . . . . . . . . . . . 324 Dialogue Tracks . . . . . . . . 290 DVD. . . . . . . . . . . . . . . 324 Automatic Dialogue Replacement Television . . . . . . . . . . . . 324 (ADR) . . . . . . . . . . . . . 291 Theatrical Markets . . . . . . . 324 Walla . . . . . . . . . . . . . . 293 Nontheatrical Markets . . . . . 324 Voice-overs and Narration . . . 293 Foreign Markets. . . . . . . . . 326 Sound Effects Tracks . . . . . . 294 Distribution Options . . . . . . 327 Contents ix Director . . . . . . . . . . . . . . . 330 Appendix E Safety Issues. . . . . . . . . . . . . . . 355 Publicity. . . . . . . . . . . . . 330 Appendix F Music Clearance and Insurance . . . . 361 The Academy Awards . . . . . 335 Appendix G State Film Commissions . . . . . . . . 365 Appendix H Film and Media Programs . . . . . . . 369 Appendix A A Short History of the Short Film . . . 337 Glossary . . . . . . . . . . . . . . . . . . . . . . . . 373 Appendix B Genres and Animation . . . . . . . . . 339 Bibliography . . . . . . . . . . . . . . . . . . . . . 389 Appendix C Script Sample. . . . . . . . . . . . . . 343 Index . . . . . . . . . . . . . . . . . . . . . . . . . 395 Appendix D Screening List . . . . . . . . . . . . . 351

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