poultry farming

166 Pages·2012·1.25 MB·English

POULTRY FARMING (LAYERS) IN CHITTOOR
DISTRICT OF ANDHRA PRADESH –
A BUSINESS ANALYSIS

P. SOUMYA

B.Sc. (Ag.)

MASTER OF BUSINESS ADMINISTRATION

(ABM)

2012
POULTRY FARMING (LAYERS) IN CHITTOOR
DISTRICT OF ANDHRA PRADESH –
A BUSINESS ANALYSIS

BY

P. SOUMYA

B.Sc. (Ag.)

PROJECT REPORT SUBMITTED TO THE
ACHARYA N.G. RANGA AGRICULTURAL UNIVERSITY
IN PARTIAL FULFILMENT OF THE REQUIREMENTS
FOR THE AWARD OF THE DEGREE OF

MASTER OF BUSINESS ADMINISTRATION

(ABM)

CHAIRMAN: B. PRATHAPA REDDY

DEPARTMENT OF AGRICULTURAL ECONOMICS
AND AGRI BUSINESS MANAGEMENT
SRI VENKATESWARA AGRICULTURAL COLLEGE, TIRUPATI
ACHARYA N.G. RANGA AGRICULTURAL UNIVERSITY
RAJENDRANAGAR, HYDERABAD – 500 030

2012
DECLARATION

I, P.SOUMYA, hereby declare that the project entitled
“ POULTRY FARMING (LAYERS) IN CHITTOOR DISTRICT OF
ANDHRA PRADESH – A BUSINESS ANALYSIS” submitted to Acharya
N.G. Ranga Agricultural University, Hyderabad for the award of degree of
MASTER OF BUSINESS ADMINISTRATION majoring in
AGRIBUSINESS MANAGEMENT is the result of original research work
done by me. I also declare that no material contained in this project has been
published earlier in any manner.

Place: (P. SOUMYA)
Date: I.D. No. TMBA/2010-01
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Ms. P.SOUMYA has satisfactorily prosecuted the course of research
and that the project entitled “POULTRY FARMING (LAYERS) IN
CHITTOOR DISTRICT OF ANDHRA PRADESH – A BUSINESS
ANALYSIS” submitted is the result of original research work and is of
sufficiently high standard to warrant its presentation to the examination. I also
certify that neither the project nor its part there of has been previously
submitted by her for a degree of any university.

Date :
(B. PRATHAPA REDDY)
Place : Tirupati
Chairman
Associate Professor
Dept. of Agricultural Economics
S.V. Agricultural College
Tirupati – 517 502
CERTIFICATE
This is to certify that the project entitled “POULTRY FARMING
(LAYERS) IN CHITTOOR DISTRICT OF ANDHRA PRADESH – A
BUSINESS ANALYSIS” submitted in partial fulfillment of the requirements for
the award of degree of “MASTER OF BUSINESS ADMINISTRATION IN
AGRIBUSINESS MANAGEMENT” to the Acharya N.G. Ranga Agricultural
University, Hyderabad, is a record of the bonafide research work carried out by
Ms. P. SOUMYA under our guidance and supervision. The subject of the
project has been approved by the Student’s Advisory Committee.

(B. PRATHAPA REDDY)
Chairman of the Advisory
Committee
Project approved by the Student Advisory Committee

Chairman : (B. PRATHAPA REDDY) ________________________
Associate Professor
Dept. of Agricultural Economics
S.V. Agricultural College
Tirupati -517 502, A.P.

Member : (Dr. I. BHAVANI DEVI) _______________________
Associate Professor
Dept. of Agricultural Economics
S.V. Agricultural College
Tirupati – 517 502, A.P.

Member : (Dr. G. MOHAN NAIDU) _______________________
Assistant Professor and Head
Dept. of Statistics and Mathematics
S.V. Agricultural College
Tirupati – 517 502, A.P.

Date of final viva-voce:
ACKNOWLEDGEMENTS
At the outset, I would like to place on record that it is by the
blessings of the omnipotent Gods Vinayaka, Siva, Sai & Lord
Venkateswara, I have been able to bring to light this humble piece of work
for which I am eternally indebted.
I reckon it a privilege to work under the guidance of Chairman of my
Advisory Committee, B. Prathapa Reddy, Associate Professor, Department
of Agricultural Economics, S.V. Agricultural College, Tirupati. I am thankful
to my sir for worthy counsel, stimulating guidance, keen interest in
planning and execution of the research, his boundless patience,
remarkable stream of ideas, criticism, support which has enriched my
work, abilities and moulded my career in a positive way and without
whose help, I could not have achieved a fraction of what I did. I am
thankful to almighty for giving me this rare opportunity of working under
his indomitable spirit.
Words fail to express my profound sense of gratitude and
indebtedness to Dr. I. Bhavani Devi, Associate Professor, Department of
Agricultural Economics, S.V. Agricultural College, Tirupati and member of
my advisory committee, for her unstinted attention, providing meticulous
guidance throughout the research work. The present work bears all
through the impression of her wise counsel, concrete suggestions and
meticulous attention which embellish the study.
I sincerely accentuate my everlasting gratitude to the revered
member of my advisory committee Dr. G. Mohan Naidu, Assistant Professor
and Head, Department of Statistics and Mathematics, S.V. Agricultural
College, Tirupati, for his unstinted help, support, suggestions and whole
hearted co-operation during the execution of my research work.
I have infinite pleasure in expressing my heartfelt thanks to
Dr. T.V. Neelakanta Sastry, Professor and Head, MABM Programme, S.V.
Agricultural College, Tirupati and Dr. P. Raghuram, Professor & University
Head, Department of Agricultural Economics, S.V. Agricultural College,
Tirupati, for their benign cooperation, help and guidance during the study
tenure at this college.
Words become futile as well as irrelevant when it comes to express
my unbounded gratitude and heartfelt regards from the inner core for my
ever beloved parents Smt Sujatha and Sri P.V. Ramana, who lifted me
on to their feet when my own wings trouble, and enabled me to fly,
brought me up in the best of ways, nurtured in me the best of ideas.
I owe a lot to my sweet-sister Baby and my beloved brother
Srikanth for their whole hearted blessings, affection and help.
I have immense pleasure and joy in expressing my heartfelt thanks
and intrinsic affection to my colleagues Teja, Kumuda, Chandrasekhar
and Reddy Mohan for their friendly assistance and valuable cooperation
during my research work.
I am very much grateful of Acharya N.G Ranga Agricultural
University, Hyderabad for providing me the opportunity in getting
admission into Post graduate programme and also for all the facilities
extended during the period of my Post graduate programme.
............
Soumya
LIST OF CONTENTS

Chapter Page
TITLE
No. No.

I INTRODUCTION

II REVIEW OF LITERATURE

III METHODOLOGY

IV RESULTS & DISCUSSION

V SUMMARY AND CONCLUSIONS

LITERATURE CITED

APPENDIX
LIST OF TABLES

Table Page
TITLE
No. No.

4.1 Average size of farm of sample poultry farmers

4.2 Family composition and Family labour contribution on
selected farms

4.3 Occupational distribution of sample poultry farmers

4.4 Educational status of poultry farmers

4.5 Asset structure of sample poultry farms

4.6 Production cost in poultry farming in different size groups

4.7 Production cost component-wise for 100 layers under
different size groups

4.8 Production cost according to pre-laying and laying periods

4.9 Production cost component-wise according to pre-laying and

laying periods for hundred layers in small farms

4.10 Production cost component-wise according to pre-laying and
laying periods for hundred layers in medium farms

4.11 Production cost component-wise according to pre-laying and
laying periods for hundred layers in large farms

4.12 Production cost component-wise according to pre-laying and

laying periods for hundred layers in pooled farms

4.13 Cost concepts in poultry (layer) production

4.14 Egg production according to farm size

4.15 Production cost particulars for 100 eggs under different size

groups
Table Page
TITLE
No. No.

4.16 Gross returns in poultry farming according to farm size

4.17 Net returns in poultry farming according to farm size

4.18 Measures of farm income

4.19 Break-even analysis – Layer farming

4.20 Production elasticities of the input factors of layer farms

under different size groups

4.21 Allocative efficiency of resources in poultry production

4.22 Estimates of economic viability of layer farms

4.23 Results of sensitivity analysis

4.24 Marketable surplus according to farm size

4.25 Marketing costs, margins and price spread in channel I

4.26 Marketing costs, margins and price spread in channel II

4.27 Marketing costs, margins and price spread in channel III

4.28 Problems in production of eggs

4.29 Problems in marketing of eggs