Plunkett's Entertainment & Media Industry Almanac 2004: The Only Complete Guide to the Trends, Technologies and Companies Changing the Way the World Uses Entertainment and Information

566 Pages·2004·4.51 MB·English

by  Jack W. Plunkett

A few notes about viewing Plunkett Research books in PDF format…

• When in Adobe Acrobat Reader, press the [F5] key on your keyboard to display a list of
"bookmarks," which are a very thorough table of contents with links to pages within the PDF.
• Click a bookmark to jump to a particular chapter, table or section.
• For easiest viewing, increase or decrease the zoom percentage (lower left corner of the page
window) as necessary.
• Press the [F5] key again to hide the list of bookmarks as necessary.
• In order to use this PDF, you must agree to the terms of the End User License Agreement that
follows on or about page 12 of this PDF.

A few notes about the following pages…

• The pages immediately following tell you more about our book titles and how to purchase them.
• We suggest you print out the Customer Support form on the next page and fax it to us at
713.932.7080. You will receive a free CD-ROM version of this book's database of companies.
• To order other books, print the order form on page 7 of this PDF and fax it to 713.932.7080 or
visit our website at http://www.plunkettresearch.com/.
• The book in its entirety begins on or about page 10 of this PDF.
• Thank you for interest.
Subscribe to Plunkett Research Online and your
entire organization can have Internet-based access
to ALL of our industry data.
Ne w
Pl u n k e t t ’ s online subscription
plans are available at pricing Get instant access to Plunkett industry data at
value-packed pricing. Updates are posted weekly
that is value-packed.
and new industry sectors added on a regular basis.
Complete data from AL L of Plunkett’s Industry
Almanacs is available online through subscription
plans tailored to fit your organization. Search,
view and export our industry analysis, statistics
and company profiles online.
Accessing our data online has
many outstanding advantages.
Each Industry Center features 6 user-friendly res e a r ch
•All employees of a corporation, all students of tools that provide access to extensive databases and
a business school or even an entire university can content area s .
have online access to all current and future Plunkett
in d u s t r y almanacs.
•Data on our online service is updated weekly.
•Our newest editions and updates are posted
automatically – be f o r e they are available in print!
•Thousands of company profiles can easily be
se a r ched using a wide array of criteria.
•All profiles are easily printable, and you also
have several options for exporting vital data.
The Market Research and Trends Tool opens an in-depth
•You have instant access to our updated databases
analysis of an industry, its trends and technologies.
of statistics, glossaries of key industry terms and
Ex p l o r e sector-by-sector analysis. Go deeper for specific
contact lists of industry associations.
company profiles of leading companies in each industry
•Our online service is fully searchable by keyword for detailed business descriptions, financials, growth plans
and executive names.
so that users can quickly find the subject area
and data they are seeking.
Call today for an
online demonstration.
Call 713.932.0000 or visit us at www.p l u n k e t t r es e a r ch . c o m
for details on Plunkett Research Online.
Plunkett Research, Ltd.
Pl u n k e t t ’ s search capacity expands how our
rich online industry data can be used.
P. O. Drawer 541737 Houston, Texas 77254 USA
ww w .p l u n k e t t r es e a r ch . c o m
Order Tod a y !
Plunkett Research, Ltd. • P. O. Drawer 541737 • Houston, Texas 77254 USA
Phone: [phone] • FAX: [phone] • Online: www.p l u n k e t t r es e a r ch . c o m
Essential Industry Tit l e s
ST ANDING ORDER l Check here for a standing order and receive a 10% discount on future editions
Airline, Hotel & Tr a v e l Qu a n t i t y of the book(s) you have ordered, which will be shipped to you automatically. You may cancel your stand-
ing order at any time.
Pl u n k e t t ’ s Airline, Hotel & Travel Industry Almanac 2005
ISBN 1-593920-09-1 with CD-ROM ____ @ 249.99 METHOD OF PAYM E N T (Our Federal ID number is 74-2440918)
A u t o m o b i l e
Purchase order number (if any):
Pl u n k e t t ’ s Automobile Industry Almanac
ISBN 1-891775-76-6 with CD-ROM ____ @ 249.99
lCheck enclosed lBill me l Credit card (check one) lVISA lMasterCard lAmerican Express
Computers & Intern e t
Pl u n k e t t ’ s E-Commerce & Internet Business Almanac 2003-2004 Credit Card No. Expiration Date:
ISBN 1-891775-58-8 with CD-ROM ____ @ 249.99
Pl u n k e t t ’ s InfoTech Industry Almanac 2004 SHIP TO: Name
ISBN 1-593920-10-5 with CD-ROM ____ @ 249.99
Title/Department
E n e rg y
Pl u n k e t t ’ s Energy Industry Almanac 2004
Or g a n i z a t i o n
ISBN 1-891775-83-9 with CD-ROM ____ @ 249.99
Engineering & Researc h
Address
Pl u n k e t t ’ s Engineering & Research Industry Almanac 2003-2004
ISBN 1-891775-24-3 with CD-ROM ____ @ 249.99 Ci t y State Zip
E n t e rtainment & Media
Pl u n k e t t ’ s Entertainment & Media Industry Almanac 2004 Telephone Fax
ISBN 1-593920-11-3 with CD-ROM ____ @ 249.99
Finance & Investments E- m a i l
Pl u n k e t t ’ s Financial Services Industry Almanac 2004
ISBN 1-891775-84-7 with CD-ROM ____ @ 249.99 Su b t o t a l $
Food & Beverage
Pl u n k e t t ’ s Food Industry Almanac Sh i p p i n g /Handling add $9.50 per book or $
ISBN 1-891775-75-8 with CD-ROM ____ @ 249.99
Next day air in the US, add $23.50 per book or $
Health Care & Biotech
Pl u n k e t t ’ s Health Care Industry Almanac 2004 Airmail outside USA, add $50.00 per book. $
ISBN 1-593920-00-8 with CD-ROM ____ @ 249.99
Pl u n k e t t ’ s Biotech & Genetics Industry Almanac 2005 FedEx outside USA, add $90.00 per book. $
ISBN 1-593920-00-8 with CD-ROM ____ @ 249.99
In Texas add 8.25% sales tax if you are not tax exempt. $
Job Seekers & Care e r s
The Almanac of American Employers 2004 TO T AL $
ISBN 1-891775-86-3 with CD-ROM ____ @ 199.99
Pl u n k e t t ’ s Companion to The Almanac of American Employers:
Mid-Size Firms 2004-2005 Each book comes with
ISBN 1-891775-81-2 with CD-ROM ____ @ 199.99
Pl u n k e t t ’ s Employers’ Internet Sites with Careers Information 2004-2005
a complete database on
ISBN 1-891775-82-0 with CD-ROM ____ @ 229.99
R e t a i l
Pl u n k e t t ’ s Retail Industry Almanac20 0 4 CD - R O M . . . F R E E .
ISBN 1-891775-87-1 with CD-ROM ____ @ 249.99
Te l e c o m m u n i c a t i o n s
Pl u n k e t t ’ s Telecommunications Industry Almanac 2003-2004
• The CD-ROM database
ISBN 1-891775-22-7 with CD-ROM ____ @ 249.99
will enable you to
se a r ch by company,
New Tit l e s!
in d u s t r y, sales, location
Pl u n k e t t ’ s Consulting Industry Almanac
1-593920-02-4 with CD-ROM ____ @ 249.99 and keywords
Pl u n k e t t ’ s Real Estate & Construction Industry Almanac • Cr eate and print
1-593920-03-2 with CD-ROM ____ @ 249.99
your own mailing lists
Pl u n k e t t ’ s Nanotechnology & MEMS Industry Almanac
1-593920-04-0 with CD-ROM ____ @ 249.99 ad d r essed to the CEO,
Pl u n k e t t ’ s Advertising & Branding Industry Almanac Human Resources V.P .
1-593920-05-9 with CD-ROM ____ @ 249.99
or 27 other executives
Pl u n k e t t ’ s Apparel & Textiles Industry Almanac
1-593920-06-7 with CD-ROM ____ @ 249.99 by title
Pl u n k e t t ’ s Transportation, Supply Chain & Logistics Industry Almanac • Build your own sprea d
1-593920-07-5 with CD-ROM ____ @ 249.99
sheets and databases
Plunkett Research Online Subscriptions
• Find each company’s
Call for pricing and subscription options > 713.932.0000
we b s i t e
Customer Support Information

Plu nkett’s Entertainment & Media

Industry Almanac 2004

Please register your book immediately…

if you did not purchase it directly from Plunkett Research, Ltd. This will enable us
to fulfill your replacement request if you have a damaged product, or your
requests for assistance. Also it will enable us to notify you of future editions, so
that you may purchase them from the source of your choice.

If you are an actual purchaser but did not receive
a FREE CD-ROM version with your book…

you may request it by returning this form.

____ YES, please register me as a purchaser of the book.
I did not buy it directly from Plunkett Research, Ltd.

____ YES, please send me a free CD-ROM version of the book.
I am an actual purchaser, but I did not receive one with my book. (Proof of
purchase may be required.)

Customer Name ____________________________________________________
Title______________________________________________________________
Organization_______________________________________________________
Address___________________________________________________________
City_______________________________State________Zip_________________
Country (if other than USA)___________________________________________
Phone_________________________Fax ________________________________
E-mail ____________________________________________________________

Plunkett Research, Ltd.
Mail or Fax to:
Attn: FREE CD-ROM and/or Registration
P.O. Drawer 541737, Houston, TX 77254-1737 USA
713.932.0000 (cid:141) Fax [phone] (cid:141) http://www.plunkettresearch.com/
PLUNKETT'S
ENTERTAINMENT &
MEDIA INDUSTRY
ALMANAC
2004

The only complete guide to the trends,
technologies and companies changing the way

the world uses entertainment and information

Jack W. Plunkett

Published by:
Plunkett Research, Ltd., Houston, Texas
www.plunkettresearch.com
PLUNKETT’S
ENTERTAINMENT &
MEDIA INDUSTRY
ALMANAC 2004

Editor and Publisher:
Jack W. Plunkett

Executive Editor and Database Manager: Information Technology Director:
Martha Burgher Plunkett Alex Preskovsky

Senior Editors and Researchers: E-Commerce Manager:
Elisa Gabbert Sara Solbach
Ghazal Siddiqi
McAllister Yeomans Cover Design:
Kim Paxson, Just Graphics
Editors, Researchers and Assistants: Junction, TX
Jessica Frey
Christie Manck Special Thanks to:
Ryan Muir U.S. Department of Commerce
Brennan Murphey Bureau of The Census
Jonathan Timms Nielsen Media Research
Suzanne Zarosky Magazine Publishers of America
Motion Picture Association of America
Newspaper Association of America

Plunkett Research, Ltd.
P. O. Drawer 541737, Houston, Texas 77254
Phone: [phone] Fax: [phone]
www.plunkettresearch.com
Copyright  2004 by Plunkett Research, Ltd.

Published by:
Plunkett Research, Ltd.
P. O. Drawer 541737
Houston, Texas 77254-1737
USA

Phone: [phone]
Fax: [phone]
Internet: http://www.plunkettresearch.com/

ISBN # 1-593923-43-0

End-User License Agreement, Limited Warranty & Limitation of
Liability--Effective January 2003, Plunkett Research, Ltd.
Important, read carefully: This agreement is a legal agreement between you (whether as an individual or
an organization) and Plunkett Research, Ltd. By installing, copying, downloading, accessing or otherwise
using the Plunkett Data, you agree to be bound by the terms of this Agreement. If you do not agree to the
terms of this Agreement, do not install or use the Plunkett Data.
The information (the "Data" or the "Plunkett Data") contained in this printed version or electronic file
is the property of Plunkett Research, Ltd. Copyright laws and international copyright treaties, as well
as other intellectual property laws and treaties, protect the Plunkett Data.

LIMITED RIGHTS TO INSTALL DATA ON ELECTRONIC DEVICES:

Plunkett Research, Ltd. grants you, as an individual or an organization, a non-exclusive license to use and
and/or install this Data, including installation of electronic files on one individual desktop computer AND on
one laptop computer AND one personal digital assistant or dedicated portable eBook reader (such as a
Palm or iPaq). This is a limited license, which applies to a single user. Organizations desiring multi-user
licenses may purchase additional rights at reasonable cost by contacting Plunkett Research, Ltd.,
713.932.0000, http://www.plunkettresearch.com/, email: [email protected].

LIMITED RIGHTS TO EXPORT OR COPY DATA, SUBJECT TO CONTINUED COPYRIGHT NOTICE:

Limited exporting or copying of certain limited amounts of Data for creation of mailing lists, summaries and
contact lists is allowed, PROVIDED THAT: 1) The exported Data is for use by one organization, company or
individual only. 2) The exported Data will not be re-sold, posted to an Internet-based file, commercially
published, or broadly distributed outside of the organization/corporation that has purchased the Plunkett
Data. 3) Broad use, multi-premises use, or sharing outside of the organization that purchased the Plunkett
Data is not allowed. 4) Violators will be subject to all penalties allowed by law. Rights under this license
may not be sold or transferred. Data which may be exported or copied under the rights conferred through
this paragraph may consist of any of the following: i. Up to 400 words of text; ii. Company names,
addresses, telephone numbers, and executives with job titles; iii. Up to 2 tables or charts, PROVIDED
THAT said Data is immediately followed by this information in a font size that is clearly legible and of no less
than 9 points in size: Copyright © Plunkett Research, Ltd., http://www.plunkettresearch.com/, all rights
reserved.

LIMITED WARRANTY:

While Plunkett Research, Ltd. has made an effort to obtain the Data from sources deemed reliable,
Plunkett Research, Ltd. makes no warranties, expressed or implied, regarding the accuracy, the
installation or usability of an electronic file, or any aspect of the Data contained herein whether in
print or electronic version. The Data is provided to the End-User “AS IS” without warranty of any
kind. No oral or written information or advice given by Plunkett Research, Ltd. or its employees,
distributors or representatives will create a warranty or in any way increase the scope of this Limited
Warranty, and the Customer or End-User may not rely on any such information or advice.

Among other things, this Limited Warranty applies to your ability to install an electronic file or
software or such an installation's effects on your computer or other electronic devices. Plunkett
Research, Ltd. assumes no liability and does not guarantee that this Data will install or function
correctly on your computer or other electronic devices and further does not guarantee or accept any
liability for the results of your attempt to install this Data, including any fault or dysfunction
(including, but not limited to: computer viruses and/or alterations to computer files, registries or
setups) to your computer or electronic devices that may be caused by installation or use.

Customer Remedies: Plunkett Research, Ltd. and its suppliers' entire liability and your exclusive remedy
shall be, at Plunkett Research Ltd.'s sole discretion, either (a) return of the price paid, if any, or (b) repair or
replacement of the product that does not meet Plunkett Research, Ltd.'s Limited Warranty and that is
returned to Plunkett Research, Ltd. with sufficient evidence of or receipt for your original purchase.

NO OTHER WARRANTIES: TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW,
PLUNKETT RESEARCH, LTD. AND ITS SUPPLIERS AND DISTRIBUTORS DISCLAIM ALL OTHER
WARRANTIES AND CONDITIONS, EITHER EXPRESSED OR IMPLIED, INCLUDING, BUT NOT LIMITED
TO, IMPLIED WARRANTIES OR CONDITIONS OF MERCHANTABILITY, FITNESS FOR A PARTICULAR
PURPOSE, TITLE AND NON-INFRINGEMENT WITH REGARD TO THE PRODUCT, AND THE
PROVISION OF OR FAILURE TO PROVIDE SUPPORT SERVICES. THIS LIMITED WARRANTY GIVES
YOU SPECIFIC LEGAL RIGHTS. YOU MAY HAVE OTHERS, WHICH VARY FROM
STATE/JURISDICTION TO STATE/JURISDICTION.

LIMITATION OF LIABILITY: TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO
EVENT SHALL PLUNKETT RESEARCH, LTD. BE LIABLE FOR ANY SPECIAL, INCIDENTAL OR
CONSEQUENTIAL DAMAGES WHATSOEVER (INCLUDING, WITHOUT LIMITATION, DAMAGES FOR
LOSS OF BUSINESS PROFITS, BUSINESS INTERRUPTION, LOSS OF BUSINESS INFORMATION,
ABILITY TO OBTAIN OR RETAIN EMPLOYMENT OR REMUNERATION, ABILITY TO PROFITABLY
MAKE AN INVESTMENT, OR ANY OTHER PECUNIARY LOSS) ARISING OUT OF THE INSTALLATION
OF, USE OF, OR RELIANCE UPON THIS DATA, OR THE INABILITY TO USE THIS DATA (WHETHER IN
ELECTRONIC OR PRINTED FORM) OR THE FAILURE OF PLUNKETT RESEARCH, LTD. TO PROVIDE
SUPPORT SERVICES, EVEN IF PLUNKETT RESEARCH, LTD. HAS BEEN ADVISED OF THE
POSSIBILITY OF SUCH DAMAGES. IN ANY CASE, PLUNKETT RESEARCH, LTD.’S ENTIRE LIABILITY
UNDER ANY PROVISION OF THIS END-USER LICENSE AGREEMENT SHALL BE LIMITED TO THE
AMOUNT ACTUALLY PAID BY YOU FOR THE PRODUCT. BECAUSE SOME STATES/JURISDICTIONS
DO NOT ALLOW THE EXCLUSION OR LIMITATION OF LIABILITY, THE ABOVE LIMITATION MAY NOT
APPLY TO YOU.
PLUNKETT'S ENTERTAINMENT
& MEDIA INDUSTRY
ALMANAC 2004

TABLE OF CONTENTS

Glossary: A Short Entertainment & Media Glossary i
Introduction 1
How to Use This Book 3
Chapter 1: Major Trends Affecting the Entertainment & Media Industry 7
1) DVDs Clobber VHS Sales and Rentals 8
2) The Wireless Home Takes Advantage of Macs and Media Center PCs 8
3) TiVo Threatens Television Advertising 9
4) IMAX Shows Supersize Growth 10
5) Casino Mega-Properties Continue Development 11
6) TV Audience Declines 11
7) Electronic Games Boom 12
8) iTunes Succeeds and Draws Competitors 13
9) Netflix Grows and Inspires Envy 15
10) Satellite Radio Turns Up the Volume 16
11) Cable vs. Satellite 16
12) High-Definition Grows—HDTV and HD-DVD 17
13) Mega Mergers 17
14) Huge Success of Movie Series 17
15) Special Effects and Animation Grow 18
16) Convergence 18
17) Entertainment-Based Retailing 20
Chapter 2: Entertainment & Media Industry Statistics 21
Entertainment & Media Industry Overview 22
Top Global Entertainment Companies: 2003 24
Largest Entertainment & Media Industry Mergers: 1985 to Early 2004 25
Households with Televisions, U.S.: 1970-2004 26
Daily Newspaper Circulation, U.S.: Selected Years, 1965-2002 27
Cable and Pay TV-Revenue and Expenses, U.S.: 2001-2002 28
Book Publishing Industry Net Sales, U.S.: 2002 29
Average Time Spent Viewing Television per TV Home per Day, U.S.: Selected Years, 1970-2002 30
Radio and Television Broadcasting Services-Finances, U.S.: 2000 to 2002 31
Recording Industry Consumer Profile, U.S.: 1993 to 2002 32
Top 25 Audit Bureau Circulation Surveyed Magazines, based on Total Circulation Revenues,
U.S.: 2002 33
Top 10 Audit Bureau of Circulation Surveyed Magazines, based on Total Paid Circulation, U.S.:
2001-June 2003 34
Total U.S. Advertising Volume: 2001-2002 35
Recording Media-Manufacturers' Shipments and Value, U.S.: 1995-June 2003 36
Chapter 3: Entertainment & Media Industry Contacts
Addresses, Telephone Numbers and World Wide Web Sites 37

Continued on the following page.