Palmetto Living

20 Pages·2012·8 MB·English

Volume 4 • Issue 6 • 2011
SC Magazine
Showcases Palmetto Living
2011-2012
HBA Members’
Award Winning Award
Winning
Homes Homes
From Daufuskie
BIslluaen dR itdog teh e Discover
The HBASC releases Mountains South
Carolina
Palmetto Living to honor Smiling Faces.
Beautiful Places.
It’s Oyster
excellent homebuilding.
Season!
The R Rule al
ur
g
u
In a su e!
s
Builder Profile: I
Joey Carter of J Carter LLC
Maximizing Your Social
Media Investment

s
t
n
Home Builders AssociAtion
e
of soutH cArolinA
1419 Pendleton Street, Columbia, SC 29201
803/771-7408 • Fax: [phone]
t
President: Michael Lowman, Irmo
Vice President: David Gully, Seneca n
treAsurer: Darryl Hall, Florence
secretAry: Harry Dill, Murrells Inlet o
immediAte PAst President
Steven Mungo, Irmo
c
district #1 Vice President
Andy Barber, Mt. Pleasant 12

district #2 Vice President
Andy White, Lexington
f
district #3 Vice President
Johnny Uldrick, Greenwood
district #4 Vice President o
Calvin Snow, Greer
district #5 Vice President
Derrick Owens, Florence
AssociAtes Vice President Feature Articles e
Bennett Griffin, Columbia
eo council cHAirmAn
Michael Dey, Greenville l
SC Magazine Showcases HBA Members’ Award Winning Homes ............................8
stAte rePresentAtiVe
Marc Ellis, Hilton Head b
The HBASC releases Palmetto Living, a magazine that highlights
executiVe director award winning homes.
Mark Nix
a
Builder Profile .........................................................................12
director of GoVernment AffAirs
Julian Barton
Joey Carter of J Carter LLC builds a unique business through t
director of communicAtions & educAtion customer loyalty.
Brandie Freeman
How to Maximize Your Small Business’s Social Media Investment ..........................14
AccountAnt: Kim Halter
PuBlisHer: Kevin Naughton Using social media, such as Twitter and blogs, to expand
your business.
mAnAGinG editor: Ryan Hanna
GrAPHic desiGner: Jason Gabel
AdVertisinG sAles mAnAGer
Brenda Poe Departments
AdVertisinG sAles rePresenAttiVe
Marsha Suwienski: [phone], ext. 106 President’s Letter
[email protected] .............................................................. 4
Government Affairs
Brenda Poe: [phone], ext. 115
............................................................. 6
[email protected]
SC Building Permits
PuBlisHed By: ........................................................... 15
SCHBSIF Bulletin
.............................................................. 16
New Members
................................................................ 19
2929 Davison Rd., Flint, MI 48506
[phone]
South Carolina Builder Journal is published six times
annually and is mailed to all active HBASC members
plus every career home builder statewide. Any Find Us On Facebook
reproduction or duplication of this publication or
any part thereof must be done with the publisher's
written permission. The publisher or the Home
Builders Association of South Carolina is not
responsible for the claims made by the advertisers.
Editorial comment is always welcome.
www.hbaofsc.com • South Carolina Builder Journal • 2011 33
r President’s Letter
e
t It Takes Membership to Overpower the Weeds
t
by Mike Lowman, HBASC president
e
s I sat down to pen my last column for the Builder Journal as the President of the
A
L HBASC I was surprised how the year had passed so quickly. I also became aware
that the year had also brought a few more grey hairs, but with each came a new

experience and opportunity. As you can see from my picture I’ve been presented with quite a
Mike Lowman
s few opportunities over my life time. I wanted to share with you my insight on some of
those opportunities;
President HBA of South Carolina
’ • My backyard – When I was the President of the HBA of Greater Columbia I was cognizant of
the need to protect our backyard from undue and needless regulation and bureaucracy. What I
t
have found as your state president is that not only is the backyard bigger it is also ripe to be overgrown and
n strangle our industry. Our local and state HBA staffs work tirelessly and with great success to keep our yard clear of the
risks to homeownership and our industry. I’ve witnessed firsthand the value my membership has on our industry and
e
my profession.
• Unity – If a group is willing to stand up for what they believe then conflict is sure to follow. Many times that conflict is
d
targeted toward outside special interest groups trying to attack homeownership (ie. mandated residential fire sprinklers)
i and at times conflict comes between friends and neighbors. This year we have had a mix of both. This year has made
it clearer to me that I believe, more than ever, that our industry needs to work as a whole to continue to work our way
s
through the current economic times. One person, nor one group or association, can hope to succeed without all of us
pulling together and working for the betterment of our industry, association and members. Without unity we weaken
e
the entire industry.
r • Rally – Our HBA has remained strong and viable and the industry will rally because of it. I ask each of you to continue
to rally for our association and industry. In fact, the HBA will sponsor a “Rally for Homeownership” in January at
P
the S.C. statehouse. I hope our entire membership will attend and bring the importance of home ownership and our
Continued on page 9
BUILD THE COOLEST HOUSES WITH
SOLARBORD
RADIANT BARRIER SHEATHING
Send radiant heat back where it came from Make it the crowning achievement of every build
As temperatures and cooling costs soar, the new frontier in Solarbord, SFI CoC certified, installs like any roof sheathing
house construction is increasing energy efficiency. Solarbord uses and gives builders an extra edge in these energy-conscious times.
heat-reflecting foil laminated to OSB to stop 97% of the sun’s radiant And because it’s made in the USA and backed by a 25-year
energy. That can mean attics are up to 30˚F cooler, which translates warranty, you’ll have total confidence in its quality and durability.
into cooler houses, lower energy costs and happier homeowners.
RADIANT BARRIER SHEATHING
Build energy efficiency into every house – watch the video at SolarbordOSB.com to find out how.
4 South Carolina Builder Journal • 2011 • www.hbaofsc.com
200 education sessions +
1,000 industry suppliers +
500,000 net square feet
of exhibit space
ibs time
NAHB Members: Register in September—
Get a FREE Expo Pass!
2012 NAHB International Builders’ Show®
Get a year’s worth of value in just 96 hours!
February 8-11 • orlando • buildersshow.com/september
IBS12-MemberReg-PrintComm.indd 1 7/8/11 9:55 AM
s
Government Affairs
r
i 2012 Legislative Session – Quiet Before the Storm
a
by Julian Barton, director of government affairs industry in the SC League of Women Voters vs. Smith
f t this point the 2012 legislative session of the Land Company case.
A
General Assembly is lining up to be fairly The decision nullified case law practice for many years by:
uneventful! This will be the second year of a two 1. Zero Tolerance: Court ruled that any discharge into
f
year session. In addition this is an election year in which the environment must be permitted – this case involved
both the SC House and SC Senate up for re-election. filling part of .19 acre on .33 acre lot that was not required
A Normally under these circumstances there would be a lot by state or federal law to have a permit.
of action, but not much would get accomplished. 2. Encourages Lawsuits: Court also ruled that anyone
Adding to the problem this year is the fact that it is a could have “standing” in a case, and they did not have to

presidential election year. With South Carolina holding the be directly impacted by the issue. In the pass the
“first in the South” primary” the state will be filled with individual filing the lawsuit had to be directly impacted to
t presidential candidates, debates, and media events. With file the case. This now opens the door for a flood of
the primary behind them legislators will then start to litigation from across the state.
n focus on their legislative agenda. If this case is allowed to stand economic development
For the SC House, many of their priority issues were in this state could come to a grinding halt as anti-
passed last year and now resides in the SC Senate. For the economic development groups sue every business that
e SC Senate, they have a large number of House and Senate wants to come to the state. Companies will locate in less
bills awaiting consideration. Many of these bills will litigious states!
wither and die on the vine by years end.
m
However, election years can often be risky. In an Energy Code (IECC 2009) Adoption
attempt to please voters and get re-elected legislators The State of South Carolina committed to the U.S.
are prone to latch on to legislation and quickly pass it. Department of Energy several years ago to adopt the
n
Often this legislation looks better before the election than International Energy Efficiency Code (IECC 2009) by 2017.
it does afterwards! The IECC 2009 is the next iteration in the energy code, and
r Here are some key issues of interest to the home is a small change form the IECC 2006 – currently used in
building industry: South Carolina.
South Carolina residential builders are building today
e
Multi-lot Property Tax Discount the most energy efficient homes ever built. Many of our
The multiple lot property tax discounts were enacted home builders are already building at or near the IECC
v ten years ago to ease the tax burden on the developer, as 2009 standards. The net cost of implementing the IECC
the lot goes from being bare ground to having a completed 2009 is small $500 - $700/house (depending on where the
home on it. There is a major difference between the two in house is built).
o
value and in the local government services provided. It is
not economically viable for residential developers to pay Immigration Reform Revisited
G the improved property tax rate until the property is In the 2011 the SC General Assembly passed Arizona
improved and ready to be sold to homeowners. -style anti-immigration law. The law was focused
The existing law needs to be changed to include a grace primarily at low enforcement, but just before the bill
period for annual re-certification to reduce risk of losing passed sections impacting employers was added. The new
discount, and increasing from 5 to 8 the years the time the law required that E-Verify be the only legal way to verify
discount is available due to the economic downturn. In the nationality of new employees. It is scheduled to go in
the past, five years was in most cases sufficient time to go effect January 1 with a six-month transition or grace
from land purchase to completion on a subdivision. In period for employers.
today’s market it takes up to eight years. Since the bill was passed, the America Civil Liberties
Union, the U.S. Justice Department, and 16 foreign
Reversal of SC Supreme Court Case that countries have filed suit against the implementation of the
Kills Economic Development law. If provisions of the SC law are found to be
Earlier this year the SC Supreme Court handed down a unconstitutional, then the General Assembly may revisit
decision that sent shock waves through the development immigration reform legislation in 2012. SCBJ
6 South Carolina Builder Journal • 2011 • www.hbaofsc.com
Your campaign dollars make a difference for home building
in South Carolina. It’s never too late to make a difference.
SC builderS PAC.

Contribute
to
Changes in state law or regulations could be detrimental to your business. Your contribution to the SC Builders PAC is an investment in the future of our industry and one of the most
affordable options for political involvement. SC Builders PAC represents your political interests at the state level and is prohibited by law from donating to federal campaigns.
As of November 7, 2011
Hammer & Trowel Club Gold Hammer Silver Hammer Slver Hammer Bronze Hammer
Karl Haslinger Edmund Monteith, Jr. Earl McLeod Scott Heron Nick Nicholson
Essex Homes Southeast John Covert Mark Nix Jim Markley Tori Stein
Michael Nieri Louie Hopkins Sean Wolf Colin Campbell Rusty Findley
Steven Mungo Stan O’Brien Ed Byrd Russell Price G. W. Berry
Frank Norris Johnny Uldrick Dino Brannon Joey Carter Molly Dziczkowski
Calvin Snow Jeff Ranew David Hilburn Marc Ellis Richard Sendler
Allen Patterson Carl Berry II Bryan Dowd Bennett Griffin
Capitol Club Clint Galloway David Gully Keith Smith Larry Hagerman
Herb Witter John Covert Darryl Hall Stephen Corboy Ron Rust
Wade McGuinn Thomas Dillard Bryant Hollowell Calhoun Mays III BMW Manufacturing
Eddie Yandle Matt Jones Quinton Caldwell Agenla Santerini Lisa Bowen
David Clark Aubrey Richardson Pat Dunbar Tony Cox Derick Close
Harry Dill Columbia Shelving & Mirror Dwight Edwards James Graves Jeff Meyer
Michael Dickerson Jason Singletary Lou Hutchings Julian Barton
Terry Graves Mike Lowman Kelly McGuinn
Lincoln Privette
Donor Level Verizon Wireless
Thanks to the hundreds of donors who gave to SCBPAC. Thom Chumney
Matt Jones
Visit www.hbaofsc.com to learn how to contribute to SC builders PAC.
SCBJ-fullpage.indd 1 11/9/2011 10:17:02 AM
SC Magazine Showcases HBA Members’
Award Winning Homes
Palmetto Living
2011-2012
Award
Winning
Homes
Pinnacle Award Winner - New Home Construction
Luxurious Lake Living Gabriel Builders, Inc.
Gabriel Builders, Inc.
www.gabrielbuilders.com/Tel. [phone]
FIBMsrlolouaumenn d RtD aitadionug stfehu esk ie oedipptiscoefvTnibemaahrr FloipcfesthvofoonstlrSnn uehoutnhatrleeiiesofi iaadedeshlytettlisaatel lllm.byhuwslhe e h e seltlitmt ah,flynelTarh ou ooseusi awt.rdo fs ht g to hmor cdnS blraoehtvaFun,ioa ouio hhgtiroadafrrkseecs.hemun noa miein nutie ad ’nnh so nOgmhnt mmldel tno gisgoai ngrohaeegnsmd d iubi leru lg . nc ctntteheeo ii l,tfllh obsectha te li ud tncntseSvenoohckepy hr laoidoetid wohgef , en eopya eswn os fn tua aotwtl geolna fl dhtrieeeuaianttfvdnhsrniodis edr, x stnainc.i Ls id edcuo bne totbo pirpnmagBae no orresyg2omyrkhiaa lr ot san wpaa i7 treiacyrlrptt oltoh ngcloi0os ridlf msiagoKooirecouneey ovn .ntddureh cufa lanngwi mcgag fT,nieloistist tt sahntlwpurhhsetog giawlp,efsen -eg eerreeefi-tr hisclanoioeasuasneh a eiaatiasot tcnesmureeccyfle ll oirnS a ,spa’thdl dit csb oustnre whtlldht ehae hlyeweoptipms gyoe nnsrirsi pgeyidrtt feoei uv st delahbeooee rhliqao teersaontmmx cy nluhcekfiep,ru dyeogt ethadtenevn iouiaiiiecisv elnrnn me. s ty-kur e userh agsgra Te dtt eyitel h-e ade lTiwpefTntaihealiivhnrahmeinalAlnCrefieobtawseanrgaeelygg lori elioaorlh Mteds da oe we nle fhwymtc.cuilasi o o abhi ape ni coo in lTbmvihrtds weseetrwighgm hhog ytaht1aevw i oaaebue er,dr–ts ,enftp a9ysyonorlilup ah ilet hc al t7 spcy dBlahteripaetuaylal.so2ne nohlet n cet cs pnwoec iawirhd seabtldortIedoawi to utoe bwsrneoul wsmnanmboetmrronrig triuleen atv oiittitboder alnra ln nhle delomtogee,rati dne ulbad.nt eeoidls rtaern o lrrahui tlr fifey tndeyn saeofile fdborr,adt m gsieeonnolbhcoaelidwe sldl owroiimnoop lf bvdnt,oqiwee nmaydut pwairegao urantat rais t helrnt ,cdrtmoafieoecenfi houdaaisdrsnoe srdgrdry ltnrng .ea hslidotaee afl sea odt auep Tacowtrc rboadlobn e pshlsceihmssnama on.f m leisadet at oerckn rotltTs hwr aaew kehta ssm eswrhfNe ri,tc,dianoietl d i rane i iurwiategu sntr nt eirbhrogs ifbw hreoperlalcleac ywaae ie,c . alolvp b nu ikiuYl a asaldcsaiTmers llondc p,iey nih , rnc hrg-. ai dek l e - -c -iptfisnacgrhhpgarcrRallavcaceoflseaeaoofifaaedleosoeook po cnuvrmampg siltu acew auoeeseatntyraog pnenheer mresl,fedrs stsmrdetsl cttedvelaye o e huln,phew erfli t ,ngtpmran tmersffisarneaoteideeaso g tonna ot oora swnnch tvia rapnidf ohwerliceya ia elisiddsfdh nniastnicr c.nrsn,ngh ooe eolee e o las estBragr r auero tr 8ynoserlogbiaee ate s erdsm0aossa oniyasadlvptrntt y%tml emp dmrvraeaisetue garumiheoan s lreffin mto,.n ac t atar dhllaa r,eftott er t tc pecW eie wsneilhr tnvhoioaoeq hre dtbiseIDihikgmennispchuntneyl laea ih iu,ey eheesctc cn ,ot htt nu dptfnrh syheoelghfsreeoatbe ,p x oC dmod .eetemicdnt tne seo n u ffi sheodTflid owecer buh ttrheni t ous.w cascala rohlih eect e noihtre itpaneuesolao iv.esr ,vovpinf r epsemsuunmlroieamear rec linilsici .r nekndayn cwnah e dtmteg,.tSl r kia ho tisite-t b.io,nohFls h s haesde olTl on eereeea r fhbrb /t r t,e ly he e iasSrcoooluvinethar
Smiling Faces.
Beautiful Places.
26
It’s Oyster
Season!

l
a
r
u
The R Rule g
u
!
a e
n u
I s
s
I
8 South Carolina Builder Journal • 2011 • www.hbaofsc.com
President’s Letter
he Home Builders Association
T
of South Carolina released the
Continued from page 4
first Palmetto Living
magazine, featuring award winning industry has on the local economy. I would like to see this rally as a catalyst for the
homes from various areas of South entire country. We need to remind our elected officials that homeownership does
Carolina. From Daufuskie Island near matter and that construction is a catalyst to economic recovery.
Hilton Head to Lake Keowee near the I can’t end this year without thanking all those who have rallied behind me and
Blue Ridge Mountains, the magazine allowed me to address these opportunities on your behalf. I want to thank Wade
offers consumers with a view of the McGuinn and the entire McGuinn group for helping me to serve; the HBASC Board for
craftsmanship of some of the best home their time and efforts on behalf of our industry; the HBASC staff for their support and
builders and remodelers in the state. hard work; but most of all to my family. Without my family and their sacrifices I would
“We are very proud of our members not have been able to give back to an industry and association that has given so much to
and the quality work they do,” said me. Thank you all. SCBJ
Mike Lowman, HBASC President, “and
we hope consumers from around the
world will see just how skilled and
talented they are by viewing the
magazine online.”
The new digital era makes the
GO
magazine accessible on the internet via
desktops, laptops, notebooks, iPads,
and mobile devices. Consumers can flip
through the magazine and click on links GREEN!
to the builders’, remodelers’ and
advertisers' websites and contact
information. The magazine is located
online at www.hbaofsc.com.
"Not only is the magazine a source
for those thinking about relocating to
let us help you
and building in South Carolina, but it
grow your
also heightens the visibility of our business.
visit one of
members and our home builders’ these locations:
associations throughout our great state,"
said Lowman. Conway, SC 29526
M
Palmetto Living magazine is an [phone] ore and more homeowners are thinking “green” when
annual digital publication of the Home [phone] it comes to remodeling the exterior of their home.
Builders Association of South Carolina’s Fax[phone] Norandex is committed to providing energy-efficient,
award-winning builders, remodelers, renewable/recyclable/sustainable products that are both
HanaHan, SC 29410
and business associates. The magazine [phone] environmentally friendly, and provide you the opportunity
to market legitimately "green" products for long-lasting
features Pinnacle Award winners and [phone]
homeowner benefits with minimal environmental impact.
other entries that deserve merit and Fax[phone]
Best of all, these “green” products come in a variety of
recognition. The Pinnacle Awards’
categories span every price point for weSt Columbia, SC 29169 beautiful colors and styles, that require practically no
[phone] maintenance, and are strongly warranted for their quality
new construction and remodeling
[phone] and performance.
projects from under $200,000 to over $5
Fax[phone]
million. The awards also include sales Contact your Norandex representative about the benefits
and marketing categories. of the following “green” products:
To get in the magazine, HBASC
SIDING ENTRY DOORS SKYLIGHTS
members must have entered the 2010
WINDOWS SPECIALTY ROOFING DECKING
Pinnacle Awards or have chosen to
They’re just a part of an extensive line of exterior
advertise in the magazine. All entries
building products available from Norandex Building
are featured in the magazine; however,
Materials Distribution.
winners receive the most coverage. The
following pages showcase the 2010
Pinnacle Awards winners; however, to
view all of the photos or the magazine
itself, visit www.hbaofsc.com. SCBJ
www.norandex.com
Continued on page 10
www.hbaofsc.com • South Carolina Builder Journal • 2011 9
Henthorn Architecture + Construction LLC
Award Winning Homes
Continued from page 9
Pinnacle Award Winners
Gabriel Builders Inc.
Dillard-Jones Builders
The Berry Group LLC
Resort Custom Homes
Structures Building Company
Allen Patterson Residential LLC
Tidewater
Company of
Daufuskie
Daly and Sawyer Construction LLC
10 South Carolina Builder Journal • 2011 • www.hbaofsc.com