One Week Marketing PDF
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One Week Marketing Companion Guide The Legal Stuff: You have personal rights to this guide ONLY. You may not sell it, give it away, share it, auction it, rent it, or ANYTHING of that nature. This information is the sole property of OneWeekMarketing.com and PotPieGirl.com. If you received this info from any site OTHER than the two just listed, please visit PotPieGirl.com and use the contact button to inform me immediately. Nothing contained within this guide or any part of the One Week Marketing Action Plan is offered as a guarantee of earnings. Earnings are completely dependent on the person using the Action Plan. This is NOT a “get rich scheme”. Your results will vary from others and yes, as with any plan or learning system, there is a risk you will not make any money at all. No guarantees are made at all that you will achieve desired results being that many factors come into play that determine individual results. Intro I am amazed daily at the results I have seen many members experiencing... SOOOO many first sales and $100 days... and BETTER. I am so proud of all of you. Thank you for sharing your success stories with me! You are an amazing group of people and I am so thrilled to have each of you part of my little world =) After 6+ months and LOADS of One Week Marketing Action Plans followers, I have made a list of common issues, situations, and questions that many OWM'rs have had. It's a pretty big list, but I'd like to cover many of these things in this Companion Guide for you today. Just a few reminders: If you feel you need additional help or one-on-one assistance with the One Week Marketing Action Plan, please don't forget that there is a coaching center available to you. You can find the coaching center here: http://www.potpiegirl.com/more_about/owm-coaching-center/ I HIGHLY and STRONGLY recommend each of you to be part of Wealthy Affiliate. Being part of this private learning center costs about $1.30 (USD) a day – and it is worth every penny. Learn more here (or at least get the free guide): http://www.potpiegirl.com/more_about/wealthy-affiliate-info/ Ok, let's get to work! Table of Contents: What's Inside The OWM Companion Guide Intro............................................................................................................................................................2 Getting Lenses Indexed..............................................................................................................................4 How To Find Lens in Google................................................................................................................4 This way seems to be the best way to search now:...........................................................................6 Getting Google to Find Your Lens........................................................................................................6 RSS Feeds.........................................................................................................................................6 Writing Free Blog Posts........................................................................................................................8 I Did All the Steps and My Lenses STILL Aren't Indexed...............................................................9 SquidUtils.com...............................................................................................................................10 What If My Lens WAS in Google's Index...But Now It's Gone?.............................................................12 My Lens Is Not Ranking High Enough in Google.........................................................................13 About Links....................................................................................................................................13 What About Social BookMarking?.................................................................................................14 My Lens IS Ranked Highly But I Don't Get Google Traffic..........................................................17 I'm Getting Traffic But No Affiliate Link Clicks............................................................................18 Major Problems I See From OWM Lensmasters.....................................................................................18 IMPORTANT.................................................................................................................................19 Why Did Nick's Campaign Make Sales So Fast?....................................................................................19 All About Test Lenses..............................................................................................................................21 How I Make a Test Lens......................................................................................................................22 How Do I Decide To Make A Campaign Out of a Test Lens?........................................................22 Do I Buy A Domain For Test Lenses?............................................................................................23 Test Lenses EXTREME...........................................................................................................................23 What One Week Marketing Is REALLY Teaching You.................................................................23 Amping Up Test Lenses..................................................................................................................25 List of Other Sites To Use...............................................................................................................26 CRUSHING the Duplicate Content Myth...............................................................................................27 Everyone Is Trying To Sell Me Stuff!......................................................................................................28 Last – But Not Least.... a Cool Free Tool.................................................................................................29 Getting Lenses Indexed Getting Google to find your lenses seems to be an issue for some of you, so let's talk about it some more. The short answer is this – Google needs links to be able to find your lens or web page. That is how Google works... it follows links all over the internet to find new web pages. Yes, it is POSSIBLE that you could just make a lens and Google will crawl the Squidoo site and find it. Personally, I like to take a more proactive approach than that =) You need links that Google can find that are NOT on the Squidoo.com site. But before we go any further – How To Find Lens in Google First off, is anyone else finding that Google is becoming “quirky” about finding lens urls? I have had lenses that I search by my url, Google says it's not in the index. I search by site:squidoo type stuff...nope, Google won't show it then either. Crazy. I search like this: Nope... Not my lens. So then, I search like THIS: And there I am. Tell me, what the heck is the difference? Why show for one way and not for the other? This way seems to be the best way to search now: Be sure to try searching all those ways before freaking out. Google is quirky – all there is to it. Getting Google to Find Your Lens In the One Week Marketing Action Plan, I have you submitting your RSS feeds and making free blog posts on 3 different free-to-use-blogs. It is really important to DO these things =) RSS Feeds The RSS feeds are magic. Don't ask me exactly how they work because I'd not totally sure (remember, I'm the one who can barely reprogram the clock on here coffee maker....lol), but RSS feeds seem to work so very well. My secret weapon, SENukeFree.com, has an RSS submitter function that makes my life a TON easier. I simply add in my RSS feeds, check all the RSS directories, give a title and some tags...and then let SENukeFree.com do the work FOR me =) Finding Your Lens RSS Feed For some reason, not all browser are the same. My very best recommendation is to STOP using Internet Explorer and START using FireFox. That will eliminate a lot of issues right away. Secondly, if you can't get your lens RSS feed by doing what it shows in this video: http://www.potpiegirl.com/potpiegirl-video-lessons/ (video #4) The simply use this... http://www.squidoo.com/xml/syndicate_lens/ how-to-salsa-dance The RSS feeds for all Squidoo lenses are the same at the beginning. The only thing that is unique from lens to lens is the ending url that matches your lens. Simply change out where I have “how-to-salsa-dance” and add in yours. For example: If your lens is: www.squidoo.com/ my-super-lens Your RSS feed would look like this: http://www.squidoo.com/xml/syndicate_lens/ my-super-lens Easy enough, right? Good! Be sure to submit your RSS feeds. Google seems to love these constantly updating RSS directories and it really helps get your lens found. Besides, submitting RSS feeds is WAY easier than writing articles. Writing Free Blog Posts I also get a lot of questions about how to create the free blog posts. One unique article, per blog, per lens? ACK! That would be a TON of posts, wouldn't it? No, let's not do that. That would take forever. When writing your free blog posts, make one short article (250 words or so) and link to ALL your lenses in that campaign that you are currently trying to get indexed. This is an ok way to link: http://www.squidoo.com/how-to-salsa-dance This is the BEST way to link: How To Salsa Dance It is best to use the words you want to rank for in Google as the anchor text for your link as opposed to a straight url link (as shown first). You can put that same article on all three blogs. Two of those blogs Google loves, and one other that is mine, Yahoo and MSN seem to love (don't ask me why, but they both serve a purpose...lol) For BEST results - Change up the title on each free blog post and make the first sentence or two unique so its not the EXACT same title on each blog and the EXACT same content on each blog. Don't obesess over this step. Simply paraphrase what your campaign is about... “learning how to dance salsa can be a lot of fun for couples. Not only is The Salsa a great dancing activity, but it keeps couples exercising together....blah blah blah blah.... etc etc... Link Link Link Link Link” Now, see the words I put in red? I would make that a link to the corresponding lens, too. Google likes links it finds early in content, so take advantage of that. (Yes, it's ok if you link to that same lens again in your post) Now, about that cutting corners thing - If you absolutely cannot stand the thought of doing this on 3 blogs AND doing all the RSS feeds.... AT LEAST do one RSS feed and one free blog post (and then cross your fingers). If Google doesn't find you, try it again on another free blog. (Note: If you have NOT done the steps given to get you lenses indexed, please don't email me and ask my why your lenses aren't indexed. Not to be rude, but I will simply tell you to do the steps as outlined.) I Did All the Steps and My Lenses STILL Aren't Indexed This can happen. Remember, Google is quirky =) If this is happening to you: – Get more links to your lens (articles, blog comments, other blog posts, sometimes even forum signatures help, social marketing profile pages, etc etc etc). Just HELP Google find you. The only way to really do that is to give them links to follow....and be patient ;) – Use SquidUtils.com SquidUtils.com SquidUtils.com is a free lensmaster tool kit online that is AWESOME. Get that site bookmarked =) Log in with your Squidoo lensmaster name and just LOOK at all the cool tools you get FOR FREE! Take some time and poke all thru these tools. When you're serious about getting your lenses rockin' you will use this site a lot! (Note: Inside SquidUtils you can grab a lot of different RSS feeds that pertain to your lenses. They are all unique...and each can also be submitted to RSS directories. Yet, MORE ways for Google to find your lens!) Now, if your lenses are having a hard time being found by Google, log in and look at the main SquidUtils page. What we want right now is the “Advanced Dashboard” Click that. From this dashboard we can edit our lens, Lensroll our lens (this is a special lens-only social bookmarking site that seems to work well), ping our lens, and get stats and info, too. What we want to do now is PING our lens:
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