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Objects of Desire: Consumer Behaviour in Shopping Centre Choices PDF

290 Pages·2005·1.112 MB·English
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Preview Objects of Desire: Consumer Behaviour in Shopping Centre Choices

Description:
What determines where people shop? Why would shoppers visit one shopping center rather than another? Developers, backers, planners and Government will wish to estimate the viability of proposed new centers. Developers wish to plan, build and/or improve shopping centers to maximize profitable retail sales and shopper satisfaction. This book explores a range of perspectives from the traditional to the latest thinking.
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Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.