Nonprofit Management: Principles and Practice PDF
Preview Nonprofit Management: Principles and Practice
Nonprofit Management 2 Nonprofit Management Principles and Practice Michael J. Worth The George Washington University 3 CQ Press An Imprint of SAGE Publications, Inc. 2455 Teller Road Thousand Oaks, California 91320 E-mail: [email protected] SAGE Publications Ltd. 1 Oliver's Yard 55 City Road London, EC1Y 1SP United Kingdom SAGE Publications India Pvt. Ltd. B 1/I 1 Mohan Cooperative Industrial Area Mathura Road, New Delhi 110 044 India SAGE Publications Asia-Pacific Pte. Ltd 3 Church Street #10-04 Samsung Hub Singapore 049483 Acquisitions Editor: Scott Greenan Editorial Assistant: Lauren Younker Content Development Editor: Anna Villarruel Production Editor: Tracy Buyan Copy Editor: Taryn Bigelow Typesetter: Cenveo Proofreader: Laura Webb Indexer: Wendy Allex Cover Designer: Candice Harman Marketing Manager: Jennifer Jones 4 Copyright © 2019 by CQ Press, an Imprint of SAGE Publications, Inc. CQ Press is a registered trademark of Congressional Quarterly Inc. All rights reserved. No part of this book may be reproduced or utilized in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system, without permission in writing from the publisher. Printed in the United States of America ISBN 978-1-5063-9686-6 This book is printed on acid-free paper. 18 19 20 21 22 10 9 8 7 6 5 4 3 2 1 5 Brief Contents 1. Preface 2. Acknowledgments 3. PART I UNDERSTANDING NONPROFIT MANAGEMENT, THE NONPROFIT SECTOR, AND NONPROFIT ORGANIZATIONS 4. Chapter 1 Nonprofit Management as a Profession and a Field of Study 5. Chapter 2 Overview of the Nonprofit Sector 6. Chapter 3 Theories of the Nonprofit Sector and Nonprofit Organizations 7. PART II GOVERNING AND LEADING NONPROFIT ORGANIZATIONS 8. Chapter 4 Nonprofit Governing Boards 9. Chapter 5 Executive Leadership 10. PART III MANAGING THE NONPROFIT ORGANIZATION 11. Chapter 6 Ensuring Accountability and Measuring Performance 12. Chapter 7 Developing Strategy, Building Capacity, and Managing Risk 13. Chapter 8 Collaborations, Partnerships, and Mergers 14. Chapter 9 Managing Staff and Service Volunteers 15. Chapter 10 Marketing and Communications 16. Chapter 11 Advocacy and Lobbying 17. PART IV OBTAINING AND MANAGING RESOURCES 18. Chapter 12 Financial Management 19. Chapter 13 Philanthropic Fundraising 20. Chapter 14 Social Enterprise and Earned Income 21. Chapter 15 Government Grants and Contracts 22. PART V SPECIAL TOPICS 23. Chapter 16 Social Entrepreneurship and Innovation 24. Chapter 17 Governing and Managing International and Global Organizations 25. Conclusion 26. Appendix: Cases for Discussion 27. References 28. Index 29. About the Author 6 Detailed Contents Preface Acknowledgments PART I UNDERSTANDING NONPROFIT MANAGEMENT, THE NONPROFIT SECTOR, AND NONPROFIT ORGANIZATIONS Chapter 1 Nonprofit Management as a Profession and a Field of Study A Revolution in Management A Distinct Profession Nonprofit Management as a Field of Study Toward a Balanced Approach Proceeding With Realism and Pride Chapter Summary Key Terms and Concepts Questions for Discussion Suggestions for Further Reading Chapter 2 Overview of the Nonprofit Sector America's Nonprofit Sector: A Historical Overview Searching for a Common Vocabulary Alternatives to Nonprofit Size of the U.S. Nonprofit Sector Differentiating the Nonprofit Sector Emerging New Models Commercialization and Tax Exemption Implications for Nonprofit Managers Chapter Summary Key Terms and Concepts Questions for Discussion Suggestions for Further Reading Chapter 3 Theories of the Nonprofit Sector and Nonprofit Organizations Explaining the Nonprofit Sector Explaining Nonprofit Organizations Chapter Summary Key Terms and Concepts Questions for Discussion Suggestions for Further Reading PART II GOVERNING AND LEADING NONPROFIT ORGANIZATIONS Chapter 4 Nonprofit Governing Boards Types of Governing Boards The Governing Board's Responsibilities The Board and the CEO 7 Explaining Board Behavior Managing Nonprofit Boards Nonprofit Board Effectiveness The Challenge of Nonprofit Governance Chapter Summary Key Terms and Concepts Questions for Discussion Suggestions for Further Reading Chapter 5 Executive Leadership The CEO's Job Management and Leadership Overview of Leadership Theories The Effective Nonprofit CEO Founder Syndrome Executive Transitions Leading Change Chapter Summary Key Terms and Concepts Questions for Discussion Suggestions for Further Reading PART III MANAGING THE NONPROFIT ORGANIZATION Chapter 6 Ensuring Accountability and Measuring Performance Defining and Ensuring Accountability Mechanisms for Accountability Measuring and Managing Performance Performance Measurement: The Continuing Debate Chapter Summary Key Terms and Concepts Questions for Discussion Suggestions for Further Reading Chapter 7 Developing Strategy, Building Capacity, and Managing Risk Understanding Strategy Strategic Planning and Strategic Management The Strategic Planning Process Writing the Strategic Plan Developing an Operational Plan Benefits and Limitations of Strategic Planning Building Organizational Capacity Defining and Understanding Capacity Capacity Building in Action A Model for Capacity Building Capacity and Organizational Life Cycles 8 Capacity Building Evaluated Managing Risk Chapter Summary Key Terms and Concepts Questions for Discussion Suggestions for Further Reading Chapter 8 Collaborations, Partnerships, and Mergers Growing Interest in Collaboration A Continuum of Relationships Exploring Collaborations and Mergers Drivers of Collaborations and Mergers Obstacles to Collaboration and Merger Conditions for Success Collaborations and Mergers Within National Nonprofits Cross-Sector Collaboration Achieving Collective Impact Chapter Summary Key Terms and Concepts Questions for Discussion Suggestions for Further Reading Chapter 9 Managing Staff and Service Volunteers Human Resources Management An Overview of Management Theories Understanding Human Motivations Applying Theories to Managing the Nonprofit Workforce Managing Volunteers Volunteer Management as a Career Field The Future of Volunteerism Chapter Summary Key Terms and Concepts Questions for Discussion Suggestions for Further Reading Chapter 10 Marketing and Communications Defining and Understanding Marketing Marketing Serves the Mission Marketing Means Action Marketing as a Process The Marketing Mix Building the Brand Integrated Marketing Communication (IMC) Crafting an Effective Message Crisis Communications 9 Social Media Evaluating Marketing and Communication Chapter Summary Key Terms and Concepts Questions for Discussion Suggestions for Further Reading Chapter 11 Advocacy and Lobbying Basic Distinctions Overview of Lobbying Law Implementing an Advocacy Program Continuing Issues and Concerns Chapter Summary Key Terms and Concepts Questions for Discussion Suggestions for Further Reading PART IV OBTAINING AND MANAGING RESOURCES Chapter 12 Financial Management Definitions of Key Concepts Understanding Nonprofit Finances Nonprofit Financial Statements Audits Using Financial Ratios Managing Endowment Funds Developing and Managing the Budget Financial Policies and Controls Chapter Summary Key Terms and Concepts Questions for Discussion Suggestions for Further Reading Chapter 13 Philanthropic Fundraising Definitions and Distinctions Motivations for Giving The Fundraising Process Individual Donor Life Cycles Campaigns Managing Fundraising Programs Ethics and Professional Standards Chapter Summary Key Terms and Concepts Questions for Discussion Suggestions for Further Reading Chapter 14 Social Enterprise and Earned Income 10
The list of books you might like
