New York • London Copyright © 2013 Tom Chatfield Jacket design by Chris Sergio; Jacket illustration © shutterstock First published in the United States by Quercus in 2016 All rights reserved. No part of this book may be reproduced in any form or by any electronic or mechanical means, including information storage and retrieval systems, without permission in writing from the publisher, except by reviewers, who may quote brief passages in a review. Scanning, uploading, and electronic distribution of this book or the facilitation of the same without the permission of the publisher is prohibited. Please purchase only authorized electronic editions, and do not participate in or encourage electronic piracy of copyrighted materials. Your support of the author’s rights is appreciated. Any member of educational institutions wishing to photocopy part or all of the work for classroom use or anthology should send inquiries to [email protected]. e-ISBN 978-1-62365165-7 Library of Congress Cataloging-in-Publication Data Names: Chatfield, Tom, 1980– author. Title: Netymology : from apps to zombies : a linguistic celebration of the digital world / Tom Chatfield. Description: New York : Quercus, 2016. | Includes bibliographical references and index. Identifiers: LCCN 2016021585 (print) | LCCN 2016022334 (ebook) | ISBN 9781623651640 (hardback) | ISBN 9781623651657 (ebook) | ISBN 9781681445632 (library ebook) Subjects: LCSH: Computer science— Terminology. | Information technology—Terminology. | Computer networks —Terminology. | BISAC: LANGUAGE ARTS & DISCIPLINES / Linguistics Etymology. | COMPUTERS Digital Media / General. Classification: LCC QA76.15 .C46335 2016 (print) | LCC QA76.15 (ebook) | DDC 004—dc23 DDC 004—dc23 LC record available at https://lccn.loc.gov/2016021585 Distributed in the United States and Canada by Hachette Book Group 1290 Avenue of the Americas New York, NY 10104 www.quercus.com Contents Cover Title Page Copyright Page Introduction 1. Selfie Consciousness 2. #WhyDoWeDoThis? 3. Transistor (Not Iotatron) 4. Emoji and Emoticons 5. Computers 6. Signs of Our Times: @ and ⌘ 7. Marking Up 8. Myths and Monsters 9. Speak, Memory 10. Why Wiki? 11. Buffed-Up Gamers 12. Very, Very Big and Very, Very Small 13. The Names of Domains 14. Rise of the Robots 15. Cyber-Everything 16. Three-Letter Words 17. Everyone’s an Avatar 18. On Memes 19. Hacking Through the Net 20. Do You Grok It? 21. Sock Puppets and Astroturf 22. Bluetooth 23. The Cupertino Effect 24. The Scunthorpe Problem 25. The Coming of the Geeks 26. Beware of the Troll 27. Bitten by Bugs 28. Bits, Bytes and Other Delights 29. Twinks, Twinked, and Twinking 30. Talking Less About Trees 31. ZOMGs, LOLZ 32. Lifehacking 33. The Multitasking Illusion 34. The Streisand Effect 35. Acute Cyberchondria 36. Casting the Media Net 37. Bionic Beings and Better 38. Technological Singularities 39. Google and Very Big Numbers 40. Status Anxiety 41. The Zombie Computing Apocalypse 42. To Pwn and Be Pwned 43. Learning to Speak l33t 44. Getting Cyber-Sexy 45. Slacktivism and the Pajamahadeen 46. Gamification and the Art of Persuasion 47. Sousveillance 48. Phishing, Phreaking and Phriends 49. Spamming for Victory 50. Gurus and Evangelists 51. CamelCase 52. The Blogosphere and Twitterverse 53. Phat Loot and In-Game Grinding 54. Meta- 55. TL;DR 56. Apps 57. Fanboys and Girls 58. Welcome to the Guild 59. Facepalms and Acting Out 60. Finding Work as a Mechanical Turk 61. Geocaching 62. The Beasts of Baidu 63. Snowclones 64. Typosquatting 65. Egosurfing and Googlegangers 66. Infovores, Digerati and Hikikomori 67. Planking, Owling and Horsemanning 68. Unfriend, Unfavorite (and Friends) 69. Sneakernets and Meatspace 70. Going Viral 71. Dyson Spheres and Digital Dreams 72. Welcome to Teh Interwebs 73. On Good Authority 74. A World of Hardware 75. Darknets, Mysterious Onions, and Bitcoins 76. Nets, Webs and Capital Letters 77. Praying to Isidore and Tweeting the Pope 78. QWERTY and Dvorak 79. Apples Are the Only Fruit 80. Eponymous Branding 81. Mice, Mouses and Grafacons 82. Meh 83. Learn Olbanian! 84. Booting and Rebooting 85. Cookie Monsters 86. Going Digitally Native 87. Netiquette and Netizens 88. The Names of the Games 89. Flash Crowds, Mobs, and the Slashdot Effect 90. Godwin’s Law 91. From Beta to Alpha to Golden Master 92. Mothers and Daughters, Masters and Slaves 93. Bit Rot 94. Nonprinting Characters 95. Wise Web Wizards 96. Disk Drives 97. Easter Eggs 98. Why Digital? 99. Filing Away Our Data 100. Artificial Intelligence and Turing Tests . . . and Finally Acknowledgments Select Bibliography and Further Reading
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