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Zhou Su · Qichao Xu Kuan Zhang · Xuemin (Sherman) Shen Modeling and Optimization for Mobile Social Networks Modeling and Optimization for Mobile Social Networks Zhou Su Qichao Xu Kuan Zhang (cid:129) (cid:129) Xuemin (Sherman) Shen Modeling and Optimization for Mobile Social Networks 123 ZhouSu Kuan Zhang Schoolof Mechatronic Engineering Department ofElectrical andComputer andAutomation Engineering ShanghaiUniversity University of Waterloo Shanghai Waterloo, ON China Canada Qichao Xu Xuemin(Sherman) Shen Schoolof Mechatronic Engineering Department ofElectrical andComputer andAutomation Engineering ShanghaiUniversity University of Waterloo Shanghai Waterloo, ON China Canada ISBN978-3-319-47921-7 ISBN978-3-319-47922-4 (eBook) DOI 10.1007/978-3-319-47922-4 LibraryofCongressControlNumber:2016955306 ©SpringerInternationalPublishingAG2016 Thisworkissubjecttocopyright.AllrightsarereservedbythePublisher,whetherthewholeorpart of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission orinformationstorageandretrieval,electronicadaptation,computersoftware,orbysimilarordissimilar methodologynowknownorhereafterdeveloped. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publicationdoesnotimply,evenintheabsenceofaspecificstatement,thatsuchnamesareexemptfrom therelevantprotectivelawsandregulationsandthereforefreeforgeneraluse. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authorsortheeditorsgiveawarranty,expressorimplied,withrespecttothematerialcontainedhereinor foranyerrorsoromissionsthatmayhavebeenmade. Printedonacid-freepaper ThisSpringerimprintispublishedbySpringerNature TheregisteredcompanyisSpringerInternationalPublishingAG Theregisteredcompanyaddressis:Gewerbestrasse11,6330Cham,Switzerland Preface With the rapid development of mobile communication technologies and the ever-increasing population of users, mobile social network (MSN) has become an emergingparadigmofthenext-generationnetwork.ThebasictenetofMSNsisthat mobile users can form communities at any time and anywhere to exchange infor- mation with each other based on their interests, social tie, social activities, etc. Therefore, MSNs can facilitate a myriad of attractive applications related to social andcommunicationservices,includingcontentdelivery,communityactivities,and infotainment. Due to the advance of social applications, it is necessary for MSNs to provide quality of experience (QoE), which poses new challenges of modeling and opti- mization in MSNs as follows: (1) there is a huge amount of information to be disseminated over MSNs. The characteristics of users during information dissem- ination should be studied including the social tie among users, interests in infor- mation, etc. An analytical model to optimize the information dissemination is needed; (2) with the new demands of social networks applications such as crowd sensing, users are encouraged to participate in MSNs to not only receive content, butalsocontributethecontent.Assomeusersmaybeselfish,anincentivemodelis necessary to encourage users to actively participate the MSNs; (3) in MSNs, the content-delivery path between the source and the destination is unstable or even unavailable sometimes. A store-carry-forward pattern is applied to deliver content to the destination in MSNs, where this delivery fashion needs the optimal relay services; (4) the resources such as the available bandwidth in MSNs are limited. Sincetheemergingsocialnetworkapplicationsmayhavedifferentrequirementsof resources, the optimal bandwidth allocation becomes important to provide users withthesatisfiedmobilenetworkservices;and(5)varioususerstakedifferenttypes of mobile devices to access the MSNs through different wireless connections. Amodelbasedontheheterogeneousnetworkarchitectureisneededtooptimizethe network architecture for MSNs. Inthismonograph,westudythemodelingandoptimizationforMSNs,sinceitis ofgreatimportancetoaddresstheabovechallengesandfacilitatenewlydeveloped applications. In Chap. 1, an overview of MSNs is provided, by specifying the v vi Preface criticalchallenges,researchissues,andemergingapplicationsinMSNs.InChap.2 with the introduction of MSN-based social graph and information dissemination mechanism,themodelingandoptimizationforepidemicinformationdissemination in MSNs are discussed. In Chap. 3, by the analysis of the selfishness division of users, we present the modeling and optimization of selfishness-aware incentive to encourage users to participate cooperation in MSNs. In Chap. 4, based on the store-carry-forwardfashionofcontentdelivery,wepresentanoptimalrelayservice for users. In Chap. 5, to deliver social multimedia through clouds, we study the modeling and optimization for cloud resource allocation in MSNs. In Chap. 6, by introducing small cells and macro-cell, the modeling and optimization for hetero- geneous MSN architecture are investigated to deliver social contents in a content-centric mode. Finally, in Chap. 7, we present some open issues and future researchdirectionsinMSNs.Insummary,thismonographvalidatesthefeasibilities of modeling and optimization for MSNs including epidemic information dissemi- nation, selfishness-aware incentive, relay services, cloud resource allocation, and heterogeneousnetworkarchitecture.Italsoevaluatestheperformance oftheabove studies. Therefore, this monograph provides valuable insights on the design and deployment offuture MSNs. We would like to thank Prof. Pinyi Ren at the Department of Communication andInformationofXi’anJiaotongUniversity,Xi’an,China;Prof.SongGuoatthe School of Computer Science and Engineering of the University of Aizu, Aizu, Japan; Prof. Mianxiong Dong at the Department of Information and Electronic Engineering of Muroran Institute of Technology, Muroran, Japan; Prof. Yuan Wu at the School of Information Engineering of Zhejiang University of Technology, Zhejiang, China; Dr. Shan Zhang, at the Department of Electrical and Computer EngineeringofUniversityofWaterloo,Waterloo,Canadafortheircontributionsin thepresentedresearchworks.WewouldliketothankallofthemembersofBBCR group, University of Waterloo, Canada, for their valuable discussions, insights, and helpful comments. We would also like to thank the staff at Springer Science+Business Media: Ms. Susan Lagerstrom-Fife and Ms. Jennifer Malat, for their kind help throughout the publication and preparation processes. Shanghai, China Zhou Su Shanghai, China Qichao Xu Waterloo, Canada Kuan Zhang Waterloo, Canada Xuemin (Sherman) Shen Contents 1 Introduction.... .... .... ..... .... .... .... .... .... ..... .... 1 1.1 Overview of MSNs... ..... .... .... .... .... .... ..... .... 1 1.1.1 Mobile Social Networks .. .... .... .... .... ..... .... 1 1.1.2 Architecture of MSNs.... .... .... .... .... ..... .... 2 1.1.3 Access to MSNs.... .... .... .... .... .... ..... .... 4 1.2 Applications in MSNs ..... .... .... .... .... .... ..... .... 5 1.2.1 Multimedia Services . .... .... .... .... .... ..... .... 5 1.2.2 Heathcare Services .. .... .... .... .... .... ..... .... 7 1.2.3 Security Services.... .... .... .... .... .... ..... .... 8 1.3 Research Issues in MSNs... .... .... .... .... .... ..... .... 9 1.3.1 Community Detection.... .... .... .... .... ..... .... 9 1.3.2 Content Distribution . .... .... .... .... .... ..... .... 10 1.3.3 Mobility . .... ..... .... .... .... .... .... ..... .... 10 1.3.4 Privacy .. .... ..... .... .... .... .... .... ..... .... 11 1.3.5 Security.. .... ..... .... .... .... .... .... ..... .... 12 1.4 Modeling and Optimization for MSNs. .... .... .... ..... .... 13 1.5 Aim of the Monograph..... .... .... .... .... .... ..... .... 13 References.. .... .... .... ..... .... .... .... .... .... ..... .... 14 2 Modeling of Epidemic Information Dissemination for MSNs... .... 19 2.1 Information Dissemination in MSNs... .... .... .... ..... .... 19 2.2 Related Work... .... ..... .... .... .... .... .... ..... .... 21 2.2.1 Epidemic Information Dissemination Model... ..... .... 21 2.2.2 General Information Dissemination Model .... ..... .... 22 2.3 System Model... .... ..... .... .... .... .... .... ..... .... 23 2.3.1 MSN-Based Social Graph. .... .... .... .... ..... .... 23 2.3.2 Opportunistic Links.. .... .... .... .... .... ..... .... 24 2.3.3 Information Transmission Mechanism.... .... ..... .... 24 2.4 Proposed Analytical Scheme for Information Dissemination.. .... 26 vii viii Contents 2.5 Performance Evaluation .... .... .... .... .... .... ..... .... 32 2.5.1 Simulation Setup.... .... .... .... .... .... ..... .... 32 2.5.2 Model Validation ... .... .... .... .... .... ..... .... 32 2.5.3 Time Evolutions of Nodes .... .... .... .... ..... .... 34 2.5.4 Performance of Information Dissemination.... ..... .... 35 2.6 Summary .. .... .... ..... .... .... .... .... .... ..... .... 37 References.. .... .... .... ..... .... .... .... .... .... ..... .... 38 3 Modeling of Selfishness-Aware Incentive for MSNs . .... ..... .... 41 3.1 Selfishness-Aware Incentive in MSNs . .... .... .... ..... .... 41 3.2 Related Work... .... ..... .... .... .... .... .... ..... .... 42 3.3 System Model... .... ..... .... .... .... .... .... ..... .... 43 3.3.1 Social Network..... .... .... .... .... .... ..... .... 43 3.3.2 Mobility Model..... .... .... .... .... .... ..... .... 45 3.3.3 Node Selfishness.... .... .... .... .... .... ..... .... 45 3.4 Proposed Model with a Novel Selfishness Division ... ..... .... 45 3.5 Performance Evaluation .... .... .... .... .... .... ..... .... 49 3.5.1 Simulation Setup.... .... .... .... .... .... ..... .... 49 3.5.2 Effect of Weak Selfishness .... .... .... .... ..... .... 49 3.5.3 Effect of Extreme Selfishness .. .... .... .... ..... .... 50 3.6 Summary .. .... .... ..... .... .... .... .... .... ..... .... 52 References.. .... .... .... ..... .... .... .... .... .... ..... .... 53 4 Optimal Relay Services for MSNs ... .... .... .... .... ..... .... 55 4.1 Relay Services in MSNs.... .... .... .... .... .... ..... .... 55 4.2 Related Work... .... ..... .... .... .... .... .... ..... .... 56 4.3 System Model... .... ..... .... .... .... .... .... ..... .... 58 4.3.1 Network Model..... .... .... .... .... .... ..... .... 58 4.3.2 Node Model .. ..... .... .... .... .... .... ..... .... 59 4.3.3 Bundle Model. ..... .... .... .... .... .... ..... .... 59 4.3.4 Design Goals.. ..... .... .... .... .... .... ..... .... 60 4.4 Relay Service Scheme ..... .... .... .... .... .... ..... .... 60 4.4.1 Node Status... ..... .... .... .... .... .... ..... .... 60 4.4.2 Node Selection ..... .... .... .... .... .... ..... .... 61 4.4.3 Bargain Game. ..... .... .... .... .... .... ..... .... 62 4.4.4 Bundle Delivery Framework... .... .... .... ..... .... 68 4.5 Performance Evaluations.... .... .... .... .... .... ..... .... 69 4.5.1 Simulation Setup.... .... .... .... .... .... ..... .... 69 4.5.2 Performance Comparison . .... .... .... .... ..... .... 70 4.6 Summary .. .... .... ..... .... .... .... .... .... ..... .... 73 References.. .... .... .... ..... .... .... .... .... .... ..... .... 73 Contents ix 5 Optimal Cloud Resource Allocation for MSNs. .... .... ..... .... 75 5.1 Cloud Resource Allocation in MSNs .. .... .... .... ..... .... 75 5.2 Related Work... .... ..... .... .... .... .... .... ..... .... 76 5.2.1 Multimedia Social Networks with Mobile Users..... .... 76 5.2.2 Resource Allocation with Media Cloud... .... ..... .... 77 5.3 System Model... .... ..... .... .... .... .... .... ..... .... 78 5.3.1 System Model. ..... .... .... .... .... .... ..... .... 78 5.3.2 QoE Model... ..... .... .... .... .... .... ..... .... 80 5.3.3 Design Goals.. ..... .... .... .... .... .... ..... .... 81 5.4 Problem Formulation . ..... .... .... .... .... .... ..... .... 81 5.4.1 Resource Allocation Framework.... .... .... ..... .... 81 5.4.2 Utility Functions.... .... .... .... .... .... ..... .... 82 5.4.3 Four Stage Stackelberg Game.. .... .... .... ..... .... 85 5.5 Analysis of the Proposed Four Stage Game. .... .... ..... .... 85 5.5.1 Evolution Game Among Users in Stage IV ... ..... .... 85 5.5.2 Non-cooperative Game Among Brokers in Stage II and Stage III .. .... .... .... .... ..... .... 87 5.5.3 Strategy of Media Cloud in Stage I.. .... .... ..... .... 88 5.5.4 Algorithm Design for Scheme Implementation. ..... .... 89 5.6 Performance Evaluation .... .... .... .... .... .... ..... .... 90 5.6.1 Simulation Setup.... .... .... .... .... .... ..... .... 90 5.6.2 Numerical Results... .... .... .... .... .... ..... .... 91 5.7 Summary .. .... .... ..... .... .... .... .... .... ..... .... 95 References.. .... .... .... ..... .... .... .... .... .... ..... .... 95 6 Optimization of Heterogeneous MSN Architecture.. .... ..... .... 99 6.1 Network Architecture for Heterogeneous MSNs.. .... ..... .... 99 6.2 Mobile Content Delivery ... .... .... .... .... .... ..... .... 100 6.2.1 Requirement of Mobile Communication.. .... ..... .... 100 6.2.2 Advance of Network Architecture for Mobile Social Contents . .... ..... .... .... .... .... .... ..... .... 101 6.2.3 Challenges in Mobile Content Delivery in MSNs.... .... 101 6.3 Content Centric Mobile Social Networks ... .... .... ..... .... 103 6.3.1 Content Centric Networks. .... .... .... .... ..... .... 103 6.3.2 Content Centric Mobile Social Networks . .... ..... .... 104 6.4 Architecture of Content Centric Mobile Content Delivery ... .... 106 6.4.1 Network Architecture .... .... .... .... .... ..... .... 106 6.4.2 Process of Mobile Interest and Content Delivery .... .... 108 6.4.3 Caching for a Content Store in a CCN Node in a Small Cell ..... .... .... .... .... .... ..... .... 110 6.4.4 Performance Evaluation... .... .... .... .... ..... .... 111 6.5 Summary .. .... .... ..... .... .... .... .... .... ..... .... 112 References.. .... .... .... ..... .... .... .... .... .... ..... .... 112 x Contents 7 Conclusions and Future Directions .. .... .... .... .... ..... .... 115 7.1 Conclusions .... .... ..... .... .... .... .... .... ..... .... 115 7.2 Future Research Directions.. .... .... .... .... .... ..... .... 116 7.2.1 Big Data and MSNs . .... .... .... .... .... ..... .... 116 7.2.2 IoTs and MSNs..... .... .... .... .... .... ..... .... 117 7.2.3 Content Centric MSNs ... .... .... .... .... ..... .... 117 7.2.4 Emerging Applications in MSNs.... .... .... ..... .... 118 References.. .... .... .... ..... .... .... .... .... .... ..... .... 119

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