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Media Convergence Handbook - Vol. 1: Journalism, Broadcasting, and Social Media Aspects of Convergence PDF

430 Pages·2016·7.9 MB·English
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Preview Media Convergence Handbook - Vol. 1: Journalism, Broadcasting, and Social Media Aspects of Convergence

Media Business and Innovation Artur Lugmayr Cinzia Dal Zotto Editors Media Convergence Handbook - Vol. 1 Journalism, Broadcasting, and Social Media Aspects of Convergence Media Business and Innovation Serieseditor M. Friedrichsen, Stuttgart Media University, Germany and Humboldt School Stuttgart/Berlin,Germany Moreinformationaboutthisseriesathttp://www.springer.com/series/11520 Artur Lugmayr (cid:129) Cinzia Dal Zotto Editors Media Convergence Handbook - Vol. 1 Journalism, Broadcasting, and Social Media Aspects of Convergence Editors ArturLugmayr CinziaDalZotto VisualisationandInteractiveMedia AcademyofJournalismandMedia SchoolofMedia,Culture, FacultyofEconomicsandBusiness andCreativeArts(MCCA) UniversityofNeuchaˆtel CurtinUniversity Neuchaˆtel, Bentley/Perth,WesternAustralia Switzerland Australia MediaBusinessandInnovation ISBN978-3-642-54483-5 ISBN978-3-642-54484-2 (eBook) DOI10.1007/978-3-642-54484-2 LibraryofCongressControlNumber:2015956388 SpringerHeidelbergNewYorkDordrechtLondon #Springer-VerlagBerlinHeidelberg2016 Thisworkissubjecttocopyright.AllrightsarereservedbythePublisher,whetherthewholeorpartof the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilarmethodologynowknownorhereafterdeveloped. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publicationdoesnotimply,evenintheabsenceofaspecificstatement,thatsuchnamesareexempt fromtherelevantprotectivelawsandregulationsandthereforefreeforgeneraluse. Thepublisher,theauthorsandtheeditorsaresafetoassumethattheadviceandinformationinthis book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained hereinorforanyerrorsoromissionsthatmayhavebeenmade. Printedonacid-freepaper Springer-Verlag GmbH Berlin Heidelberg is part of Springer Science+Business Media (www.springer.com) Preface We are very happy to present our edited book covering the thematic area of convergence from a cross-disciplinary viewpoint. The edited book constitutes an attempttoinvestigateseveralaspectsofconvergencesuchasthestrategic,techno- logical, consumer driven, and application-oriented convergence. As these aspects ofconvergenceareinterrelated,thebookshallshedlightintothecomplexityofthe topicandactasreferencebookandeducationalresourceinthefield.Convergence isveryoftendiscussedatarhetoricalandpoliticallevel,withoutpracticalconver- genceprocessissuesorconcernsaboutpotentialdivergenceeffectsbeingpartofthe discourse. Today media managers are faced with the need to satisfy users’ expectationsandatthesametimeundertakeconvergenceasanindustrialstrategy to achieve economies of scope and scale. Media technology developers are faced with rapidly emerging new technologies and information systems to quickly developadditionalmediaservices.Mediascholarsareboundtounderstandtechno- logicaldevelopmentsandindustryconvergenceprocessesinorderfortheirresearch toberelevant.Withthisbook,wethusattempttogiveanswerstomediamanagers, mediascholars,students,researchers,aswellastotechnologydevelopersandhelp themgetaclearerunderstandingofthisthematicarea. When we launched our edited book initiative, our primary goal was to investigate potential interest in this thematic area through a call for abstracts. We were overwhelmedwhenwereceived87abstracts,which havebeen evaluated by us as editors. 73 abstracts were invited to contribute a full book chapter, while 15abstractswererejectedandnotinvitedforafinalmanuscriptversion.Toensure high scientific standards, we implemented a strict blind peer review process for each book chapter. After this first review, we accepted the chapters for which review statements supported the publication. The final version of all chapters has been reviewed one more time in order to check that all review comments were adequately integrated. We ended up with 39 accepted book chapters, including 2chapterscontributedbyusaseditorswhichprovidearedlinethroughthebook. Thus, the acceptance rate was 45 % with respect to the submitted abstracts and 54%withrespecttotheinvitedabstracts.Thechaptersweredividedbetweentwo book volumes: the first volume includes 19 chapters on journalism, broadcasting, and social media aspects of convergence, while the second volume presents 20 chapters covering firm and user perspectives on convergence. Most of the v vi Preface thematicareas thatwe wanted toinclude inthebook(seeFig.1)aswellasmany differentmediagenresarerepresentedwithinthecontributions(seeFig.2). Fig.1 Contributionstothethematicareas Fig.2 Overviewofthemediagenresthathavebeencoveredbycontributionstothiseditedbook Preface vii Fig.3 Tagcloudofcontributions Westartedtoworkonthemediaconvergenceideabackin2011,withacommon contributiontotheEuropeanMediaManagementConference(EMMA)(DalZotto, Galichet,&Lugmayr,2011).In2013,wecompiledanotherconferencepaperabout thisthematicarea(Lugmayr&DalZotto,2013).Onbothoccasions,theaudience was rather fascinated by our cross-disciplinary viewpoint on convergence. After many discussions, and in particular in acknowledgement to Prof. Greg Lowe, we startedtoworkonthisbookproject.Bytheendof2012,wecollectedtheextensive setofbookabstractswhichwasrathersurprisingforusaseditors.Tocopewiththe high amount of submissions across a wide and thematic area (see Fig. 3 for a tag cloudofthechapters’keywords),Springer-Verlaggaveuspermissiontodividethe bookintotwovolumes. In particular, we would like to give our greatest appreciation to and warmly thankProf.Dr.GregLowe,whosupportedourideaandinitiallyhelpedusinsetting upthebookproject.Hegaveusclarifyinginsightsonconvergenceandveryuseful hints in which thematic area to develop the book project. We also would like to thank Springer-Verlag and in particular Barbara Fess who was extremely helpful, patient, and helped us though the book editing process with many questions. Last butnotleast,wedefinitelywouldliketothankallnumerousreviewersofthebook chapters. Without their hard work, we would have not been able to complete this extensivebook.Thefirsteditor,Prof.Dr.ArturLugmayr,wouldespeciallyliketo thank the Akerlund Foundation for funding his scientific activities and his professorship. WewouldliketomakeyoualsoawareaboutourWebsite,whichshallactasa collaborative platform for people interested in the thematic area. You can find our group email address, Facebook group, as well as other resources online on: viii Preface http://www.ambientmediaassociation.org/convergence. Further, we would like topinpointtootheractivitiesthatwearecurrentlyconductingwithintheAssocia- tion for Information Systems (AIS) in the Special Interest Group (SIG) eMedia: http://aisnet.org/group/SIG-eMedia or within the International Ambient Media Association (iAMEA): http://www.ambientmediaassociation.org. And finally, we wish you as reader of the book that you will have some useful and clarifying insightsintosuchacomplexthematicareaasmediaconvergenceandgainadeeper understandingintothisexcitingtopic. We also would like to refer to our book website, which contains additional information, email lists, errata, and most importantly course and lecture slides: www.artur-lugmayr.com. Bentley/Perth,WesternAustralia,Australia ArturLugmayr Neuchaˆtel,Switzerland CinziaDalZotto References DalZotto,C.,Galichet,G.,&Lugmayr,A.(2011).Managingmediaconvergence:Aneconomic andeditorialproject.EuropeanMediaManagementConference2011,Moscow,Russia. Lugmayr,A.,&DalZotto,C.(2013).Convergentdivergence–cross-disciplinaryviewpointon mediaconvergence.EuropeanMediaManagementEducationAssociationConference2013– DigitalTransformationsandTransactionsinMediaIndustries,Bournemouth,UK. Contents PartI MediaConvergence:SomeIntroductoryPerspectives MediaConvergenceasEvolutionaryProcess. . . . . . . . . . . . . . . . . . . . . 3 CinziaDalZottoandArturLugmayr RethinkingConvergence:ANewWordtoDescribeanOldIdea. . . . . . 17 Germa´nArango-Forero,SergioRoncallo-Dow, andEnriqueUribe-Jongbloed The2ndConvergence:ATechnologyViewpoint. . . . . . . . . . . . . . . . . . 29 Marie-Jose´ Montpetit ConvergencePolicyandRegulation:AFreeSpeechPerspective. . . . . . 59 ShantanuDey PartII ConvergenceChallengesinJournalismandPublishing TheInternet’sImpactonJournalisticQuality. . . . . . . . . . . . . . . . . . . . 83 ChristianM.Wellbrock ConvergenceandtheChangingLaborofJournalism:Towards the‘SuperJournalist’Paradigm. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 99 Lia-PaschaliaSpyridouandAndreasVeglis OnlinePresencesofTraditionalMediavs.Blogs:Redundancy andUniqueNewsCoverage. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 117 KayHamacher TowardsIntelligentCross-MediaPublishing:MediaPractices andTechnologyConvergencePerspectives. . . . . . . . . . . . . . . . . . . . . . 131 AndreasVeglis,CharalamposDimoulas,andGeorgeKalliris InfluenceofConvergentMediaonthePerceptionofInformation Credibility. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 151 DariaMustic´ andMarioPlenkovic´ PrintYourPersonalBook:ANewServiceandRevenueModel forOpenAccessJournals. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 171 MartinEbner,SandraSch€on,andAldiAlimucaj ix

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The Media Convergence Handbook sheds new light on the complexity of media convergence and the related business challenges. Approaching the topic from a managerial, technological as well as end-consumer perspective, it acts as a reference book and educational resource in the field. Media convergence
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