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Market Versus Society: Anthropological Insights PDF

336 Pages·2018·3.84 MB·English
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MANOS SPYRIDAKIS EDITED BY MARKET VERSUS SOCIETY ANTHROPOLOGICAL INSIGHTS Palgrave Studies in Urban Anthropology Series Editors Italo Pardo School of Anthropology and Conservation University of Kent Canterbury, Kent, UK Giuliana B. Prato School of Anthropology and Conservation University of Kent Canterbury, Kent, UK Half of humanity lives in towns and cities and that proportion is expected to increase in the coming decades. Society, both Western and n on-Western, is fast becoming urban and mega-urban as existing cities and a g rowing number of smaller towns are set on a path of demographic and spatial expansion. Given the disciplinary commitment to an empirically-based analysis, anthropology has a unique contribution to make to our under- standing of our evolving urban world. It is in such a belief that we have established the Palgrave Studies in Urban Anthropology series. In the awareness of the unique contribution that ethnography offers for a b etter theoretical and practical grasp of our rapidly changing and increasingly complex cities, the series will seek high-quality contributions from anthro- pologists and other social scientists, such as geographers, political scientists, sociologists and others, engaged in empirical research in diverse ethno- graphic settings. Proposed topics should set the agenda concerning new debates and chart new theoretical directions, encouraging reflection on the significance of the anthropological paradigm in urban research and its centrality to mainstream academic debates and to society more broadly. The series aims to promote critical scholarship in international anthro- pology. Volumes published in the series should address theoretical and methodological issues, showing the relevance of ethnographic research in understanding the socio-cultural, demographic, economic and geo-political changes of contemporary society. More information about this series at http://www.palgrave.com/gp/series/14573 Manos Spyridakis Editor Market Versus Society Anthropological Insights Editor Manos Spyridakis Department of Social and Educational Policy University of the Peloponnese Corinth, Greece Palgrave Studies in Urban Anthropology ISBN 978-3-319-74188-8 ISBN 978-3-319-74189-5 (eBook) https://doi.org/10.1007/978-3-319-74189-5 Library of Congress Control Number: 2017964581 © The Editor(s) (if applicable) and The Author(s) 2018 This work is subject to copyright. All rights are solely and exclusively licensed by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. The publisher remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. Cover design: Jenny Vong Printed on acid-free paper This Palgrave Macmillan imprint is published by the registered company Springer International Publishing AG part of Springer Nature The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland A cknowledgements Looking back over the people who played a role in shaping this book my first and great debt is to Dr. Italo Pardo and Dr. Giuliana Prato whose permanent encouragement and assistance was and is always inestimable. I also feel indebted to the peer reviewers whose insight- ful remarks improved the content of the texts as well as to Dr. Michael Christodoulou for commenting critically on several versions of them. The idea of this book matured during the annual conference of the Commission on Urban Anthropology on ‘Market versus Society. Human principles and economic rationale in changing times’, that was held at the University of the Peloponnese in 2011. Several chapters in this volume are revised and expanded versions of papers that were presented at that conference. I finally thank the authors for the originality of their texts and their willingness to contribute to this spiritual effort. Of course it is necessary to add the usual rider that the responsibility for the contents of this book rests entirely with the editor. Sitia-Crete, Greece 2017 v c ontents 1 Introduction 1 Manos Spyridakis 2 Economy and Society, Neoliberal Reform and Economic Deviance 23 James G. Carrier 3 The Root of All Evil: Money, Markets, and the Prospects of Rewriting the Rules of the Game 41 Alf Hornborg 4 Managing Against the Odds: Economic Crisis, Bad Governance and Grassroots Entrepreneurialism in Naples 61 Italo Pardo 5 From Nationalization to Neoliberalism: Territorial Development and City Marketing in Brindisi 81 Giuliana B. Prato 6 Relations with the Market: On Cosmologies of Capitalism in Greece 101 Andreas Streinzer vii viii CONTENTS 7 ‘We Are All Socialists’: Greek Crisis and Precarization 113 Manos Spyridakis 8 ‘De proletarios a propietarios…’ Neoliberal Hegemony, Labour Commodification, and Family Relationships in a ‘Petty’ Steel Workers’ Firm 133 Julia Soul 9 At the Periphery of Development: Scenarios and Actors of an Industrial Settlement Experiment and Its Crisis in the Case of FIAT-SATA in Melfi 153 Fulvia D’Aloisio 10 Workers’ Committees in Israel in the Heyday of Neoliberalism: From Consent to Professionalisation to Alternative Solutions 171 Gadi Nissim 11 Sport, the Market and Society: Contrasting the Rhetoric and Reality of Sport as a Growth Catalyst 189 Iain Lindsay 12 Autonomy and Adaptivity: Farmer’s Work in France 209 Martin Büdel 13 Economic Rationality and Human Experience: Global Agrifood Chains from the Perspective of Social Anthropology 227 Alicia Reigada 14 Neoliberal Agrarian Policies and Its Effects: Labour Flexibility and Regimentation in Mexico’s Export Agricultural Industry 247 Christian Zlolniski CONTENTS ix 15 The Renegotiation of Identity and Alterity in an Economically and Spatially Changing Context: The Case of a Former Industrial and Mining District of Saint-Etienne (France) 267 Corine Vedrine 16 ‘Weak Heritage’ and Neighbourhood in Contemporary Cities: Capitalism and Memories of Urban Utopias 285 Michel Rautenberg 17 Anthropology in a Neoliberal World 303 Paul Durrenberger Index 319 CHAPTER 1 Introduction Manos Spyridakis After the disastrous economic crisis in 1929, John Maynard Keynes delivered a lecture extolling optimism in the certainty that capitalism will make us all happy by meeting all our seemingly insatiable needs. Believing in the miraculous power of human will, Keynes put forward the view that the intensification and development of productivity will be the decisive factor in the satisfaction of human needs, leading to the next significant step in human development—going from meeting material toward spiritual necessities. As he describes the way the crisis was seen by pessimists neglecting to see the seeds of future prosperity it theoretically conveyed: For the moment the very rapidity of these changes is hurting us and bring- ing difficult problems to solve. Those countries are suffering relatively which are not in the vanguard of progress. We are being afflicted with a new disease of which some readers may not yet have heard the name, but of which they will hear a great deal in the years to come, namely, tech- nological unemployment. This means unemployment due to our discovery of means of economising the use of labour outrunning the pace at which we can find new uses for labour. But this is only a temporary phase of M. Spyridakis (*) Department of Social and Educational Policy, University of the Peloponnese, Corinth, Greece © The Author(s) 2018 1 M. Spyridakis (ed.), Market Versus Society, Palgrave Studies in Urban Anthropology, https://doi.org/10.1007/978-3-319-74189-5_1

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This volume addresses the fraught relationship between market and society in times of social and economic crisis, exploring how they interact in key social, cultural, and political arenas on a global scale. The contributors examine the neoliberal market in anthropological and ethnographic terms to q
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