M Q l t anaging uality of ife in ourisM H and ospitality The editors would like to dedicate this book to Professor Stefan Kruger's late wife Annalize Kruger, who lost her battle with cancer on 7 May 2018. M Q l anaging uality of ife in t H ourisM and ospitality Edited by Muzaffer Uysal Professor and Chair of Department of Hospitality and Tourism Management, Isenberg School of Management, University of Massachusetts, USA M. Joseph Sirgy Management Psychologist and Professor of Marketing, Virginia Tech, USA and Stefan Kruger Professor, Researcher in Positive Psychology, North-West University, South Africa CABI is a trading name of CAB International CABI CABI Nosworthy Way 745 Atlantic Avenue Wallingford 8th Floor Oxfordshire OX10 8DE Boston, MA 02111 UK USA Tel: +44 (0)1491 832111 T: +1 (617)682-9015 Fax: +44 (0)1491 833508 E-mail: [email protected] E-mail: [email protected] Website: www.cabi.org © CAB International 2018. All rights reserved. No part of this publication may be reproduced in any form or by any means, electronically, mechanically, by photocopying, recording or otherwise, without the prior permission of the copyright owners. A catalogue record for this book is available from the British Library, London, UK. Library of Congress Cataloging-in-Publication data Names: Uysal, Muzaffer, editor. | Sirgy, M. Joseph, editor. | Kruger, Stefan, editor. Title: Managing quality of life in tourism and hospitality/edited by Muzaffer Uysal, M. Joseph Sirgy, Stefan Kruger. Description: 1st edition | Boston, MA : CAB International, [2018] | Includes bibliographical references and index. Identifiers: LCCN 2018034271 (print) | LCCN 2018038121 (ebook) | ISBN 9781786390462 (ePDF) | ISBN 9781786390479 (ePub) | ISBN 9781786390455 (hardback : alk. paper) Subjects: LCSH: Hospitality industry. | Tourism--Management. | Quality of life--Case studies. Classification: LCC TX907 (ebook) | LCC TX907 .M315 2018 (print) | DDC 338.4/791--dc23 LC record available at https://lccn.loc.gov/2018034271 ISBN-13: 9781786390455 (Hardback) ISBN-13: 9781786390462 (ePDF) ISBN-13: 9781786390479 (ePub) Commissioning editor: Claire Parfitt Editorial assistants: Alexandra Lainsbury and Tabitha Jay Production editor: Shankari Wilford Typeset by AMA DataSet Ltd, Preston, UK. Printed and bound in the UK by Bell & Bain Ltd, Glasgow, G46 7UQ. Contents Editors and Contributors vii Preface xiii 1 Quality-of-life Research in Tourism and Hospitality 1 Muzaffer Uysal, M. Joseph Sirgy and Stefan Kruger 2 Flamenco, Tourists’ Experiences and the Meaningful Life 10 Xavier Matteucci 3 ‘To Mix with New People’: The Surprising Day Trips of Mature Germans 24 Ondrej Mitas, Astrid Hohn and Jeroen Nawijn 4 Creating Moments of Happiness on Day Trips 42 Esther Peperkamp, Ondrej Mitas, Hanny Kadijk, Jörg Wenzel, Enno van der Graaf and Diana Korteweg Maris 5 Social Tourism as Correlates of Quality of Life: The Case of Disadvan- taged People 57 Raija Komppula and Riikka Ilves 6 How to Make Someone Feel Welcome Somewhere, and Mean It. L’accueil Might Be the Answer 70 François de Grandpré, Marc LeBlanc and Chantal Royer 7 Sightseeing Tours’ Impact on Well-being and Eudaimonia 87 Anita Zátori and Meghan Beardsley v vi Contents 8 Thermal Spas, Well-being and Tourism in Budapest 103 Melanie Kay Smith and László Puczkó 9 Rural Well-being Tourism in Northern Europe – Providing Opportunities to Enhance Quality of Life 119 Henna Konu and Juho Pesonen 10 The Bet Is On: A Case Study of the Naudé-Potgieter Model of Casino Employees’ Happiness in the Workplace 138 Rosa-Anne Naudé-Potgieter and Stefan Kruger 11 Quality-of-life Research in Tourism and Hospitality: Implications and Future Research 152 Muzaffer Uysal, M. Joseph Sirgy and Stefan Kruger Index 163 Contributors Editors Muzaffer Uysal, PhD, is a professor and chair of the Department of Hospitality and Tourism Management – Isenberg School of Management at the University of Mas- sachusetts, Amherst, MA. He has extensive experience in the field of tourism and hospitality; has worked on several funded tourism management and marketing pro- jects and conducted tourism workshops and seminars in more than 25 countries. He is a member of the International Academy for the Study of Tourism, the Academy of Leisure Sciences, and co-founder of Tourism Analysis: An Interdisciplinary Journal. He has also authored and co-authored a significant number of articles, book chapters, monographs and books. Dr Uysal has also received a number of awards for research, excellence in international education, teaching excellence, lifetime achievement awards and best paper awards. His current research interests centre on demand/ supply interaction, development and QoL research in tourism and hospitality. E-mail: [email protected] M. Joseph Sirgy, is a management psychologist (PhD, University of Massachusetts, 1979) and Real Estate Professor of Marketing at Virginia Tech in Blacksburg, VA. He has published extensively in the area of marketing, business ethics, and quality of life (QoL). He is the author or editor of many books related to consumer marketing and quality of life. He co-founded the International Society for Quality-of-Life Studies (ISQOLS) in 1995. In 1998, he received the Distinguished Fellow Award from ISQOLS. In 2003, ISQOLS honoured him as the Distinguished QoL Researcher for research excellence and a record of lifetime achievement in QoL research. He also served as President of the Academy of Marketing Science from which he received the Distinguished Fellow Award in the early 1990s and the Harold Berkman Service Award in 2007 (lifetime achievement award for serving the mar- keting professoriate). He co-founded the journal, Applied Research in Quality of Life, the official journal of the ISQOLS, in 2005; and he has served as editor vii viii Contributors (1995–present). He also served as editor of the QoL section in the Journal of Macro- marketing (1995–2015). He received the Virginia Tech’s Pamplin Teaching Excel- lence Award/Holtzman Outstanding Educator Award and University Certificate of Teaching Excellence in 2008. In 2010, ISQOLS honoured him for excellence and lifetime service to the society. In 2012 he was awarded the EuroMed Management Research Award for outstanding achievements and groundbreaking contributions to well-being and quality-of-life research. He also edited ISQOLS/Springer book series on Handbooks in Quality-of-Life Research and Community Quality-of-Life Indi- cators (Best Practices). He is currently serving as Springer book series co-editor on Human Well-Being and Policy-Making. E-mail: [email protected] Stefan Kruger, PhD, is Professor, Researcher in Positive Psychology, North-West University, Potchefstroom, South Africa, and has published extensively in many posi- tive psychology-related journals. As a social scientist, he was elected as Editorial Board Member and/or Reviewer for the acclaimed Journal of Applied Research in Quality of Life; Regional Editor, Africa for Tourism Analysis: A Multidisciplinary Jour- nal; and African Advisory Editorial Board Member for African Journal of Hospitality, Tourism and Leisure (2014). He is a member of the International Society for Quality of Life Studies, South African Chefs Association and the Federated Hospitality Association of South Africa. According to the National Research Foundation in South Africa, Stefan is a well-established researcher. Stefan is married to Annalize and they have one son, Estian. E-mail: [email protected] Contributors Meghan Beardsley is in the process of completing her PhD in Business at Virginia Tech in the Department of Hospitality and Tourism Management, Pamplin College of Business, Blacksburg, VA. Some of her research interests include quality-of-life, the tourism area life cycle, and events. Meghan also does contracted work in the events industry in addition to her academic career. She currently resides in Blacks- burg, VA and Richmond, VA. E-mail: [email protected] Enno van der Graaf, PhD, is a lecturer of the programme Vitality and Tourism Management and researcher in the Research Centre for Coastal Tourism at the HZ University of Applied Sciences, Vlissingen, Netherlands. He has been working in this function for almost four years. His background is closely related to the tourism industry and he specializes in consumer behaviour. E-mail: [email protected] François de Grandpré, PhD, is a doctor of economics, specialized in regional devel- opment, who graduated from Aix-Marseille University. Since 1998, he has been pro- fessor at the Department of Leisure, Culture and Tourism, Université du Québec à Trois-Rivières (UQTR), Canada. His main fields of research are regional tourism planning, economic impact measurement, events, visiting friends and relatives (VFR) and accueil. Accueil is a French word that can be translated as ‘making someone feel welcome somewhere’, which is the subject of one of the chapters in this book. Since Contributors ix 2012, Dr de Grandpré has been largely involved with studies on the subject for the Quebec government. E-mail: [email protected] Astrid Hohn studied International Tourism Management at Breda University of Applied Sciences, Breda, Netherlands. During her studies, she went abroad for an exchange semester in Budapest and a placement in Cape Town. She has always been interested in people, travelling and foreign cultures. Her bachelor thesis examined social context and its underlying processes affecting peoples’ well-being and positive emotions based on the data in the present book chapter. The aim was to provide the tourism industry with valuable information to develop meaningful experiences and products outside the box. After her studies in the Netherlands she moved back to Germany to work as a sales manager for a tour operator specialized in custom tours. E-mail: [email protected] Riikka Ilves graduated from the University of Eastern Finland with a Master of Business Economics in 2012. After graduation she joined the Lapland Safaris team and was placed in Lapland, Finland. In her first year she operated as wilderness guide in the Ylläs area and took over the operations and sales in a husky farm. The next three years in Lapland she spent as a sales and destination manager at SnowVillage, taking care of everything and anything. E-mail: [email protected] Hanny Kadijk is a senior lecturer at Stenden University of Applied Sciences, Leeu- warden, Netherlands. Her research activities focus on the mechanism of identity for- mation, in particular in tourism destinations. Places may work as a catalyst to uniform or differentiate collective being and belonging. In this context, specific interest is on place identity, projected identity, image and the possible mismatches that occur. Other interests include displacement, integration and social tourism. She is the pro- gramme leader of the dual master's degree programme, International Leisure and Tourism Studies, offered by the School of Leisure and Tourism of Stenden Univer- sity of Applied Sciences and the University of Derby, UK. E-mail: hanny.kadijk@ stenden.com Raija Komppula, PhD, is Professor of Marketing, especially relating to tourism busi- ness, at the Centre for Tourism Studies, University of Eastern Finland, Joensuu, Fin- land. Her research interests include research on the tourist experience, customer involvement in new service development in tourism, destination branding, market orientation, small business research and entrepreneurship, cooperation and networks. She has conducted research on these topics especially in the context of rural- and nature-based tourism. The field of well-being tourism, with a focus on lakes and for- ests, is a current research area of her research group. Professor Komppula has several positions of trust in tourism industry in Finland, and she is member of AIEST and TRC (Tourist Research Center). E-mail: [email protected] Henna Konu, PhD, is a senior researcher and project manager at the Centre for Tourism Studies, University of Eastern Finland, Joensuu, Finland. She has more than ten years of experience in various national and international tourism research and