Managing Asian Destinations PDF
Preview Managing Asian Destinations
Perspectives on Asian Tourism Series Editors: Catheryn Khoo-Lattimore · Paolo Mura Ying Wang Aishath Shakeela Anna Kwek Catheryn Khoo-Lattimore Editors Managing Asian Destinations Perspectives on Asian Tourism Series editors Catheryn Khoo-Lattimore Griffith University Nathan, Queensland, Australia Paolo Mura Taylor’s University Subang Jaya, Selangor, Malaysia While a conspicuous body of knowledge about tourism in Asia is emerging, Western academic ontologies and epistemologies still represent the dominant voice within tourism circles. This series provides a platform to support Asian scholarly production and reveals the different aspects of Asian tourism and its intricate economic and socio-cultural trends. The books in this series are aimed to pave the way for a more integrated and multifaceted body of knowledge about Asian tourism. By doing so, they contribute to the idea that tourism, as both phenomenon and field of studies, should be more inclusive and disentangled from dominant (mainly Western) ways of knowing. More specifically, the series will fill gaps in knowledge with regard to: • the ontological, epistemological, and methodological assumptions behind Asian tourism research; • specific segments of the Asian tourist population, such as Asian women, Asian backpackers, Asian young tourists, Asian gay tourists, etc; • specific types of tourism in Asia, such as film-induced tourism, adventure tour- ism, beauty tourism, religious tourism, etc; • Asian tourists’ experiences, patterns of behaviour, and constraints to travel; • Asian values that underpin operational, management, and marketing decisions in and/or on Asia (travel); • external factors that add to the complexities of Asian tourism studies. More information about this series at http://www.springer.com/series/15382 Ying Wang • Aishath Shakeela • Anna Kwek Catheryn Khoo-Lattimore Editors Managing Asian Destinations Editors Ying Wang Aishath Shakeela Griffith University Department of Tourism, Sport and Hotel Southport, QLD, Australia Management Griffith University Anna Kwek Southport, QLD, Australia Griffith University Southport, QLD, Australia Catheryn Khoo-Lattimore Griffith University Nathan, QLD, Australia ISSN 2509-4203 ISSN 2509-4211 (electronic) Perspectives on Asian Tourism ISBN 978-981-10-8425-6 ISBN 978-981-10-8426-3 (eBook) https://doi.org/10.1007/978-981-10-8426-3 Library of Congress Control Number: 2018936663 © Springer Nature Singapore Pte Ltd. 2018 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. The publisher remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. Printed on acid-free paper This Springer imprint is published by the registered company Springer Nature Singapore Pte Ltd. The registered company address is: 152 Beach Road, #21-01/04 Gateway East, Singapore 189721, Singapore Contents Part I Overview 1 Asian Destinations: Perspectives on Planning, Management, and Marketing ................................................................ 3 Ying Wang, Aishath Shakeela, Anna Kwek, and Catheryn Khoo-Lattimore Part II Tourism Planning in Asian Destinations 2 Power and Politics in Tourism Policy and Planning in the Philippines ..................................................................................... 23 Edieser D. Dela Santa 3 Tourism Circuit Planning for Subnational Tourism Development in the Philippines ............................................................. 35 Ramon Benedicto A. Alampay, Miguela M. Mena, and Victoria H. Villegas 4 Nature-Based Tourism in a City Destination: Balancing Planning with Sustainability .................................................................. 55 Tony S. M. Tse, Bruce Prideaux, and Winnie K. L. Chui 5 Participatory Planning and Tourism Development in the Maldives: A Prerequisite of Sustainability? ............................... 73 Aishath Shakeela and David Weaver Part III Managing Asian Destinations 6 Managing UNESCO World Heritage in Vietnam: Visitor Evaluation of Heritage Mission and Management of Trang An Landscape Complex .......................................................... 89 Huong T. Bui, Tuan-Anh Le, and Phuong-Dung Ngo v vi Contents 7 Against the Flow: Challenges in Tourism Development for a Small- Border Town in Thailand ................................................... 107 Chachaya Yodsuwan, Piyatida Pianluprasidh, and Ken Butcher 8 Temples, Tuk-Tuks and Orphanages: A Contemporary Examination of Tourism Development, Management and Community-Based Tourism in Cambodia ..................................... 125 Simon Pawson, Scott Richardson, and Paul D’Arcy 9 What Tourism Can Do: The Fall of Pastoral Manali Resort in the Kulu Valley of the Indian Himalayas ............................. 141 Tej Vir Singh, Masood A. Naqvi, and Gaitree (Vanessa) Gowreesunkar 10 Refocusing Sustainable Tourism: Poverty Alleviation in Iconic World Heritage Destinations in Southeast Asia .................... 159 Robyn Bushell 11 ‘Sharing Tourism Economy’ Among Millennials in South Korea ......................................................................................... 177 Monica Bernardi and Elisabetta Ruspini Part IV Marketing Asian Destinations and Experiences 12 Creating the City Destination of the Future: The Case of Smart Seoul ......................................................................................... 199 Ulrike Gretzel, Juyeon Ham, and Chulmo Koo 13 Media Discourse on Big Data and Tourism Attractions in China .................................................................................................... 215 Mingming Cheng 14 River Tourism in China .......................................................................... 231 Ralf Buckley, Travis Winn, Weiyi Li, Peter Winn, and Linsheng Zhong 15 Factors Affecting How Young Hosts Welcome Tourists: An Asian Case Study .............................................................................. 241 Mao-Ying Wu and Philip Pearce 16 Cultural Heritage Tourism Through the Lens of Youth: The Case of Thai Youth Visitors to Ayutthaya Historical Park, Thailand ......................................................................................... 261 Siwasak Pansukkum and Jason R. Swanson Contributors Ramon Benedicto A. Alampay Asian Institute of Tourism, University of the Philippines, Quezon City, Philippines Monica Bernardi Department of Sociology and Social Research, University of Milano-Bicocca, Milan, Italy Ralf Buckley International Chair in Ecotourism Research, Griffith University, Gold Coast, QLD, Australia Huong T. Bui College of Asia Pacific Studies, Ritsumeikan Asia Pacific University (APU), Beppu, Oita, Japan Robyn Bushell School of Social Sciences & Psychology and Institute for Culture & Society, Western Sydney University, Sydney, NSW, Australia Ken Butcher Department of Tourism, Sport and Hotel Management, Griffith University, Gold Coast campus, QLD, Australia Mingming Cheng Department of Tourism, University of Otago, Dunedin, New Zealand Winnie K. L. Chui School of Hotel and Tourism Management, The Hong Kong Polytechnic University, Hung Hom, Hong Kong Paul D’Arcy The College of Asia and the Pacific, The Australian National University, Canberra, Australia Gaitree (Vanessa) Gowreesunkar Mauritius Institute of Education, Moka, Mauritius Ulrike Gretzel University of Southern California, Los Angeles, CA, USA Juyeon Ham Kyung Hee University, Seoul, South Korea Catheryn Khoo-Lattimore Griffith University, Nathan, Australia Chulmo Koo Kyung Hee University, Seoul, South Korea vii viii Contributors Anna Kwek Griffith University, Nathan, Australia Tuan-Anh Le International College of Management, Sydney, Australia Weiyi Li Last Descents River Expeditions, Kunming, China Miguela M. Mena Asian Institute of Tourism, University of the Philippines, Quezon City, Philippines Masood A. Naqvi Centre for Tourism Research and Development, Lucknow, Uttar Pradesh, India Phuong-Dung Ngo Faculty of Management and Tourism, Hanoi University, Hanoi, Vietnam Siwasak Pansukkum Tourism and MICE Business Management, Bangkok University, Bangkok, Thailand Simon Pawson The Blue Mountains International Hotel Management School, Torrens University, Sydney, Australia The College of Asia and the Pacific, The Australian National University, Canberra, Australia Philip Pearce College of Business, Law and Governance, James Cook University, Townsville, QLD, Australia Piyatida Pianluprasidh School of Management, Mae Fah Luang University, Mueang Chiang Rai, Thailand Bruce Prideaux School of Business and Law, Central Queensland University, Rockhampton, Australia Scott Richardson Emirates Academy of Hospitality Management, Dubai, United Arab Emirates The University of Johannesburg, Johannesburg, South Africa Elisabetta Ruspini Department of Sociology and Social Research, University of Milano-Bicocca, Milan, Italy Edieser D. Dela Santa University of the Philippines - Asian Institute of Tourism, Diliman, Quezon City, Philippines Aishath Shakeela Department of Tourism, Sport and Hotel Management, Griffith University, Southport, QLD, Australia Tej Vir Singh Centre for Tourism Research and Development, Lucknow, Uttar Pradesh, India Jason R. Swanson Department of Retailing and Tourism Management, College of Agriculture, Food, and Environment, University of Kentucky, Lexington, KY, USA Contributors ix Tony S. M. Tse School of Hotel and Tourism Management, The Hong Kong Polytechnic University, Hung Hom, Hong Kong Victoria H. Villegas Asian Institute of Tourism, University of the Philippines, Quezon City, Philippines Ying Wang Griffith University, Nathan, Australia David Weaver Department of Tourism, Sport and Hotel Management, Griffith University, Southport, QLD, Australia Travis Winn Last Descents River Expeditions, Kunming, China Peter Winn Last Descents River Expeditions, Kunming, China Mao-Ying Wu School of Management, Zhejiang University, Hangzhou, China Chachaya Yodsuwan School of Management, Mae Fah Luang University, Mueang Chiang Rai, Thailand Linsheng Zhong Institute for Geographical Sciences and Natural Resources Research, Chinese Academy of Sciences, Beijing, China
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