Live It, NOT Diet!: Eat More Not Less. Lose Fat Not Weight

337 Pages·2014·1.24 MB·English

by  Mike Sheridan

Live It
NOT Diet!
EAT MOR E N O T L E S S . L O S E F A T N O T W E I G H T .

Mike Sheridan
Copyright © 2014 Lean Living INC

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Live It NOT Diet!/Mike Sheridan ISBN: 978-0-9937455-3-9
Contents
Introduction: Feed The Muscle & Starve The Fat
Phase 1: Become a Fat Burner
Principle #1
Principle #2
Principle #3
Principle #4
Principle #5
Principle #6
Phase 1 Protocol
Phase 2: Reward Hard Work
Principle #7
Principle #8
Principle #9
Principle #10
Principle #11
Phase 2 Protocol
Phase 3: Find Your Balance
Principle #12
Principle #13
Principle #14
Supplement Protocol
Conclusion: LIVE IT!
About The Author
References
This book is dedicated to my friends and family. My 100th birthday will be a lot
more enjoyable if you’re there too, with a healthy body and a strong mind.
“A principle is a principle, and in no case can it be watered down because of
our incapacity to live it in practice. We have to strive to achieve it, and the
striving should be conscious, deliberate and hard.”

― Ghandi
I N T R O D U C T I O N
Feed The Muscle & Starve The Fat
You are reading this book because you are unhappy with your body. You are
unhappy with your body because you’ve been following conventional wisdom.
The same wisdom that’s doubled diabetes and tripled obesity in North America;
and ironically, had no impact on the one thing it was built on in the first place –
preventing heart disease.

If you continue to follow the conventional approach to getting fit, your health
and body composition will continue to suffer. Not only because incorrect
government guidelines are making us fat and sick, but because inaccurate
‘expert’ recommendations are keeping us there.

This is why reviewing Eat Meat And Stop Jogging before tackling Live It NOT
Diet! is highly encouraged. In this prerequisite text, I discuss the problems with
the ‘common’ approach to getting fit, and show you how many of the so-called
nutrition and fitness ‘facts’ are actually ‘myths,’ built on flawed research and
corporately funded recommendations that have no concern for your long-term
health.

If you haven’t already, please check out Eat Meat And Stop Jogging before
reading further (available at Amazon). This is the prerequisite to Live It NOT
Diet!

The theme of Live It NOT Diet! is ‘Feed The Muscle & Starve The Fat,’ because
the conventional approach to ‘getting fit’ has been promoting the opposite.
You’ve been told to limit the foods that feed the muscle (like animal protein)
because it supposedly causes heart disease and cancer, and increase the foods
that feed the fat (like whole grains), because they apparently provide fiber and
energy. This not only increases our fat storage, but it prevents us from building
the muscle to burn it.
We’ve become fat because we eat too many carbohydrates and not enough animal protein.
We don’t ‘need’ dietary carbohydrates for energy as we’re perfectly capable of
manufacturing glucose by converting stored fat. And by following the advice to
increase your intake of these high carbohydrate foods, because of their supposed
ability to lower degenerative disease, you’re actually increasing your risk. As
the more carbohydrates you consume, the more fat you store and the harder it
becomes to burn off.

Obesity puts you at a higher risk for the metabolic syndrome, which makes you
twice as likely to develop heart disease, and 5 times more likely to develop
diabetes.
Nearly 80% of diabetics are overweight.
Hypertension is twice as common in obese adults.
Diabetes doubles your risk of Alzheimer’s.
Obesity increases your risk of heart disease by 40%.
In other words, excess fat starts with excess carbohydrates, and finishes with an
increased risk nearly every degenerative disease. With an abundant amount of
research clearly demonstrating that the overconsumption of carbohydrates causes
heart disease, diabetes, dementia and (arguably) cancer.

In simple terms, the equation looks like this:
Step 1: Excess carbohydrates = elevated blood sugar = elevated insulin = fat storage =
obesity Step 2: Obesity = metabolic syndrome = degenerative disease
Although it doesn’t always include obesity in the equation; as blood sugar and
insulin can be chronically elevated without a noticeable increase in body fat.

A recent book by Neurologist, Dr. David Perlmutter, supplies evidence that
sugar and starches damage the brain and lead to Alzheimer’s, ADHD,
depression, schizophrenia, and dementia. This is not only because of insulin
resistant cells and inflammation in the brain, but because sugar molecules bind
to brain proteins and either damage or oxidize them. These sticky proteins,
called AGEs (Advanced Glycation End Products), are how high blood sugar
increases our risk of brain shrinkage.

The evidence linking brain disease and sugar consumption is so bad that
scientists have dubbed Alzheimer’s ‘Type 3 Diabetes.’
In 2011, Japanese researchers looked at 1,000 men and women over 60 and determined that people
with diabetes were twice as likely to develop Alzheimer’s disease within 15 years, and 1.75 times
more likely to develop dementia of any kind.
And other than brain damage and fat storage, high sugar (and insulin) is also
correlated with:
Depressing the immune system
Increasing oxidative stress
Decreasing nutrient absorption – calcium and magnesium
Lowering testosterone
Elevating blood pressure
Lowering HDL (good) cholesterol
Increasing triglycerides
Causing kidney disease
Increased colon & breast cancer risk
Eroding teeth
Brain shrinkage

Factors that are often classified as ‘unfortunate consequences of aging.’ When
realistically, they’re ‘unfortunate consequences of excess carbohydrates.’

Once we’re obese and sick, we’re told to go on a ‘diet.’ This usually involves
reducing calories to lose weight, which means eating less animal protein (the
only food that would help us build muscle) and doing ‘cardio’ to burn more
calories. The reduction in calories produces ‘weight loss,’ but not without a
significant amount of muscle loss, increase in fat storage hormones, decrease in
fat burning hormones, and an overall reduction in our metabolic rate.

We feel like crap, but we enjoy the weight loss for a bit until we can’t overpower
the hunger hormones any longer, and our body naturally adapts to the lowered
caloric state by storing more fat. We put the weight back on and actually gain
more than when we started, because our threshold to gain has reduced.
Meaning, we weigh more now, and a higher percentage of it is fat.
Not only is this frustrating, because we followed the advice and put in the effort,
but it’s depressing because conventional wisdom implies that we are to blame.
According to the experts, weight maintenance is all about balancing calories, so
we must be eating too much or not exercising enough. Which, as we discussed
in Eat Meat And Stop Jogging, couldn’t be further from the truth!

This fatness and sickness struggle could’ve easily been prevented, and can easily
be reversed, by ‘Feeding The Muscle & Starving The Fat.’ Instead of following
conventional wisdom and ‘Feeding the Fat and Starving The Muscle.’
Live It NOT Diet!
With the unbiased, non-corporately funded program you're about to read you
will achieve the toned, healthy, muscular, sexy physique you've been striving
for, and if embraced as a lifestyle you will maintain your results well into the
future. Not only that, but you’ll get there without fighting your innate need to
eat when you're hungry and until you’re full. Never again will you ‘count
calories' or ‘monitor portion size,' feel deprived or weak, or experience the
endless yo-yo cycle of losing and gaining it back.

The sooner you embrace the fact that this is a lifestyle, not a diet, the faster your
goals will become a reality.
“95% of all dieters never lose weight, and 95% of those who do will not keep it off.”
The main reason people fail on diets is because the constraints they set are
unrealistic. According to research, the key to long-term results is a lifestyle
alteration, and I’ve determined that the best way to do this is by retraining your
‘habits’ and frequently rewarding you for your efforts. The 14 Live It NOT Diet!
principles guide your daily decision-making and help you decide when and
where to reward yourself, so there’s never a question of the ‘right’ choice. The
rewards will come with satisfaction rather than guilt, because you will know
you’ve earned it.
Instead of going hardcore for 6 weeks every January, or leading up to bikini season, I will
show you how it’s possible to splurge occasionally and stay lean 365 days a year...including
Christmas!
I help you identify your goals and then present the plan that guides your
everyday choices so you can reach them. When you live by a set of principles, it