Leading Global Projects This page intentionally left blank Leading Global Projects For Professional and Accidental Project Leaders First edition Robert T. Moran and William E. Youngdahl AMSTERDAM•BOSTON•HEIDELBERG•LONDON•NEW YORK •OXFORD PARIS•SAN DIEGO •SAN FRANCISCO •SINGAPORE•SYDNEY•TOKYO Butterworth Heinemann is an imprint of Elsevier Butterworth-Heinemann is an imprint of Elsevier 30 Corporate Drive, Suite 400, Burlington, MA 01803, USA Linacre House, Jordan Hill, Oxford OX2 8DP, UK First edition 2008 Copyright © 2008, Robert T. Moran and William E. Youngdahl. Published by Elsevier Inc. All rights reserved The right of Robert T. Moran and William E. Youngdahl to be identifi ed as the authors of this work has been asserted in accordance with the Copyright, Designs and Patents Act 1988 No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means electronic, mechanical, photocopying, recording or other- wise without the prior written permission of the publisher. Permissions may be sought directly from Elsevier ’ s Science & Technology Rights Department in Oxford, UK: phone ((cid:2) 44) (0) 1865 843830; fax ((cid:2) 44) (0) 1865 853333; email: [email protected]. 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(www.macmillansolutions.com) Printed and bound in The United States of America 08 09 10 10 9 8 7 6 5 4 3 2 1 Contents Foreword ix Acknowledgements xiii Dedication xv About the Authors xvii Prologue xix 1 Leading Global Projects 1 Accidental Project Managers 4 Global Project Leadership Imperative 6 Getting Strategic About Global Projects 7 The Cultural Context of Project Leadership 9 What is “Culture” 10 A “Cultural” Mistake 14 Denial 14 Two Typical Leaders of Global Projects 16 Culture is Learned 17 Culture is Complex 19 Understanding and Communication 25 Example One: Mr. Sim’s Invitation 26 Example Two: Avianca Crash 27 The “Hard” Soft Skills of Project Leadership 28 Conclusion 29 Global Project Leadership Realities 30 2 What Every Project Leader Needs to Know About Project Management Fundamentals 31 The Strategy Connection 33 Financial Value 35 Customer Value 35 Tactical Value 36 vi Contents Organizational Value 36 Compliance Value 36 Strategic Value 37 Competing for Scarce Resources in a Multi-Project World 37 Get the Assumptions and Constraints on the Table 45 The Project Plan 46 Scope Management 47 Risk Management 49 Project Time Management 53 Estimating How Long Something Will Take 54 The Critical Path 55 Managing the Project Budget 57 Summary 59 Project Management Fundamentals 61 3 The Project Story 63 Aspiration and Facts 65 The What–Why Dance 66 Project Value Elevator Speech 67 Visions from on High 69 Creating the Project Vision Statement 71 Rapid Project Visioning Exercise 75 The Project Snapshot 80 The Project Exit Story 82 Learning from Project Stories 84 The Power of Stories 87 Project Story Imperatives 88 4 Cross-Cultural and Cross-Functional Project Leadership Skills 89 A Newspaper Column 93 Cultural Filters 94 Stereotypes 95 Global Leaders as Learners 97 Mini-Case One: Responding to an e-mail? 98 An e-mail from a New Boss 98 Mini-Case One: Responding to an e-mail – Alternative 99 Mini-Case Two: German/Japanese Direct Negotiations 99 Mini Case Two: German/Japanese Direct Negotiations – Alternative 100 Lesson 101 Mini-Case Three: Giving/Receiving Feedback on Project Teams 101 Mini-Case Three: Giving/Receiving Feedback on Project Teams – Alternative 102 Contents vii Mini-Case Four: A Common Vision Across Functions 102 Mini-Case Four: A Common Vision Across Functions – Alternative 103 Mini-Case Five: A Hurt Medical Director 104 Mini-Case Five: A Hurt Medical Director – Alternative 105 A Framework 105 A Great Project Leadership Story 108 Framing the Problem 110 Leaders Handling Two Swords at the Same Time 112 The English Language as the Language of Business 113 Examples of Humor 115 Summary Check List 115 5 Infl uencing and Negotiating 119 Seeking Alignment Through Infl uence 122 Developing an Infl uencing Strategy 129 Infl uencing Exercise 135 Reading Nonverbal Signals 137 Negotiating in Global Projects 139 A Framework for Global Negotiations 141 Infl uencing Without Authority and Turning Confl icts into Cooperation 146 What is Confl ict? 148 Conclusion 150 Infl uencing Imperatives 150 6 What Project Team Members Need from Us 153 The Case of the Brazilian Caddie 154 Global Project Teams: A Primer 161 Stages of Team Development 162 Research on Project Synergy 167 Leading Global Projects Quiz 169 A Framework for Identifying What Blocks Motivation and Performance 171 Dealing with “Interesting” People 177 Persistence and Optimism 178 What Virtual Project Team Members Need 179 Summary 181 What Team Members Need from Us – Imperatives 181 7 Leading Projects at the Edge of Chaos 183 Understanding Chaos 187 Complexity and Uncertainty 192 viii Contents Early Warning Signs 194 Expressed Confusion About the Strategy That the Project is Fulfi lling 195 Real or Perceived Confusion About the Project Scope 196 Project Team Members Focusing on Work Unrelated to the Project 196 Isolated Virtual Team Members 197 Stuck in the Glue of a Fuzzy Front End 197 The Perfect Storm 198 Clarity-Seeking Project Leadership 201 Identify and Communicate Project Scope and the Link Between Scope and Strategy 201 Carve Long-Duration Projects and Tasks into Value-Producing Chunks 202 Ask the Critical Three Questions Frequently, Daily if Possible 203 Simplify 204 Leverage Diversity to Achieve Project Breakthroughs 205 Perform Project Team Tune-Ups on a Regular Basis 205 Engage in Lateral Thinking to Minimize Assumptions and Explore Butterfl y Effects 206 Structure Your Project by Project Type 207 Conclusion 208 Edge of Chaos Realities 209 8 Shaking Up the Project Team 211 The Change Process 217 Change Implementation Insights 218 Change Imperatives 223 9 Leadership/Culture/Project Management: Capturing the Learnings 225 Methods of Learning 226 Action Learning 227 Learning Logs 232 Conclusion 234 Capturing the Learning Imperatives 234 10 Mindstretching Question, Summary, and Epilogue 235 Mindstretching Question 236 Summary 239 Epilogue 242 A Short List of Highly Recommended Books 243 Index 245 Foreword T he global business environments in which organizations operate have become increasingly complex and uncertain. Work has shifted from functional to project-based, from local to global. Leaders within global organizations must adapt to changing environments while orchestrating the efforts of people from diverse functional and country cultures. The rules are changing and in many cases the pace of the environmental and organizational changes eclipses indi- vidual leaders’ abilities to adapt their own knowledge and skills to the new realities. Organizations have responded to these new realities by reduc- ing organizational layers to speed the efforts of newly empow- ered decision makers. They have applied matrix management to allow for more cross-functional collaboration and complex proj- ect work. Web-based technologies have enabled more and richer communication among geographically distributed team members. Theoretically these changes should create greater effi ciencies and increased fl exibility. However, many organizations have not fully aligned these changes with the new skills and knowledge required of those leading others through the new realities of our project-based world. We are asking both new and experienced leaders to translate corporate strategy into results, but many of the realities of how to bridge from strategy to results have changed. When we accept the truth that virtually all work is project work, and much of this work is global, the implications for developing leadership talent suggest new and important paths.
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