Table Of Content

INDEX to JOURNAL OF MARKETING EDUCATION Volume 24 Number | (April 2003) pp Number 2 (August 2003 rT rt Number 3 (December 2003) | Authors: ACKERMAN, DAVII | tr ; f Stud Stu t t { ALEXANDER, JO! ANDRUS, DAVID M BACON. DONALD R Multir Ct} 3AKER. STACEY MENZEL. SUSAN BENNION. “What Do TI Cust \ n a é' BENNION, MARK BETTENCOURT BOUGHTON, PAUI CHAN, KAM ¢ CHAN. RICKY Y.K : CHENG. LOUIS T. W. KAMC. CHAN t rM , " i THERESA B. FLAHERTY ng Ed SI 1) DRAGO, WILLIAM Peltier, J. W FLAHERTY, THERESAB .., see Clarke, | GRANITZ, NEIL, and C. SCOTT GREENI egies to Online Distance Learning,” I¢ GREENE, C. SCOTT GROSS, BARBARA I HANSEN, DAVIDE ing the Voeks Methodt ing in Principles of Marketing Classe O8 HEFFERNAN, TROY, see Morrison, M HENSON, STEVE W., PAMELA A. KENNETT, and KAREN NORMAN KENNEDY, “Web-Based Cases in Strategic Mark HITE, ROBERT | ee Mcintyre, F. S HOUSTON, MARKB .., see Schmidt, T. A HUDDLESTON, PATRICIA, see Pfaff, I JONES, WESLEY H.. “Over the Wall: Exper JURIC, BILJANA, see Polonsky, M. J KEK, MEGAN ALEXANDRIA YIH-CHYN KELLEY, CRAIG A.., see Smart, D. T KELLEY, CRAIG A.., see Wee, L. K 278 DECEMBER 2003 WEE, LYNDA KENG-NEO, MEGAN ALEXANDRIA YIH-CHYN KEK dividual Characteristics and Creativity in the Marketing Classroom and CRAIG A. KELLEY, “Transforming the Marketing Curriculum Exploratory Insig Intyre et al., 143 Using Problem-Based Learning: A Case Study,” 150 nstructor, Student, an mployer Perceptions on Preparing Marketing WOOD, CHARLES M.., “The Effeocf tCresati r » Psy' chological Ownership Students f hangirt isiness Landscapes,” Ackermane t i] 46 among Students in Group Projects,” +24 1 ntegrating Communicat Skills into the Marketing Curriculum: A ¢ ase YOUNG, MARK R., BRUCE R. KLEMZ, and J. WILLIAM MURPHY phy Enhancing Learning Outcomes: The Effects of Instructional Techr I ind Off-Campus Marketing Students The yy, Learning Styles, Instructional Method nd Student Behavio iallenge fo rketir lucators,” Morrison et al., 208 130 rketir Ure ) the petitive Job Market: An Innovat YOUNG, MARKR ., and J.W ILLIAM MURPHY Integrating I repari Undereraduat f reer cations Skills into the Marketing (¢ it illum: A ¢ Articles: Multicultural Literac er | Characterist 1 Abilioft ain eEfsfe ct Applying E-Marketing Strategies t line stan nin vit ” ; and Greene, 16 Assessing Learning Outcome Short-Answer Questions | Attitudes about Work Practice Profileosf U.S. Marketing llenges and Solutions Emerging Markets,” Cl Developing Self-Marketing Sk the Job Search?” McCorkle Does It Matter if | Hate Teamwork? Teamwork,” Pfaff and Huddleston The Effects of Creating Psychok Group Projects,” Wood Enhancing Learning Out Learning Styles, Instruct