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Journal of Business Research 1995: Vol 33 Table of Contents PDF

3 Pages·1995·0.33 MB·English
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Preview Journal of Business Research 1995: Vol 33 Table of Contents

JOURNAL OF BUSINESS RESEARCH VOLUME 33 Contents l Factors Related to Information Acquisition in Exporting Organizations Thomas J. Belich and Alan J. Dubinsky 13 Information Processing Techniques in Planning An Investigation of Preferences of Executive Planners Sandra Hartman, Olof Lundberg, Michael White, and Tim Barnett The Foreign Direct Investment Decision Process Case Studies of Different Types of Decision Processes in Finnish Firms Jorma Larimo Impact of Bundle Type, Price Framing and Familiarity on Purchase Intention for the Bundle Bari A. Harlam, Aradhna Krishna, Donald R. Lehmann, and Carl Mela Book Essay: Aerospace Agencies & Organizations: A Guide for Business & Government Douglas J. Bourgeois Book Essay: Exploring Identity and Gender: The Narrative Study of Lives, Volume Two Chris A. Woodside 75 Call for Papers SPECIAL ISSUE: SUSTAINABLE COMPETITIVE ADVANTAGE 77 Introduction: Special Issue on Sustainable Competitive Advantage Daryl McKee and P. Rajan Varadarajan Metaphors and Competitive Advantage: Evaluating the Use of Metaphors in Theories of Competitive Strategy Shelby D. Hunt and Anil G. Menon The Management of Resources and the Resource of Management Joseph T. Mahoney Advanced Manufacturing and New Directions for Competitive Strategy Theodore W. Schlie and Joel D. Goldhar Product Differentiation and Market Performance in Producer Goods Industries C. M. Sashi and Louis W. Stern Strategic Adaptation to Extended Rivalry: Effects on Organizational Performance Patrick L. Schul, Peter S. Davis, and Michael D. Hartline Strategic Orientations, Competitive Advantage, and Business Performance Peter Wright, Mark Kroll, Bevalee Pray, and Augustine Lado Strategic Groups, Mobility Barriers, and Competitive Advantage: An Empirical Investigation S. Ade Olusoga, Michael P. Mokwa, and Charles H. Noble Order of Market Entry, Competitive Strategy, and Financial Performance Julio O. De Castro and James J. Chrisman Call for Papers SPECIAL ISSUE: PRICING STRATEGY AND THE MARKETING MIX 183 Introduction: Special Issue on Pricing Strategy and the Marketing Mix Abhik Roy and Walter Henry 187 Price Cue Ultilization in Product Evaluations: The Moderating Role of Motivation and Attribute Information Anusree Mitra Measuring Market Response to Price Changes: A Classification Approach Francis J]. Mulhern and Robert P. Leone The Price-Choice Relationship: A Contingent Processing Approach Richard W. Olshavsky, Andrew B. Aylesworth, and DeAnna S. Kempf Bundling as a Strategy for New Product Introduction: Effects on Consumers’ Reservation Prices for the Bundle, the New Product, and Its Tie-in Bernard L. Simonin and Julie A. Ruth Component versus Bundle Pricing: The Role of Selling Price Deviations from Price Expectations Ajit Kaicker, William O. Bearden, and Kenneth C. Manning Price and Advertising Strategy of a National Brand Against Its Private-Label Clone: A Signaling Game Approach Makoto Abe Quality-Tier Competition and Optimal Pricing K. Sivakumar A Dynamic Model of the Advertising-Price Sensitivity Relationship for Heterogeneous Consumers Purushottam Papatla Call for Papers Author Index Subject Index Volume Contents

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