引爆IP红利：从定位到变现，从默默无闻的ID到身价百倍的IP PDF
305 Pages·2021·8.5921 MB·other
Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.
Preview 引爆IP红利：从定位到变现，从默默无闻的ID到身价百倍的IP
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美国管理学家汤姆?彼得斯曾说：“21 世纪的工作生存法则，就是建立个人品牌。”他认为，不仅企业、产品需要建立品牌，个人也需要建立品牌。拥有个人品牌的人，能进一步扩大与他人的差别，从而增强竞争力与标识度，让自己更易脱颖而出。
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