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Iphone & Ipad App Secrets Creating and Selling an App – No Sweat! By J.Winston Jr. Disclaimer: This report is the property of J.Winston Jr. and may not be sold, given away, or otherwise distributed without consent from the author. Free Gift: I'd like to reward you with free access to my Mobile Apps Guide and access to my premium Apps newsletter. You'll learn my best cutting edge strategies for Cashing In On Mobile Apps and get "insider" tips picked up from the world's elite mobile apps instructors. Simply visit earninstantmoney.com/apps and get free instant access to the Mobile Apps Guide and newsletter today. E arn I nstant M oney.com / A pps Forward... Having a phone that uses the Android operating system can be amusing. One reason is it means you have a smart phone (which usually brings more merriment than a typical cell phone). Another reason is you shouldn't ever have to worry about getting bored, if you have your cell phone with you. Wouldn't you think that was the reason for designing Android applications, to help people who suffer from boredom? And to assist in making your daily life a little bit simpler? At this point you have probably made your way through all the free Android applications. However, messing around with paid apps can be frightening. You don't want to watch your money down the drain! To keep you from worrying about wasted funds, here are the top paid Android applications (in our opinion anyway). Fit Sync is a paid application that is perfect for people who want to get in shape. Along with the basics, this application has more than a thousand workout videos, more than a hundred workouts and about fifty different fitness plans. The application has software that will allow you to record your workouts and track your progress from day to day and week to week. If you want, you can even publish your workout progress to your website or favorite social networks by using the Fit Sync widgets (it also hooks directly into Facebook). In the world of paid Android apps, QuickOffice for Android is one of the most popular. Though there is no actual price listed, the app is great for people who spend a lot of time at work but not in their offices. Application buyers will use this app to access Microsoft Word and Microsoft Excel files that you keep on your hard disk or that people send you as Gmail attachment files. The app features images, text wrapping and table formatting. You might not like the app because it only allows access to a limited type of files. You will only be able to access the most recent forms of MS Word and MS Excel. BetterCut is a great app for Android phone owners who do not like having to scroll through many menus to access the applications they want. You can create shortcuts on your home screen for any application or other location in your phone. This is good for those who have favorite apps but not a lot of time to look for them in their phones. You can even change your shortcut icons and create icons without having to use a slide out keyboard. Trying to decide between all of the different paid Android applications can be difficult. Most smart phone users are wary about shopping in the paid app market and won't do it unless they can't find what they want in the free app section. The truth is that sometimes those paid apps really are worth their asking prices. Don't forget that applications are meant to make your life easier and to entertain you. Isn't that worth a dollar or two? In terms of popularity (which you know already if you keep up with mobile phone news), the Android OS is quickly starting to match the iPhone and Blackberry systems. This is partly due to the fact that the Android OS is used in a lot of different phones. The other smart phones are starting to see some competition because this operating system is constantly being upgraded, developed and worked on. Unlike the other two major competitors for smart phones (Blackberry and iPhone) the Android/Google phones are widely varied and come in a bunch of different styles and vary in the extensiveness of their software. Here is some information about the Android and the Google phones that you might find interesting. According to one website Google is not the original creator of the Android OS. We are very aware of the fact that Google is given all of the credit for creating this OS and these phones. Many people will call these phones "Google phones" when they are looking into them. From our research, we learned that the very first creators of the Android operating system are Andy Rubin and Rich Miner. They built the system in 2003 and then sold it to Google for a lovely profit. In spite of the 2003 purchase, Google decided to sit on the OS for a few years while it was further developed and improved and readied for the cellular market. Android OS phones sell more units than iPhones. The Android is outselling the iPhone by quite a lot in six states. The problem is that this study could be skewed by the fact that the six states in which this is happening are rural states that probably do not have adequate AT&T coverage. AT&T is currently the only iPhone carrier so that might skew those numbers. If AT&T loses their exclusive iPhone contract, the numbers might change and the study will have to be repeated. Rumors are spreading across the web that there is a possibility of Google developing an Android OS that is memory card compatible. This was one of the major points that the Apple iPhone had over the Google Android phones in the past. If this change happens it could completely change the game between the two phones. Don't be surprised if soon there are Android phones that can operate with memory cards that have storage capabilities that will put the iPhones to shame. The Google corporation is very competitive--the minds behind it always want to out do their competitors. Deciding which cell phone to buy next used to be simple. You probably simply took whatever upgrade you could get for free from your cell phone provider. Now you might be apt to choose your cellular provider based solely on the types of phones it will sell to you. The good news for smart phone fans is that, thanks to the Android OS, you can have a smart phone no matter who your provider is! Isn't that the best thing you've heard today? Well That's Just App-Tastic... Can you believe how much money people are making off of the apps they create for iPhones? We've all heard about the creators of iShoot, iFart and other phenomenally successful apps who literally got rich overnight. Have you ever wondered if you couldn't do something like that? The answer to that question is that YOU CAN. And I'm going to tell you exactly how you can in this report with my 9 tips for creating and marketing an iPhone App that will take the App Store by storm. But first, let's get real. What would be your number one obstacle? For most of us, coming up with an idea is the easy/fun part, but the thought of translating that idea into the coding for an actual app is a bit more daunting, especially for those of us without a lot of (or any) programming experience. The solution that a lot of people fall right back on is to outsource the writing of the code to an app developer. They pay a steep price up front for the app and then work to get a return on their investment. If you are certain of your success and have the money to invest, go for it! But... I'm here to tell you that you don't have to go that route. You actually can create your app on your own, no matter what your background is. If you have a lot of time and are interested in learning something new you can find information about how to do it online or in books on the subject of creating an app. Also, you can save a lot of time, money and stress by grabbing a course called iPhone DevSecrets that takes pretty much all of the guesswork, and trial and error out of developing your own app. It basically walks you step by step through the process of creating and marketing your iPhone app. One thing I love about that course is that it is very thorough. You really don't have to know a thing about programming. If you can work your iPhone and are familiar with basic computer software you have everything you need. Now, following are my 9 suggestions for how to create and market your iPhone app for success, whatever your budget or level of experience in programming. Tip # 1 : The Big Idea Of course if you are planning to make an iPhone app, chances are you already have this part down, but you need to answer the question: What's the big idea? Your idea may come from a “vision” you've had for a long time, a need that you have noticed or even be based on your use of an app that you thought needed work. Make sure the app is something that YOU are interested in, but also that you can imagine other people would be excited about using either for practical purposes or for entertainment. Tip # 2 : Check out your competition You may think you have the best idea in the world, but, keep in mind, there may have been 50 people before you who thought the exact same thing. Take a look at any apps that might be similar to your idea. If there are not too many, review them and see if your idea trumps what others have done. Or even look at what there is and see how you could improve on it. You've maybe heard that you want to be the first or the best, or better yet, both? Well, never did that apply more than in creating an iPhone app. If there are a lot of them, or they seem really well polished, consider starting with a new idea. Tip # 3 : Create the look First you will want to design the app, which you can do on a free website such as Mockapp.com, where you can actually put your ideas into app form and make it look awesome. Tip # 4 : The hard part? Coding the app If you want to have your app in the store ASAP, hiring an app developer is the best way to go, especially if you are not familiar with programming. Hopefully you've done your homework and are sure this application will be a hit because the cost of having it coded can be pretty steep. You want to start getting a return on your investment before the turn of the next century! Keep in mind, though, that if you have time on your hands you can learn to create your app for yourself. There are software programs that you can use to create your app and some seriously helpful courses you can buy. Tip # 5 : Test it! Once your app is up and running, you want to do everything to make sure it succeeds. The first thing you need to do is make sure that it works well and is intuitive. Ask people to try it out and give feedback on what they do and don't like about it. You know how sometimes you've been looking around for something, say your sunglasses, for a long time and somebody can walk into the room and find them right away? “New” eyes can sometimes see things you can't. Remember, you've been thinking about and involved in your app for awhile and it can be helpful to have some fresh users tell you what strikes them about it, good and bad. Make any improvements you think will make it better than ever. Tip # 6 : Spread the word The last thing you want to do once your app is in the store is to sit around and wait until people stumble across it! Get marketing! There is no bad way to get out information about your app. Use social networking sites where you can create a page for you app and join groups of people that might be interested in your application. Use your blog, word of mouth etc. Think about where your target audience is likely to hang out and start hanging out there, too. Forums where people interested in the need or interest your app covers are a great place to start. You can spread the word in comments or other postings. Tip # 7 : Go toward the Lite Assuming your app is paid, and not a free one which you plan to put ads on, one of the best ways to get people to give your app a try is to offer a trial run. Lite apps are versions of the full, paid application that are offered for free and act as a sort of teaser for the app. Like sitting in the theater before your show starts, watching a good preview where you almost wish you were watching that full movie instead of the one you paid for. If you decide to create a lite version of your app be sure that you make it good enough to be useful/entertaining, but don't include so many features that there is not really any need to get the full version. Just give a good taste that will make people realize how helpful/fun the app is and have them wanting more features. Tip # 8 : Advertise Here is another place your may have to put some cash down as an investment but it can be very lucrative. To avoid too much risk, the best is to start small; run a sort of test. With Admob you can run different ads at once and test which is more effective. You can target certain devices or countries and keep track of your new users and ranking. As those numbers go up you can put more money into the advertising. Tip # 9 : Free Exposure There are a number of great ways to spread the word without spending any money. People are searching every day for information on new apps and looking for reviews before they make purchases. Search for YouTube users that review iPhone or iPad apps. Find app review sites or bloggers who review applications. Contact them, tell them how fabulous your app is and ask them to review it on their site. You can also find blogs that specialize in your subject area and are likely to have many readers interested in what you have to offer and ask them to review your app. BANG! There you have it! My 9 tips should get your iPhone app up, running and making money in no time. Remember, don't underestimate the power of advertising. Get the word out every way you can and don't be afraid to invest a little money to see how ads can boost your sales. Also, remember that I strongly recommend the I Phone Dev Secrets course, which will save you a ton of money on app developing fees. You'll learn everything you need to know to create and market your app. What you learn can be used over and over to create as many apps as you want until you come up with your own iShoot (or whatever) and strike it rich! For more information about the course, click here to visit the official website. To your success! J.Winston Jr.