Instastyle: Curate Your Life, Create Stunning Photos, and Elevate Your Instagram Influence

194 Pages·2018·171.59 MB·English

by  Tessa Barton

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CURATE YOUR LIFE
CREATE STUNNING PHOTOS
ELEVATE YOUR INSTAGRAM INFLUENCE
Tezza
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To my first muse, Sophie Rose
My sister taught me to feel the fear and do it anyway.
You were the sun, I was the storm, and together we made the perfect day.
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Contents
Instabasics
Why Instagram? . . . . . . . . . . . . . . . . .16
Are you up for it? . . . . . . . . . . . . . . . .18
What you have to gain . . . . . . . . . . . .20
The language . . . . . . . . . . . . . . . . . . .22
The Instagram landscape . . . . . . . . . . .24
Determine your mission . . . . . . . . . . .28
Create your account . . . . . . . . . . . . . .30
Aim for engagement . . . . . . . . . . . . . .32
Commit to being authentic . . . . . . . . .34
Smartphone vs . DSLR . . . . . . . . . . . . .36
Curate
Define your story . . . . . . . . . . . . . . . .40
Create post categories . . . . . . . . . . . .42
Brainstorming for post categories . . . . .44
Get inspired . . . . . . . . . . . . . . . . . . .46
Flag what you love . . . . . . . . . . . . . . .48
Find a flow . . . . . . . . . . . . . . . . . . . .50
Find your photographer . . . . . . . . . . . .52
Location scouting . . . . . . . . . . . . . . .54
Props . . . . . . . . . . . . . . . . . . . . . . . .56
Plan a photoshoot . . . . . . . . . . . . . . .58
Creative direction on shoot . . . . . . . . .60
First impressions . . . . . . . . . . . . . . . .62
Storytelling through your grid . . . . . . .66
Your recognizable aesthetic . . . . . . . . .68
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Post-worthy? . . . . . . . . . . . . . . . . . . .70
Think like a magazine . . . . . . . . . . . . .72
Take time to travel . . . . . . . . . . . . . . .74
Curate who you follow . . . . . . . . . . . .76
Avoid burnout . . . . . . . . . . . . . . . . . .78
Create
Photography pointers . . . . . . . . . . . . .82
iPhone camera tips and tricks . . . . . . .86
Achieve the best lighting . . . . . . . . . .88
Posing . . . . . . . . . . . . . . . . . . . . . . .92
Selfi es . . . . . . . . . . . . . . . . . . . . . . .94
All about that edit . . . . . . . . . . . . . . .96
Tools for a good edit . . . . . . . . . . . . .98
The editing process . . . . . . . . . . . . . 100
Creating for your story
Lifestyle . . . . . . . . . . . . . . . . . . 104
Fashion . . . . . . . . . . . . . . . . . . 108
Travel . . . . . . . . . . . . . . . . . . . 112
Food . . . . . . . . . . . . . . . . . . . . 116
Beauty . . . . . . . . . . . . . . . . . . . 120
Family . . . . . . . . . . . . . . . . . . . 124
Health and fi tness . . . . . . . . . . . 128
Interior design . . . . . . . . . . . . . 132
Flat lays and products . . . . . . . . 136
Elevate
Your fi rst posts . . . . . . . . . . . . . . . . 142
Your caption, your voice . . . . . . . . . . 144
Stories . . . . . . . . . . . . . . . . . . . . . . 146
Story Highlights . . . . . . . . . . . . . . . 148
Videos . . . . . . . . . . . . . . . . . . . . . . 150
Be discoverable . . . . . . . . . . . . . . . . 152
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