Influencing human behavior: theory and application in recreation, tourism, and natural resources management PDF
01992·0.878 MB·English
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Preview Influencing human behavior: theory and application in recreation, tourism, and natural resources management
Description:
This book is an excellent text for marketing, administration, tourism, and commercial recreation courses, as well as for practitioners! The authors discuss the use of persuasive techniques to reduce vandalism, develop acceptance of price increases, ensure visitor safety, and optimise tourism advertising. They also examine behavioural systems framework, mass communication research, research in tourism advertising, and more! Social psychology and mass communications principles will help students and practitioners meet communication challenges.
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Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.
