India HCI 2010 Interaction Design for International Development 2010

286 Pages·2010·21.14 MB·English

India HCI 2010
Interaction Design for
International Development 2010
March 20-24, 2010
Industrial Design Centre
Indian Institute of Technology, Bombay

Welcome
In this conference, we are weaving two overlapping of using new computing and communications
strands – India HCI and Interaction Design for technologies to make a positive contribution to
International Development.... international development goals. Researchers have
noted the rapid adoption of mobile phones, and sought
The academic subject of Human-Computer Interaction to understand how improved communication
began coalescing in the early 1980s with the first CHI opportunities can contribute to improved livelihoods.
conference in 1982. The IFIP INTERACT conference Interaction designers from around the world have
series began in London in 1984. In the UK (where Andy shown interest in exploring how their expertise can
comes from), the annual HCI conference has been contribute. In March 2008, the IFIP Special Interest
running since 1985. But the world has changed Group on Interaction Design and International
substantially since then. Development was established to support such research.

In those early years, the typical arrangements being The last ten years have also been a period of sustained
studied were a QWERTY keyboard, a mouse and a economic growth in India and in many other
cathode ray tube screen sitting on a desk – most developing countries. Digital communications networks
commonly located in an office in Europe or North (together with a highly skilled, educated and innovative
America. The applications may have varied: from workforce!) have enabled phenomenal growth in the
process control to document editing, but the frame of Indian software industry to a point where, in 2008, India
reference began with a single user, a single computer in held a 65% market share in offshore IT services, and
a workplace, and the usual focus was usability in terms 45% of the business process outsourcing market. The
of effectiveness, efficiency, and satisfaction. physical distances and cultural differences between the
producers and users of software in these new
But HCI researchers were quick to challenge the limits arrangements form one driver of the huge demand for
of this vision. For some, the new frontier was the needs HCI capability in India and in other emerging
of people who had visual, motor, or other disabilities. economies. At the same time, the economic growth has
For others, the frontier was understanding and opened up huge new markets for interactive products.
responding to the social context of interactions and Recognising that India and other emerging economies
computer supported co-operative work. The 1990s saw are not one large monolithic market, but several niches,
a number of technology changes that took HCI each with its own aspirations, capabilities, and needs,
researchers out of the workplace. Mobile phones, the has driven further demand for high quality interaction
World Wide Web, e-commerce, and the huge diversity design capabilities.
of digital technologies as consumer products all led to
new areas of research interest. Computing in the In response, there has been a significant change in terms
“developed” world was becoming ubiquitous, and HCI of acceptability of interaction design and usability in
researchers had an ever-widening scope of phenomena Indian industry and academia. HCI practice in some
to study, consider and design for. Yet, despite the software services companies has matured and become
constant growth in scope, this vision of HCI is still mainstream. Several start-up businesses have grown
restricted to just a small proportion of humanity, within substantially and new business models have emerged.
a narrow cultural perspective. The HCI community has also become active – with new
discussions, mailing lists and events such as the World
In 1988, New Delhi was the location for the first Usability Day. In academia, research and teaching in
meeting of what became IFIP Working Group 9.4 on the interaction design has increased substantially. Many
Social Implications of Computers in Developing new courses have started, and some existing courses
Countries, with regular meetings taking place since have offered new additions. The number of research
then. The last decade has been a decade of transition, publications in international conferences coming out of
both within the HCI community as well as the wider India has increased greatly. Research collaboration
world – especially the developing world. The idea of increased between universities and the industry.
designing information and communications Partnerships such as the Indo-European Systems
technologies that are relevant for everyone, including Usability partnership have represented one way to
the most marginalised seems more feasible today than develop capabilities and helped to stimulate a first India
ever before. Many researchers have noted the potential HCI conference in Bangalore in 2004. Today, the UK
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India Network for Interactive Technologies is recognition, respect and reward for them. He has
continuing this tradition of collaboration and been a founder of several important organisations
partnership. that work in this area, including SRISTI, Grassroots
Innovation Augmentation Network, the Honey Bee
This conference aims to bring together the best of Network and the National Innovation Foundation.
India’s growing HCI discipline, and the best
international research on interaction design for • Edwin Blake is Professor of Computer Science at
international development. the University of Cape Town. He has many years of
experience designing interactive technologies in
To stimulate our discussions, we have invited four support of social and economic development. His
highly accomplished researchers from around the world. findings have led him to ask fundamental questions
about how we approach the processes of software
• Mary-Beth Rosson is Professor of Information creation when we begin from development oriented
Sciences and Technology at Pennsylvania State goals.
University in the US. She has been researching HCI
since the very start of the discipline with a paper in We are honoured to have such esteemed guests making
the first CHI conference in 1982 examining text time to contribute to our discussions.
editors. Of particular interest for IDID and for India
HCI is her work on community computing. Looking forwards, we see a new decade of exciting
opportunities for HCI researchers and practitioners to
• Anurag Gupta is an architect turned entrepreneur, contribute to further advance. The Indian constitution
who helped build and implement a technology places a number of fundamental duties on every citizen,
platform for branchless banking, which today including: “to promote harmony …”, “to strive towards
enables financial inclusion in many Indian villages. excellence in all spheres of individual and collective
Anurag’s companies A Little World and Zero Mass activity …”, and “to develop the scientific temper,
Foundation work with 21 Indian banks in 18 states humanism and the spirit of inquiry and reform”. We
across India, providing banking facilities to the so hope that both our Indian and non-Indian delegates will
far unbanked communities. approach this conference and their future work drawing
upon these inspiring ideals.
• Anil Gupta is a Professor in the Indian Institute of
Management, Ahmedabad. He has been a
champion of grass-roots innovators in India. He has Andrew Dearden Anirudha Joshi
been working on the expansion of global as well as Sheffield Hallam University IIT Bombay
local space for grassroots innovators to ensure General Co-chair General Co-chair

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People
CO-CHAIRS
Publicity
General C0-chairs Zhengjie Liu, Dalian Maritime University, China
Astrid Twenebowa Larssen, Sub-Saharan Africa
Anirudha Joshi, IIT Bombay, India
Darelle van Greunen, Southern Africa
Andrew Dearden, Sheffield Hallam University, UK
Matthew Kam, Carnegie Mellon University, USA
Anirudha Joshi, IIT Bombay, India
India HCI track - Full papers
Andy Dearden, Europe
Pradeep Yammiyavar, IIT Guwahati, India
Dinesh Katre, CDAC, India Sponsorships
Nitendra Rajput, IBM, India
India HCI track - Short papers
Anupam Agrawal, IIIT Allahabad, India Treasurer
Anijo Mathew, IIT Chicago, USA
Anirudha Joshi, IIT Bombay, India
IDID track - Full papers
Website and Communication
Andy Dearden, Sheffield Hallam University, UK
Girish Dalvi, IIT Bombay, India
Girish Prabhu, HFI, India
Identity
IDID track - Short papers
Santosh Kshirsagar, Sir JJ School of Arts, India
Niall Winters, London Knowledge Lab, UK

Joyojeet Pal, University of Washington, USA
REVIEWERS
India HCI track - Design Case Studies
Anupam Agrawal, IIIT Allahabad, India
Bibhudutta Baral, NID, India
Ban Al-Ani, University of California, Irvine, USA
Nitin Urdhwareshe, Infosys, India
Kaladhar Bapu, Microsoft, India
Bibhudutta Baral, NID, India
IDID track - Design Case Studies
Santosh Basapur, Motorola, USA
Ann Light, Sheffield Hallam University, UK Russell Beale, University of Birmingham, UK
Chui Yin Wong, Multimedia University, Malaysia Samit Bhattacharya, IBM, India
Nicola J Bidwell, Meraka Institute of the CSIR,
Industry Presentations South Africa
Edwin Blake, University of Cape Town, South Africa
Pramod Khambete, Tech Mahindra, India
Anxo Cereijo-Roibas, Vodafone, UK
Arun Kumar, IBM, India
Sharat Chandran, IIT Bombay, India
Anxo Cereijo-Roibas, Vodafone, UK
Sameer Chavan, LG, Korea
Nitendra Rajput, IBM, India
Marshini Chetty, Georgia Tech, USA
Workshops and Tutorials Sudhakar Damadarswamy, Infosys, India
Suvodeep Das, Human Factors International, India
Anirudha Joshi, IIT Bombay, India
Andrew Dearden, Sheffield Hallam University, UK
Atul Joshi, Design Incubator, India
Parag Deshpande, University of Limerick, UK
Shashank Deshpande, Clarice Technologies, India
Shashank Deshpande, Clarice Technologies, India
Zhengjie Liu, Dalian Maritime University, China
Suyog Deshpande, FIRSTusable.com, India
Alan Dix, University of Lancaster, UK
Student Design Projects
Sumantra Dutta Roy, IIT Delhi, India
Kaladhar Bapu, Microsoft, India Rajesh Ghodke, Philips Design, India
Sameer Chavan, LG, Korea Bipin Gupta, Infosys, India
Pradeep Henry, Process Innovation Center, India
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Melissa Ho, University of California, Berkeley, USA Pradeep Yammiyavar, IIT Guwahati, India
Lilly Irani, , University of California, Irvine, USA Alvin Yeo, Universiti Malaysia Sarawak, Malaysia
Jhumkee Iyengar, User In Design, India Jun Zhang, Dalian Maritime University, China
Jihong Jeung, Kookmin University, Korea
Anirudha Joshi, IIT Bombay, India STUDENT VOLUNTEERS
Atul Joshi, Design Incubator, India
Aditya Bandi, IIT Guwahati
Dinesh Katre, CDAC, India
Amrutha Krishnan, IIT Bombay
Pramod Khambete, Tech Mahindra, India
Anantha, IIT Bombay
Bhakti Khandekar, Infosys, India
Aniket Sarangdhar , IIT Bombay
CW Khong, Multimedia University, Malaysia
Aniruddha Kadam, IIT Bombay
Matthew Kam, Carnegie Mellon University, USA
Anuraj Dadhich, IIT Guwahati
Unmesh Kulkarni, Siemens Information Systems Ltd,
Arnab Chakravarty, IIT Bombay
India
Avijit Sengupta, IIT Bombay
Arun Kumar, IBM, India
Debjani Roy, IIT Bombay
Tanay Kumar, LBi International
Devanuj, IIT Bombay
Masaaki Kurose, The Open University of Japan, Japan
Devina Cutinho, IIT Bombay
Ann Light, Sheffield Hallam University, UK
Dhyan, IIT Bombay
Zhengjie Liu, Dalian Maritime University, China
Girish Dalvi, IIT Bombay
Rose Luckin, London Knowledge Lab, UK
Hrushikesh Chitre, IIT Bombay
Satyashish Majumdar, Infosys, India
Ishneet Grover, IIT Bombay
Rajavel Manoharan, Infosys, India
Kirti Kanitkar, IIT Bombay
Anijo Mathew, IIT Institute of Design, Chicago, USA
Mandar Sarnaik, IIT Bombay
Joyojeet Pal, University of Washington, USA
Naresh Reddy, IIIT Allahbabad
Girish Prabhu, HFI, India
Neha Madame, IIT Bombay
M Radhakrishna, Kenersys, India
Nikhil Singhania, IIIT Allahabad
Nitendra Rajput, IBM, India
Pooja Rastogi, IIT Bombay
Rashmi Ranade, Trout MotionArts, India
Prerak Mehta, IIT Bombay
Nithya Sambasivan, University of California, Irvine,
Priyanka Irle, IIT Bombay
USA
Rohan Gaikwad, IIT Guwahati
Peer Sathik, Nanyang Technological University,
Roop Sahoo, IIT Bombay
Singapore
Ruchika Mittal, IIT Bombay
Vikash Singh, University of North Carolina at Charlotte
Samiksha Kothari, IIT Bombay
Thomas Smyth, Georgia Tech, USA
Sandeep Gupta, IIIT Allahbabad
John C Thomas, IBM Thomas J Watson Research
Sangeeta Balasubramani, NID Bangalore
Centre, USA
Shalini Tripathi, IIT Bombay
Sanjay Tripathi, ABB, India
Shamik Ray, IIT Guwahati
Phil Turner, Edinburgh Napier University, UK
Shant, IIT Bombay
Susan Turner, Edinburgh Napier University, UK
Shaswath, IIT Bombay
Josh Underwood, London Knoweldge Lab, UK
Shirish reddy, IIIT Allahbabad
Nitin Urdhwareshe, Infosys, India
Shweta Sali, IIT Bombay
Ityam Vasal, Fair Isaac, India
Siddharth Rautaray, IIIT Allahbabad
Rama Vennelakanti, HP Labs, India
Supradip Das, IIT Guwahati
OP Vyas, India
Swati Srivastava, IIT Bombay
Heike Winschiers, Polytechnic of Namibia, Namibia
Yashaswi Peesapati, Dr. Paul Raj Engineering College
Niall Winters, London Knowledge Lab, UK
Chui Yin Wong, Multimedia University, Malaysia

4
WORKSHOPS
W01: HCI Aspects of Information Visualisation in Industrial
Software Systems
Saturday, 20th March 2010, all day Business Process, time bound goals, interdependence
between people for goal achievement. Most of the time,
Aim the interaction between the user and machine happen in
HMI on field device and control room in this
Research in HCI and visualization has suggested
environment.
numerous forms of visualization and methods for
The Goal of workshop is to make aware, learn and
interacting with consumer software products. In recent
envision the HCI in Industrial Software System. The
years, a number of novel interaction and visualisation
workshop will have talks and discussion on gaps,
techniques being researched and proposed for mass
approaches, challenges and trends in Human computer
based consumer products by many researchers across
interaction for User in Industrial Environment. This
the globe. However, methodical understanding of
workshop aims to explore additional aspects of further
complex interaction of Industrial Software System and
research areas, such as Scientific Visualization, Data
effective visualisation techniques for large complex data
mining, Information Design, Computer Graphics,
set has been less explored from HCI perspective. For
Cognition Sciences, Perception Theory, or Psychology.
many years, HCI practitioners are studying readily
The workshop will bring together personal from
available interaction and visualisation technique of
industry, Academia and Users to fruitful knowledge
consumer software products and translating them into
sharing for usable HCI aspects of Data Visualisation for
use in industrial software. Nevertheless, Industrial
industrial domain.
environment has different task structure, priorities and
set-up as compared to consumer based software and
Organisers
therefore should be treated accordingly. We understand
that Human Computer interaction has an important Sanjay Tripathi, [email protected]
role to play in the industrial environment where Gaurav Bhargva, [email protected]
primary focus is safety of the users in plant, Security of Wagesh Kulkarni [email protected]
data and efficiency of the system. Industrial
Environment is characterized by the well define
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WORKSHOPS
W02: HCI Education in India
Saturday, 20th March 2010, all day UG, masters or PhD levels), Additional courses in
psychology education (at UG, masters or PhD levels),
Aim Short-term courses for working professionals
Afternoon session (2 pm to 5:30 pm)
The related disciplines of human-computer interaction /
Break out sessions in each of the above – theme
interaction design / usability / information architecture
“brainstorming the next steps", Presenting back to each
are currently taught at three levels in India: as full time
other on the discussions, Summarising key points for a
specialisations, as additional courses in existing design
white paper, Preparing for a panel discussion
and engineering education (at UG, masters or PhD
The workshop will be followed by a panel discussion
levels) and as short-term courses for working
during the main conference at a suitable time. The first
professionals. While a lot is being done there is scope to
15 minutes of the conference, we will share a
move towards a better, more updated, contemporary
presentation capturing the summary of the workshop,
curriculum shared nomenclature. Special challenges
followed by comments, discussion and questions and
arise because of lack of awareness about these
answers.
disciplines, their multi-disciplinary nature and the
variety of skills and abilities the field demands. Other
Organisers
challenges arise because of the business models in the
industry. Prof. Ravi Poovaiah, IDC, IIT Bombay
Prof. Beena Chintalapuri, Osmania University,
Content Hyderabad
Prof. Pradeep Yammiyavar, DoD, IIT Guwahati
In this workshop we will take stock of the present and
Nitin Urdhwareshe, Infosys
make concrete suggestions for the future. The day will
Prof. Yogesh Deshpande, Department Of Information
be divided as follows:
Technology, VIIT Pune
Morning session (9:00 am to 1 pm)
Atul Joshi, Design Incubator
Position papers by participants divided in five themes
Prof. Debasis Samanta, IIT Kharagpur
(40 minutes each, but could vary depending on
Prof. Anupam Agrawal, IIIT Allahabad
submissions): Full time specialisations, Additional
Prof. Anirudha Joshi, IIT Bombay
courses in design education (at UG, masters or PhD
Apala Lahiri, HFI
levels), Additional courses in engineering education (at

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WORKSHOPS
W03: A National UX Conference and National UX Body in
India
Sunday, 21st March 2010, Afternoon
Content
Aim
Accepted papers will be circluated in advance and also
The past decade has seen several HCI, interaction design given a presentation slot during the workshop. In
and usability conferences in India, including the Easy addition, there will be slots for open discussions, and
conferences, the India HCI 2004 conference, the Doors breakout sessions to come up with individual proposals.
of Perception conferences, the UMO conferences, the We are also hoping to invite representatives from CSI,
World Usability Day events, the USID conferences, NASSCOM, SIGCHI, UPA and people who have been
CAUE 2008, HWID 2009 and a few others. Some of past organisers of UX events to attend this workshop
these were peer reviewed, others were based on invited and give their inputs. They will be invited to come
sessions. Some were archived and published, others forward and state what works and what doesn’t work in
were not. Some of these conferences were one-off the current activities.
efforts, others continue to be organised annually. The workshop will be followed by a panel discussion
Organising these conferences has been a great effort, during the main conference at a suitable time to discuss
often on the part of an individual or an organisation at how to leverage current efforts in putting together a
other times on behalf of larger groups. national body and conference. We will share a
Are these efforts enough or is there a need to organise presentation capturing the summary of the workshop,
yet another conference? Some believe that there is a followed by comments, discussion and questions and
need to pool these resources and efforts to organise a answers.
regular, national conference in an open, transparent
manner such that everyone can participate in. Others How to participate?
feel that we ought to have both, an open national
To participate, please write a 2-page position paper in
conference and continue organising other conferences.
the BCS eWIC format
What do you feel? The other side of the coin is the need
(http://www.bcs.org/server.php?show=nav.7939) and
for a national body that represents the Indian HCI
send it to anirudha {at} idc.iitb.ac.in by February 1,
professionals, researchers, academicians and students.
2010. The papers will be reviewed by the organisers and
Again, there have been several efforts but no body that
accepted papers will be notified by February 22.
can call itself a representative organisation. As the
Accepted papers will be given a slot for presentation
community expands, the need for such a body is
during the workshop. In addition, there will be slots for
growing. Should it be an independent national
open discussions, and breakout sessions to come up
association? Should it be a SIG under a national body
with proposals.
such as the CSI or NASSCOM? Should it be a chapter
under an international body such as the ACM SIGCHI,
Organisers
UPA, IXDA or HFES? Or should it be a combination of
Girish Prabhu, HFI
all these? How should such a body be organised and
Sandeep Datar, Yahoo!
popularised? What kind of events and activities it
Sanjay Tripathi, ABB
should have? How should it govern itself? What role
Anirudha Joshi, IIT Bombay
should educational institutes play?
Dinesh Katre, CDAC
The workshop will result in a co-authored white paper
documenting ideas, discussion and conclusions.

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WORKSHOPS
W04: Approaching Culture(s): Myths and Realities on the
Culture Trail…
Saturday, 20th March 2010 their paper. Subsequently, core themes will be extracted
and grouped together. After lunch, various subgroups
Aim will address specific topics. Later, these subgroups will
come together and share their deliberations, before a
This Workshop will solicit papers from a variety of
final plenary discussion forum is held as the final
research perspectives on the disparate ways in which the
session.
topic of “culture” has been, and can be, addressed in the
HCI field. Both position papers on sutiable conceptual
Length of Workshop
frames, and more pragmatic papers focusing on specific
practices are encouraged. The aim of the workshop is to Our original plan is for a full-day Workshop, however,
articulate and subsequently critique the different this might be shortened or lengthened depending on
examples provided, and the conceptual viewpoints interest.
expressed. We wish to examine not just national
cultures, but also other kinds of culture, such as Size of Workshop
professional cultures, youth cultures, etc. In particular,
In order to ensure good social networking and adequate
the (over?-)reliance of many HCI approaches on
time for discussion among the participants, the number
national stereotypica; cultural models such as that of
of participants should ideally be between 10 & 20.
Hofstede will be discussed.
Organisers
Format of Workshop
Liam Bannon, University of Limerick, Ireland
Position papers will be circulated in advance. After a
Andy Smith, Thames Valley University, UK
short Introduction by the organizers, eahd participant
will be allowed a brief slot to present key points from

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