Implementing Value-Added Telecom Services

252 Pages·2006·1.76 MB·English

by  Johan Zuidweg

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Implementing Value-Added
Telecom Services
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For a complete listing of the Artech House Telecommunications Library,
turn to the back of this book.
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Implementing Value-Added
Telecom Services
Johan Zuidweg
artechhouse.com
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Library of Congress Cataloging-in-Publication Data
A catalog record of this book is available from the U.S. Library of Congress.
British Library Cataloguing in Publication Data
Zuidweg, Johan
Implementing value-added telecom services. — (Artech House telecommunications library)
1. Telecommunication systems 2. Value added
I. Title
621.3'82
ISBN-10: 1-58053-978-5
Cover design by Cameron Incorporated
© 2006 ARTECH HOUSE, INC.
685 Canton Street
Norwood, MA 02062
All rights reserved. Printed and bound in the United States of America. No part of this book
may be reproduced or utilized in any form or by any means, electronic or mechanical, including
photocopying, recording, or by any information storage and retrieval system, without
permission in writing from the publisher.
All terms mentioned in this book that are known to be trademarks or service marks have
been appropriately captitalized. Artech House cannot attest to the accuracy of this information.
Use of a term in this book should not be regarded as affecting the validity of any trademark or
service mark.
International Standard Book Number: 1-58053-978-5
10 9 8 7 6 5 4 3 2 1
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Contents
Preface xi
Acknowledgments xiii
1 Introduction 1
1.1 Advances in Computing Technology 3
1.1.1 Digitalization of Communications 3
1.1.2 Internet 5
1.1.3 Mobile Networks 6
1.2 Liberalization of Telecommunications Markets 7
1.2.1 The United States 8
1.2.2 The United Kingdom 9
1.2.3 Europe and the Rest of the World 9
1.3 The Rebirth of an Industry 9
1.3.1 The Dot-Com Crisis 10
1.3.2 A Healthy Industry 11
1.4 Opportunities for Third Parties 12
1.4.1 Prepaid Services 12
1.4.2 Messaging Services 13
1.4.3 Content Services 14
1.4.4 Location-Based Services 14
1.4.5 Electronic Commerce 15
1.5 Nontechnical Factors 16
1.5.1 Business Plan 16
1.5.2 Regulation and Legal Aspects 17
1.5.3 Dimensioning 18
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vi Implementing Value-Added Telecom Services
1.6 How to Use This Book 19
1.6.1 Service Orientation 19
1.6.2 Enabling Technologies and Case Studies 20
1.6.3 Standards and Web Links 20
1.6.4 The Book’s Web Site 20
References 21
Selected Bibliography 21
2 Prepaid Services 23
2.1 Prepaid Fixed Telephony 24
2.1.1 Basic Point of Presence 25
2.1.2 Using Voice over IP 27
2.1.3 Prepaid Telephony with Intelligent Networks 29
2.1.4 Prepaid Telephony with OSA-Parlay 33
2.2 Prepaid Mobile Communications 38
2.2.1 Prepaid Mobile with CAMEL 39
2.2.2 Mobile Virtual Network Operators 41
2.2.3 Prepaid Mobile with OSA-Parlay 44
Reference 48
Selected Bibliography 48
3 Messaging Services 49
3.1 Electronic Mail 49
3.1.1 Mailbox Provisioning 50
3.1.2 Newsletters and E-Mail Publicity 52
3.1.3 E-Mail Notification Services 55
3.1.4 E-Mail Viruses and Spam 56
3.2 Short Message Service (SMS) 59
3.2.1 Sending and Receiving SMS from Applications 59
3.2.2 Premium Rate SMS 62
3.2.3 Alerting Services 64
3.2.4 Cell Broadcast Service (CBS) 65
3.3 Multimedia Messaging Service 66
3.3.1 The MMS Standard 67
3.3.2 MMS Interfaces 68
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Contents vii
3.4 Instant Messaging 69
3.4.1 Instant Messaging Standards 70
3.4.2 XMPP 71
3.4.3 SIMPLE 71
3.4.4 Instant Messaging for Business-to-Consumer
Communications 72
3.5 Unified Messaging 73
3.5.1 Setting Up a Unified-Message Service 74
3.5.2 OSA-Parlay Generic Messaging Interface 76
Selected Bibliography 79
4 Content Services 81
4.1 Pull and Push Content 82
4.2 World Wide Web 83
4.2.1 Setting Up a Web Site 84
4.2.2 Item- or Subscription-Based Charging 85
4.2.3 Dialers 86
4.3 Wireless Application Protocol (WAP) 90
4.3.1 WAP Gateways 90
4.3.2 Charging for WAP Content 92
4.3.3 Billing WAP Content Through the Operator 93
4.3.4 Third-Party WAP Billing 95
4.4 I-Mode 96
4.5 Push Content 98
4.5.1 Web Push 99
4.5.2 WAP Push 100
4.6 Streaming Content 103
4.6.1 Streaming over IP 104
4.6.2 Media Coding and Decoding 105
4.6.3 Streaming Servers 106
4.6.4 Streaming for Mobile Devices 106
4.6.5 Charging for Streaming Content 108
4.6.6 Mediation 109
4.6.7 OSA-Parlay Mediation Interface 111
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4.7 Content Protection 113
4.7.1 Many Options 114
4.7.2 Digital Rights Management 114
4.7.3 DRM Standards 116
4.7.4 DRM-Enabled Content Business 118
Reference 119
Selected Bibliography 119
5 Location-Based Services 121
5.1 Location Techniques 122
5.1.1 Cell ID–Based Location 123
5.1.2 Enhanced Observed Time Difference 124
5.1.3 Uplink Time Difference of Arrival 126
5.1.4 Global Positioning System 126
5.1.5 Assisted GPS 127
5.2 Location Architecture and Interfaces 129
5.2.1 Mobile Location Protocol (MLP) 131
5.2.2 Secure User Plane Location 134
5.2.3 Combining MLP and SUPL 136
5.2.4 Roaming Location Protocol (RLP) 137
5.2.5 OSA-Parlay 139
5.3 Adding Location Value 141
5.3.1 Location-Based Applications and Content 143
5.3.2 Location-Based Gaming 145
5.3.3 The Gimkana Location-Based Game 147
5.4 Regulatory Issues 150
References 151
Selected Bibliography 152
6 Electronic Commerce 153
6.1 E-Commerce Models 154
6.2 Business-to-Consumer Transactions 155
6.2.1 Merchant Account 156
6.2.2 Credit-Card Payments 158
6.2.3 Online Store 160
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Contents ix
6.2.4 Analyzing Site Visits 162
6.2.5 Preventing Fraud 165
6.3 Business-to-Business Transactions 166
6.3.1 EDI 167
6.3.2 EDIFACT and EDIINT 170
6.3.3 ebXML 171
6.3.4 Rosettanet 174
6.4 Person-to-Person Transactions 176
6.4.1 Online Auctions 176
6.4.2 Person-to-Person Payment on the Internet 179
6.4.3 Mobile Payment 181
6.4.4 OSA-Parlay Charging Interface 185
References 188
Selected Bibliography 189
Appendix A Key Technologies 191
A.1 Internet 191
A.1.1 Internet Protocols 191
A.1.2 World Wide Web 193
A.1.3 Cookies 194
A.1.4 Server Side Processing 195
A.1.5 Web Services 197
A.1.6 Voice over IP 199
A.2 Information Technologies 200
A.2.1 Extensible Markup Language 200
A.2.2 Public Key Infrastructure 201
A.2.3 Secure Socket Layer (SSL) 202
A.3 Telephony 204
A.3.1 Signaling 205
A.3.2 Intelligent Networks 205
A.3.3 OSA-Parlay 206
A.4 Mobile Networks 209
A.4.1 Global System for Mobile Telecommunications 210
A.4.2 General Packet Radio System (GPRS) 210
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A.4.3 Universal Mobile Telecommunications System 212
A.4.4 CAMEL 212
Appendix B Standards 215
B.1 CAMEL 215
B.2 Digital Rights Management 215
B.3 E-Commerce 216
B.4 Intelligent Networks 216
B.5 Location-Based Services 216
B.6 Messaging 217
B.7 OSA-Parlay 218
B.8 Streaming Content 218
B.9 WAP Push 218
Acronyms 219
Bibliography 227
About the Author 229
Index 231