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HR for Creative Companies PDF

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KATE MARKS HR for Creative Companies British Library Cataloguing-in-Publication Data A catalogue record for this book is available from © RIBA Enterprises Ltd, 2016 the British Library. Published by RIBA Publishing, part of RIBA Enterprises Publisher: Steven Cross Ltd, The Old Post Office, St Nicholas Street, Newcastle Commissioning Editor: Sharla Plant upon Tyne, NE1 1RH Production: Richard Blackburn Designed & typeset by Studio Kalinka ISBN 978 1 85946 593 6 Illustrations by Peter Harpley Stock code 84265 Printed and bound by: CPI Group (UK) Ltd, Croydon, CR0 4YY The right of Kate Marks to be identified as the Author of this Work has been asserted in accordance with While every effort has been made to check the the Copyright, Designs and Patents Act 1988 sections accuracy and quality of the information given 77 and 78. in this publication, neither the Author nor the Publisher accept any responsibility for the All rights reserved. No part of this publication may be subsequent use of this information, for any errors reproduced, stored in a retrieval system, or transmitted, or omissions that it may contain, or for any in any form or by any means, electronic, mechanical, misunderstandings arising from it. photocopying, recording or otherwise, without prior permission of the copyright owner. www.ribaenterprises.com Contents Foreword VI SerIeS edItorS’ Foreword VII About the Author VIII About the SerIeS edItorS VIII AcknowledgementS IX IntroductIon XI 1. the proFeSSIon 1 the creAtIVe enVIronment 2 people mAnAgement In creAtIVe compAnIeS 6 2. whAt IS hr? 9 the employee lIFecycle 10 the hr SkIllS portFolIo 13 buIldIng your hr cApAcIty 15 the legAl bIt 16 current employment mArket 19 3. recruIt 21 whAt IS recruItment? 21 1. IdentIFyIng A need 22 2. wrItIng A job deScrIptIon 24 3. mAnAgIng the recruItment proceSS 26 4. SourceS oF cAndIdAteS – InternAl or eXternAl 26 5. job AdVertISementS 28 6. conSIderIng your own reputAtIon 29 7. SIFtIng ApplIcAtIonS 33 8. the SelectIon proceSS 33 9. mAkIng A decISIon 39 10. mAkIng An oFFer 39 InductIon 40 beFore they StArt 41 whAt do you need to See on theIr FIrSt dAy? 43 how to mAnAge the orIentAtIon 44 SummAry: the VAlue oF recruItment 44 III 4. rewArd 45 1. deFInIng rewArd: whAt It IS, or Should be 45 how to AVoId dIScrImInAtIon In your rewArd SyStem 49 AdVAnced rewArd 49 2. IdeAS For FInAncIAl And non-FInAncIAl rewArdS 50 FInAncIAl rewArdS 50 3. beIng cleAr About whAt you wAnt to rewArd 56 whAt IS It thAt you wAnt to See From your StAFF? 58 SummAry: creAtIng A rewArd Structure 61 5. retAIn 63 1. retentIon: how to mAke It work For you And your compAny 64 2. motIVAtIon And employee engAgement 66 3. ApprAISAlS AS A tool For motIVAtIon And engAgement 70 deVelopIng An ApprAISAl proceSS 72 ImplementIng the ApprAISAl proceSS 73 whAt’S neXt? 76 SummAry: plAn to retAIn 78 6. recognISe 79 1. whAt to recognISe And how to do It 81 Acknowledgement 82 deVelopIng A recognItIon culture 83 2. leAderShIp And promotIon 84 the nAture oF leAderShIp 84 the Structure oF leAderShIp 85 whAt Are you tryIng to AchIeVe? why promote Someone At All? 86 promotIon crIterIA 88 3. SucceSSIon plAnnIng 91 Frequently ASked queStIonS About SucceSSIon plAnnIng 93 SucceSSIon mAy be A teAm eFFort 94 SummAry: recognItIon And leAderShIp 96 IV 7. releASe/return 97 1. AddreSSIng problemS And perFormAnce mAnAgement 98 common problemS thAt AppeAr dIFFIcult to AddreSS 98 how perFormAnce mAnAgement helpS to SolVe problemS 99 how to AddreSS mISconduct And groSS mISconduct 100 2. the dIScIplInAry proceSS 102 how And when to uSe the dIScIplInAry proceSS 102 3. the other SIde oF the coIn: the grIeVAnce proceSS 106 who Should conduct the grIeVAnce proceSS? 107 Frequently ASked queStIonS About dIScIplInAry 109 And grIeVAnce procedureS 4. depArtIng employeeS 110 dISmISSAl 110 redundAncy 112 reSIgnAtIon 113 5. eXIt InterVIewS 113 6. return 116 SummAry: depArture And return 117 8. concluSIon 119 Some thoughtS About the Future 119 drAwIng It All together 120 why Should the ArchItecture proFeSSIon 121 Support hr wIthIn theIr prActIce Structure? the Future oF hr 124 bIblIogrAphy 126 AppendIceS 128 IndeX 146 V Foreword Every practice is as successful as This publication is ideally positioned to its people. We are in the business of help those of us who wish to introduce designing for the success of our clients, processes which will help to achieve so we should look after our own staff these goals. Architecture is about with respect and dignity in order to people, by people and for people. We ensure our own business success. need to lead by example and provide workplaces where talent and creativity I have been involved with the RIBA in can thrive. several guises, including as Champion for Equality and Diversity, which is a This book provides industry specific central tenet of HR. As President of guidance to enable practices of all the RIBA, I believe we need to focus on sizes to do just that. It offers practical inclusion in architecture. It is vital that and useful advice on each aspect of we improve pride in the profession along HR in a structured way that is simple with diversity and, of course, profit. to implement. The anecdotes and case studies add humour and a spark of Architecture is facing a number of recognition to those of us who work challenges; not least of these is how we in the profession. treat our people. We need to concern ourselves with retention, to address Read this book. Keep it for reference the crisis of talent that we are currently on the shelf in your office and direct experiencing, and to engender a greater anyone who manages a practice (and spirit of collaboration through diversity. its people) towards it. It is an effective tool to help us achieve the profession We can only do this by adhering to not to which we all aspire… just good practice, but best practice measures to manage our people. Too Jane Duncan often we have heard of a talent drain as President RIBA people leave the profession for more opportunities in other sectors or other countries. VI serIes edItors’ Foreword Architects are in the business of The role of HR in architectural practice creating enriching environments and is ultimately twofold, to help manage stimulating spaces for their clients. It and maintain the workforce, making is surprising therefore that few design sure that the ‘human’ aspects of businesses fully understand the social, your business comply, whilst from a emotional and existential needs of their commercial perspective keeping a own people. HR for Creative Companies keen eye on the ‘resources’ aspect of is an essential ‘aide memoire’, for the employees as being productive and architectural library, for practitioners profitable and knowing how to deal with that aim to look after the real gold them when they are not. within their practice, their people. Through humour and an abundance It is in the interest of your business of specific tips within the field of for your employee dealings to be as Architectural HR, this publication successful as they can reasonably be. educates practitioners through Good human relationships create loyalty anecdotal case studies from design and the right motivations for staff to practice and with up-to-date legislation give of themselves, being the difference aims to give practical advice. All of between a practice that is just surviving which will enhance your business and and one that is flourishing. make it run smoother. HR for Creative Companies identifies The publication has specifically been the cultural boxes that many architects written in clear English with practical, know exist within the profession and applicable tips to help you attract, levels off inconsistencies, through motivate and retain the greatest talent the role of an industry sensitive HR so you can focus on what you went into eye, with advice that qualifies more business to do, which is provide the as a good practice guide. In doing this best design solutions for your clients. the author identifies the common HR health checks that need to be in place Del Hossain and Anne Markey so that the practice and its leadership are protected. VII About the Author Kate Marks is the founder of for the British Institute of Facilities EvolutionHR, a consultancy Managers’ vocational qualifications. specialising in providing human resources (HR) support to small and Kate has an MBA from London medium-sized enterprises (SMEs) in Metropolitan University and is a the built environment sector. She is Chartered Fellow of the Chartered a Specialist Practice Consultant to Institute of Personnel and the RIBA, and is a visiting professor Development (CIPD). She was formerly lecturing in HR-related topics at IE European HR Director of one of the Business School Madrid, University of largest architectural firms in the world, Westminster and London Metropolitan and has worked across the globe University. Kate also teaches HR advising on people matters. About the serIes edItors Anne Markey is a director of Phelan and Shanghai. By background he is Architects, a practice she founded an Architect having practiced with in 2009 with her husband Brendan some of London’s leading design Phelan. She also heads up the Projects firms including Foster and Partners Office within the Sir John Cass Faculty and ORMS. In 2012 he was Awarded of Art, Architecture and Design at ‘London’s Business Mentor of the London Metropolitan University, and Year’ for developing companies with has over twenty years experience as a social agenda and progressive an architect. Anne is a member of the ambitions. Del is also a qualified RIBA and sits on the RIBA CPD Sub- Organisational Development and Committee. She is a board member of Wellbeing Psychologist and works Catalyst Housing, one of the leading closely with leadership teams and housing associations within London Directors in the Creative Industries and the South East, where her role is on their People Strategies and team that of Design Champion. motivation. He is also a speaker at numerous universities and a former Del Hossain is the MD of the Adrem Chairman of the Bartlett Alumni. Del is Group a leading International the Joint Editor of the RIBA’s Business Architecture and Design Careers Books Series. Agency based in London, Dubai VIII ACknowledgements I gratefully acknowledge the hard work, They remain a never ending source patience and persistence of Sharla of inspiration and learning. And, my Plant and Sarah Busby (both formerly of colleague, Niki Winsor, deserves a RIBA Publishing), Anne Markey, Richard medal for putting up with me as I gave Blackburn and Jo Harwood in taking this birth to this book! I also acknowledge book from an idea to reality. the input of Del Hossain whose perception, industry knowledge and I also thank those who have acted friendship remain a boon. as ‘guinea-pigs’ in reading firsts drafts and offering feedback on tone, Last but by no means least, I’d also flow, consistency and grammar – like to thank the incoming President most notably, Simon Jones and Niki of the RIBA, Jane Duncan, for helping Winsor. And, Peter Harpley’s inspired the HR cause by taking a stance on interpretation of my hieroglyphics diversity and equality that aims to into contemporary illustrations is also bring the humanistic aspects of the recognised with thanks for his patience profession into the present day. Having and skill. spent a number of years orbiting the architecture world, I’m proud to be This book would never have been involved with this publication and hope possible without the clients with that it serves to enhance the links whom I’ve worked over the years. between people and practice. dedICAtIon To Laurie Dreyer, HR professional extraordinaire. For inspiring me to see beyond what I thought were the mundane operational aspects of HR and to champion its true value in any organisation. For helping me to keep the HR faith! IX

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