© 2018 Dan Clay. All Rights Reserved. All rights reserved. No part of this book may be reproduced in any form without permission in writing from the author. Disclaimer The information contained in this book is based on personal experience and anecdotal evidence and is for educational purposes only. Although the author has made every reasonable attempt to achieve complete accuracy of the content in this product, he assumes no responsibility for errors or omissions. You should use this information as you see fit and at your own risk. Everyone’s situation is unique, and applying the information found in this book in no way guarantees employment or any other result desired from reading this book. The author assumes no responsibility or liability whatsoever on the behalf of the purchaser or reader of these materials. iii About the Author Dan Clay is a writer, author and sales professional based in San Francisco, CA. Over the past ten years, his resume has landed him jobs across a broad spectrum of companies, from a five-person startup incubated by the prestigious Y-Combinator to global powerhouses such as Shell, LinkedIn, Google, and Gartner—the latter two listed on Glassdoor’s Top 25 Companies That Give the Toughest Job Interviews. Through a series of strategic career moves, Dan grew his income over sixfold in just four years, and soon after founded The Conscious Career, a place where he writes about how to approach your career in a more mindful, deliberate way. He is the author of How to Write The Perfect Resume and has become a sought-after resource for everything from resume writing to interviewing and salary negotiation. You can follow Dan on LinkedIn at www.linkedin.com/i n/ danclay and subscribe to The Conscious Career newsletter by visiting www.danclay.com/s ignup. Table of Contents Disclaimer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . iii About the Author . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . iv Free Bonus Materials . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 Sign Up For the Conscious Career Newsletter . . . . . . . 3 Resume Realities And Why I Wrote This Book . . . . . 4 Four Basic Resume Truths . . . . . . . . . . . . . . . . . . . . . . . . . . . 11 Resume Truth #1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12 Resume Truth #2 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13 Resume Truth #3 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14 Resume Truth #4 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15 Your Target Audience and the Four Tests Your Resume Must Pass . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18 Resume Golden Rule #1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19 Should you write a cover letter?................... 23 Planning and Outlining Your Resume . . . . . . . . . . . . . . . 25 Planning Your Resume .......................... 27 v Resume Golden Rule #2 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27 Resume Formatting and Styling . . . . . . . . . . . . . . . . . . . . . 36 Resume Golden Rule #3 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37 The cautionary tale of Nina and Airbnb ............ 37 Page Length.................................... 39 Resume Golden Rule #4 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39 Content Density and Margins..................... 41 Layout ........................................ 44 Resume Golden Rule #5 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44 Font Style ..................................... 45 A word of warning regarding light fonts ........... 49 Font Size and Emphasis.......................... 50 Section Heading Alignment ...................... 52 A Word About Underlines....................... 53 The vertical bar: Your best friend for content layout............................... 54 Color ......................................... 55 Line Spacing ................................... 56 The Meat and Potatoes: Your Resume Content . . . . . . 57 Resume Golden Rule #6 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 59 The “Hell Yea!” Test............................. 60 Key Resume Areas .............................. 62 Name and Contact Information . . . . . . . . . . . . . . . . . . . 62 vi How should you display your address if you’re applying to a position that would require relocating? .............................. 66 Profile/Executive Summary ...................... 68 Should you include an objective in your resume?..... 69 Professional Experience.......................... 69 Resume Golden Rule #7 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 72 Should you include a description of each company under your professional experience?....... 76 Displaying multiple roles held at the same company ............................ 77 Communicating Acquisitions..................... 78 Explaining Gaps In Your Resume.................. 79 Displaying Dates on Your Resume................. 82 Should you include jobs you only held for a brief period of time?............................. 83 Professional Activities and Volunteer Work ........ 84 Resume Golden Rule #8 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 85 Should you include entry-level jobs unrelated to the role you’re applying for?.................... 86 Skills & Certifications ........................... 87 Should you include a section just for keywords to help pass the ATS test? ............... 93 Education...................................... 94 vii If you graduated a long time ago, should you include your graduation date?..................... 104 Consistency.................................... 105 Awards........................................ 106 Things Not to Include in Your Resume............. 108 The Finishing Touches . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 112 Resume Golden Rule #9 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 113 Consistency.................................... 114 Resume Golden Rule #10 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 114 Spelling ....................................... 117 Grammar...................................... 117 Tense ......................................... 118 Formatting .................................... 119 Common consistency mistakes.................... 120 Printing ....................................... 121 File Name and Type............................. 123 Bringing It All Together . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 126 In Closing ..................................... 128 Don’t Forget to Download Your Free Bonus Materials! . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 130 One Last Thing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 132 References . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 133 viii Free Bonus Materials As my way of saying thanks for picking up this book, I’m making several bonus materials available absolutely free just for readers of How to Write the Perfect Resume that will dramatically enhance your ability to execute the strategies outlined in this book. Here’s what I’m offering: • Five customizable, fully editable resume templates in Microsoft Word format that have been tested and proven to land interviews at world-class organizations • 77 Hard-Hitting Resume Action Verbs and Phrase Examples in PDF format to help you build powerful resume bullets that will instantly grab attention • The 66-Point Perfect Resume Checklist in PDF format to make sure your resume is absolutely perfect before sending to recruiters and hiring managers 1 2 | Free Bonus Materials • A Before & After Resume Transformation example to see the difference between a resume that recruiters pass over versus one they can’t ignore • To access these FREE bonus materials, simply visit www.danclay.com/p erfectresume, enter your name and email address, and click the button to submit.