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0273707892_COVER 6/3/06 10:02 Page 1 DAVID MOLDEN “This book has helped transform my mental and physical state. I am approaching challenges in my work and life PAT HUTCHINSON in a much more positive way, and the results so far have been significant and remarkably straight forward to achieve.” Bernard, Professional Buyer, Husband and Father brilliant NLP brilliant brilliant NLP brilliant NLP what the most successful b what the most successful r what the most successful people know, say and do people know, say and do ill NLP people know, say and do i a n t N David Molden is a personal development trainer and coach. As an NLP You can change your life with NLP. L Whether you want to achieve more at work, tackle a difficult trainer since 1995 he has many years of experience working with people Quite simply, NLP is a powerful set of tools and techniques for making things happen for you, P situation, get more from your relationships or to completely from all walks of life including entrepreneurs, managers, sports profes- at work and at home, that anyone can learn. overhaul your life, this book is for you. sionals and children,in their ongoing pursuit of personal success. If you’ve ever wondered how some people manage to be so successful at work and in life, NLP will The NLP tools and techniques contained in the book will enable David has a zest for life and an unremitting sense of fun.He maintains a high come as a revelation. It shows how successful people think and behave, to achieve more from every you to discover what limiting beliefs and obstructive behaviours level of fitness and mind-body balance by training in Kung Fu and Tai Chi and situation. The tools and techniques are simple to learn, and with practice, you too can discover you have picked up (that you might not even be aware of) and has an interest in ancient wisdom and its relevance for today’s society. their power. M show you how to discard them. Instead you will learn how to This is the book to show you what NLP is, how it works, and most importantly how to use it to O replace them with a more effective, successful way of thinking David is a Director of Quadrant 1 International,a training and development become more effective, more efficient, more powerful and more successful. The potential is already LD and behaving. company.He has appeared on TV and radio,and is the author of several E there, inside you. Now it’s time to let it out! N other books, including Managing with the Power of NLP,NLP Business A You’ll be surprised what you can achieve, when you discover Masterclassand Beat Your Goals. N “Since I made the choice to change my behaviour, my company has had its best ever year.” D what you’re capable of! David,Managing Director H Pat Hutchinson has a rich background of experience as an entrepreneur U and leader of sales and marketing teams. She is an NLP trainer and a T C “I’ve discovered I can ask for what I want – and get it!” Director of Quadrant 1 International. H I Trish,Guitar Teacher,Wife and Mother N S Pat’s combination of leading edge personal change skills with a sense of O practicality makes learning and applying NLP easy and enjoyable.Her ability “I use the tools daily, and though this might sound over the top, it is life changing!” N to focus and get ‘straight to the heart of the matter’ makes her a highly Chris,Manager and Amateur Thespian sought after trainer and coach.She has an enviable record of results with both individuals and business groups. £12.99 what the most successful Don’t be Good. Be Brilliant with NLP. –––––––––––––––––– Both David and Pat can be contacted via [email protected] PERSONALDEVELOPMENT –––––––––––––––––– ISBN 0-273-70789-2 people know, say and do Visit us on the web www.pearson-books.com 9 780273 707899 BNLP_A01.QXD 20/2/06 10:03 am Page i brilliant NLP BNLP_A01.QXD 20/2/06 10:03 am Page ii Books that make you better Books that make you better. That make you bebetter, dobetter, feelbetter. Whether you want to upgrade your personal skills or change your job, whether you want to improve your managerial style, become a more powerful communicator or be stimulated and inspired as you work. Prentice Hall Businessis leading the field with a new breed of skills, careers and development books. Books that are a cut above the mainstream – in topic, content and delivery – with an edge and verve that will make you better, with less effort. Books that are as sharp and smart as you are. P rentice Hall Business. We work harder – so you don’t have to. For more details on products, and to contact us, visit www.pearsoned.co.uk BNLP_A01.QXD 20/2/06 10:03 am Page iii brilliant NLP What the most successful people know, say and do David Molden and Pat Hutchinson BNLP_A01.QXD 20/2/06 10:03 am Page iv PEARSON EDUCATION LIMITED Edinburgh Gate Harlow CM20 2JE Tel: +44 (0)1279 623623 Fax: +44 (0)1279 431059 Website: www.pearsoned.co.uk First published in Great Britain in 2006 © David Molden and Pat Hutchinson 2006 The rights of David Molden and Pat Hutchinson to be identified as authors of this work have been asserted by them in accordance with the Copyright, Designs and Patents Act 1988. ISBN-13: 978-0-273-70789-9 ISBN-10: 0-273-70789-2 British Library Cataloguing-in-Publication Data A catalogue record for this book is available from the British Library. Library of Congress Cataloging-in-Publication Data Molden David Brilliant NLP : what the most successful people know, say, and do / David Molden and Pat Hutchinson. p. cm. ISBN-13: 978-0-273-70789-9 (alk. paper) ISBN-10: 0-273-70789-2 (alk. paper) 1. Neurolinguistic programming. I. Title:Brilliant neurolinguistic programming. II. Hutchinson, Pat. III. Title. BF637.N46M65 2006 158.1—dc22 2006041687 All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without either the prior written permission of the publisher or a licence permitting restricted copying in the United Kingdom issued by the Copyright Licensing Agency Ltd, 90 Tottenham Court Road, London WlT 4LP. This book may not be lent, resold, hired out or otherwise disposed of by way of trade in any form of binding or cover other than that in which it is published, without the prior consent of the publisher. 10 9 8 7 6 5 4 3 2 1 10 09 08 07 06 Cartoons by Bill Piggins Typeset in 10/14pt Latin 725 by 70 Printed and bound in Great Britain by Bell &Bain Ltd, Glasgow The publisher’s policy is to use paper manufactured from sustainable forests. BNLP_A01.QXD 20/2/06 10:03 am Page v Contents Acknowledgements ix Introduction xi 1 Think your way to success 1 What are you storing in your unconscious mind and how useful is it? 1 What is important to you? 2 Where do your values come from? 3 Intrinsic values 6 Are your intrinsic values holding you back? 15 Adapting your intrinsic values to give you more choice 17 2 Don’t believe everything you hear! 19 Are you being held back by limiting beliefs? 20 How do you recognize a limiting belief? 22 3 Think your way to feeling great 25 It’s the first thought that counts 25 Working with your visual imagery 26 Zap away bad feelings 27 Working with your internal audio 28 Feeling fantastic 30 Fixing your phobias 35 Reframing 36 4 Organize your thinking for successful results 45 Is your purpose crystal clear? 46 Are you aligned with your purpose? 49 Happy people attract happy people 50 BNLP_A01.QXD 20/2/06 10:03 am Page vi vi brilliant NLP You can fool your mind but not your body 52 Satir categories 52 How does a leveller think and behave? 54 5 Using rapport to build successful relationships 55 The role of respect in building rapport 56 Using what you do naturally – matching and mirroring 56 Using your body to build rapport 57 Pacing and leading 58 Taking the lead with your ideas 59 Fine-tune your senses for feedback 63 Noticing and recording states for future reference 65 Give people time to think 65 Reading eye patterns for useful information 66 Characteristics of communication modes 67 6 The impact of words 73 How to use high-level language for positive results 73 Using metaphors to create change 80 Persuading with elegance 81 7 Debug the programmes you don’t want 83 Eliciting a strategy 85 8 Fantastic outcomes 89 Do I need a purpose or an outcome? 89 Making sure your outcomes are well formed 90 Putting everything together to create a brilliant future 94 9 Adopting the beliefs on which NLP is based 99 BNLP_A01.QXD 20/2/06 10:03 am Page vii contents vii 10 A compendium of additional NLP techniques 105 Perceptual positions 105 The swish technique 107 New behaviour generator 110 Visual squash 110 Conclusion 113 BNLP_A01.QXD 20/2/06 10:03 am Page viii BNLP_A01.QXD 20/2/06 10:03 am Page ix Acknowledgements We would like to thank all the people who have helped and supported us in the writing of this book – friends, family and the publishing team at Pearson Education. There are many more without whom this book would not have been possible – all the people mentioned in this book whose names we have changed and who have achieved such great things with NLP. Our intention is that you will join them by having wonderful experiences in your life through the power of NLP. Enjoy.

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