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91 Pages·2009·16.91 MB·English
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ATTIRE NOV/DEC 09 ISSUE 14 Bridal How to hold a successful sale HIGHLAND FLING Tap into the niche market for Scottish apparel WAWISoTnCdOerfAuTlS Plus Industry news (cid:6) CROWNING GLORY Bridal trends (cid:6)(cid:0) (cid:6)(cid:0)Retailer interview Tiaras and headbands to suit all brides WWW.ATTIREBRIDAL.COM (cid:47)(cid:87)(cid:84)(cid:76)(cid:197)(cid:3)(cid:86)(cid:79)(cid:77)(cid:90)(cid:3)(cid:48)(cid:87)(cid:93)(cid:91)(cid:77) (cid:60)(cid:77)(cid:84)(cid:34)(cid:3)(cid:24)(cid:25)(cid:30)(cid:25)(cid:3)(cid:32)(cid:27)(cid:28)(cid:3)(cid:29)(cid:24)(cid:24)(cid:31)(cid:3)(cid:3) (cid:29)(cid:3)(cid:43)(cid:80)(cid:73)(cid:92)(cid:84)(cid:77)(cid:97)(cid:3)(cid:59)(cid:92)(cid:90)(cid:77)(cid:77)(cid:92)(cid:3) (cid:46)(cid:73)(cid:96)(cid:34)(cid:3)(cid:24)(cid:25)(cid:30)(cid:25)(cid:3)(cid:32)(cid:27)(cid:29)(cid:3)(cid:27)(cid:26)(cid:27)(cid:32) (cid:43)(cid:80)(cid:77)(cid:77)(cid:92)(cid:80)(cid:73)(cid:85) (cid:45)(cid:85)(cid:73)(cid:81)(cid:84)(cid:34)(cid:3) (cid:53)(cid:73)(cid:86)(cid:75)(cid:80)(cid:77)(cid:91)(cid:92)(cid:77)(cid:90)(cid:3) (cid:81)(cid:86)(cid:78)(cid:87)(cid:40)(cid:82)(cid:77)(cid:95)(cid:77)(cid:84)(cid:84)(cid:77)(cid:90)(cid:97)(cid:21)(cid:95)(cid:87)(cid:90)(cid:84)(cid:76)(cid:22)(cid:75)(cid:87)(cid:22)(cid:93)(cid:83) (cid:53)(cid:27)(cid:3)(cid:25)(cid:48)(cid:61) (cid:63)(cid:77)(cid:74)(cid:91)(cid:81)(cid:92)(cid:77) (cid:95)(cid:95)(cid:95)(cid:22)(cid:82)(cid:77)(cid:95)(cid:77)(cid:84)(cid:84)(cid:77)(cid:90)(cid:97)(cid:21)(cid:95)(cid:87)(cid:90)(cid:84)(cid:76)(cid:22)(cid:75)(cid:87)(cid:22)(cid:93)(cid:83) Wholesalers and importers of tiaras, bridal hair accessories, occasion hats, (cid:78)(cid:73)(cid:91)(cid:75)(cid:81)(cid:86)(cid:73)(cid:92)(cid:87)(cid:90)(cid:91)(cid:20)(cid:3)(cid:74)(cid:90)(cid:81)(cid:76)(cid:73)(cid:84)(cid:3)(cid:82)(cid:77)(cid:95)(cid:77)(cid:84)(cid:84)(cid:77)(cid:90)(cid:97)(cid:20)(cid:3)(cid:75)(cid:93)(cid:78)(cid:198)(cid:3)(cid:81)(cid:86)(cid:83)(cid:91)(cid:3)(cid:73)(cid:86)(cid:76)(cid:3)(cid:74)(cid:90)(cid:81)(cid:76)(cid:77)(cid:91)(cid:85)(cid:73)(cid:81)(cid:76)(cid:91)(cid:3)(cid:73)(cid:75)(cid:75)(cid:77)(cid:91)(cid:91)(cid:87)(cid:90)(cid:81)(cid:77)(cid:91) www.jewellery-world.co.uk email: [email protected] Tel: 01928 571994 The 2010 Gem Collection www.JonathanJamesCouture.com Gown ‘Jewel’ from ‘The 2010 Gem Collection’ by Jonathan James Victoria Kay The Art of the Dress Amazing introductory offers and no minimum order! Please contact our sales team for an appointment. + 44 (0)1424 427284 www.victoriakaygowns.co.uk | [email protected] 60 Contents Features 37 Regulars 25 Over the threshold RetailexpertAnaAthertonadviseson 12 Industry news holdingasuccessfulsale,tomaximise Readourroundupofwhat’sgoingonin footfallandgrowyourbusiness. theworldofbridal. 29 Highland fling 33 Generation next CaterforScotslivinginyourareawith WespeaktoKatherineAllenabouther thistartanselection. eponymousfamily-runboutique,and thewaveofyoungerretailersmaking 37 Body confident theirwayontothescene. Wespeaktotopsuppliersabouthow stockingcontrollingeriecanboosta 43 The glamour girls retailer’sappealtobrides. WeprofileCoutureHouseLimited,and discoverhowinfluencesasdiverseas 46 Take cover thesilverscreenandIndianembroidery Areyourbrideslookingtocoverup, cometogetherperfectlyinthelabel’s whetherforwarmthormodesty?Here show-stoppingdesigns. leadingsuppliersoffertheiradviceon choosingawrap,shrugorjacket. 56 Harking back 79 WespeaktoRegineEllisabouther 50 Tales of the unexpected familyfirmEllisBridals,intherun-up SarahDewexplainshowbusiness toitscentenarycelebrations. continuityplanningcansafeguard yourventure. 59 Winter wonderland Weselectsomesuitableaccessoriesto 53 Buttoned down createathemedwindowdisplay. Freshenupyourmenswearsectionwith thesenewwaistcoatdesigns. 72 Wedding fayre play Ourregularcolumnist,AbigailNeill, 60 On the side mullsoverthebenefitsofpromoting Asymmetricalbridalgownsareastrong yourbusinessataweddingfayre. trendatthemoment–hereweselect someofthebest. 74 Selling a business BusinessLinkexpertPeterMulhall 64 Between the lines offersanoverviewoftheprocess. Sharppleateddetailinggivesthesebridal optionsanelegantedge. 39 76 Daring to be different YoungBritishAsiandesignerNadia 68 Short & sweet Yousuftalkstousabouthernewlabel, Brideswithasenseoffunwillloves andpushingtheboundariesofbridal. thesefrockswithhigherhemlines. 82 Q&A special 79 Crowning glories Expertadviceonmattersrangingfrom What’sthenextbigthinginbridaltiaras pensionprovisiontocheckingovernew andheadbands?Wespeaktosome suppliercontracts. leadingdesignerstofindout. Shows 90 Fit for a princess ClareWilsonofAnellàCouturetellsus allaboutthefirm’snewHonourProm 21 BBEH review collection,whichgivesitstargetmarket Wetakearetrospectivelookatthisbig 56 exactlywhattheywant. bridalevent. ATTIRE9

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Wholesalers and importers of tiaras, bridal hair accessories, occasion hats, .. are Aphrodite, a high peep-toe sling-back with a diamante trim and an buying a corset is a bit like buying a pair of jeans, you've got to find a shape that suits.
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