Description:1. Interpretive consumer research : uncovering the "whys" underlying tourist behavior / Bodil Stilling Blichfeldt and Ines Kessler -- 2. Antecedents and consequences of prestige motivation in tourism : an expectancy-value motivation / Antonia Correia and Miguel Moital -- 3. Tourism destination image formation / Robert Govers and Frank M. Go -- 4. Tourist information search / Kenneth F. Hyde -- 5. Decision strategies in tourism evaluation / Alain Decrop and Metin Kozak -- 6. Planning and exploratory buying behavior / Karin Teichmann and Andreas H. Zins -- 7. Understanding tourist experience through mindfulness theory / Gianna Moscardo -- 8. Unlocking the shared experience : challenges of consumer experience research / Michael Morgan and Pamela Watson -- 9. Processes and performances of tourist (dis)satisfaction / Clare I. Foster -- 10. Service failure, tourist complaints, and service recovery / Teoman Duman and Metin Kozak -- 11. What determines tourist loyalty? : in search of a theoretical explanation / Xiang (Robert) Li and James F. Petrick -- 12. Tourism segmentation by consumer-based variables / Sara Dolnicar and Byron Kemp -- 13. Emotions and affective states in tourism behavior / Juergen Gnoth and Andreas H. Zins -- 14. E-tourist behavior : the influence of IT on consumers / Christine Petr -- 15. role of media products on consumer behavior in tourism / Maria Mansson -- 16. Cross-cultural differences in tourist behavior / Yvette Reisinger