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Hairdressers Journal - September 2022 PDF

176 Pages·2022·74 MB·English
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Preview Hairdressers Journal - September 2022

HAIRDRESSERS JOURNAL INTERNATIONAL INSPIRING TODAY’S HAIRDRESSER NATURAL CHARM SERIOUS COLOUR INSPIRATION FOR AW22 £5|September 2022|hji.co.uk 2222--0000228866--KKBB CC22 TTrraaddee PPrreessss -- SSiiggnnaattuurree NNaattuurraallss HHJJ GGaatteeffoolldd 44tthh ddrraafftt..iinndddd 33 2 1111//0088//22002222 1177::3399 2222--0000228866--KKBB CC22 TTrraaddee PPrreessss -- SSiiggnnaattuurree NNaattuurraallss HHJJ GGaatteeffoolldd 44tthh ddrraafftt..iinndddd 22 3 1111//0088//22002222 1177::3399 Collection By Robert Eaton, Wella Professionals UK&I Creative Technical Director Clients are after hair colour that will boost their look and confidence without the worry it is going to look artificial. This is why Wella Professionals is launching Signature Naturals, a collection of shades, looks & techniques that empower you, as the Hair Artist, to transform every client’ s hair from their ordinary colour to the signature natural they can own. Dial the colour up or down to create a precise look that you will be proud of in both the spotlights and the close-ups. AFTER AFTER AFTER E E E R R R O O O F F F E E E B B B LAVENDER BLUE SMOKY ROOTS ROSE BRUNETTE Koleston Perfect 7/81 + 9/81 + 0/88 Shinefinity 07/12 Koleston Perfect 7/36 SMOKY BRUNETTE TRUE BEIGE FRONT PANEL Shinefinity 04/12 Shinefinity 08/0 Koleston Perfect 7/36 + 0/43 AFTER AFTER E E R R O O F F E E B B SOFT BRUNETTE CHERRY VIOLET Koleston Perfect 6/91 Shinefinity 06/6 +08/8 GOLDEN BRONZE Koleston Perfect 12/61 + 0/65 NEW SHINEFINITY SHADES Don't forget to check out our brand NEW Shinefinity shades 04/0 06/0 08/0 04/12 07/12 Scan the QR code to find out more and head over to wellastore to shop the full range 2222--0000228866--KKBB CC22 TTrraaddee PPrreessss -- SSiiggnnaattuurree NNaattuurraallss HHJJ GGaatteeffoolldd 44tthh ddrraafftt..iinndddd 44 1111//0088//22002222 1177::3399 4 CREDITS : Hair: Robert Eaton, Wella Professionals UK&I Creative Technical Director | Production: Fondness Director: Danny Mendoza-Hall Photographer: Ben Ottewell DOP: Aurelia Bergs | Make up: Lucy Flower | Styling: Clare Frith | Post production: Rita Conry 2222--0000228866--KKBB CC22 TTrraaddee PPrreessss -- SSiiggnnaattuurree NNaattuurraallss HHJJ GGaatteeffoolldd 44tthh ddrraafftt..iinndddd 55 1111//0088//22002222 1177::3399 5 When it comes to any new trends or anything that we launch within the salon it is so important for stylists to feel inspired by anything that's new or might be an inspiration for the next season ahead… I think one of the things that we've found recently is that clients are constantly searching for a more bespoke look and they're always wanting the latest kind of trend or movement in hair colour and cut as well. we're working with haircuts again is that it really makes people think about how to enhance that haircutif a hairdresser is inspired by our looks that's going to instantly relate to what they do in the salon to how they recommend different shapes and colours to their clients coming in and to them as well. An inspired stylist is always a more motivated and profitable stylist! BY ROBERT EATON Wella Professionals UK&I Creative Technical Director M I R R O R L I G H T S Natural does not need to mean boring; natural shades KOLESTON PERFECT should be custom-made. They can be dialed up or Natural cool base with down depending on the soft dimension personality of the person in the chair. Natural colours are Root: Front: 6/91 + 7/0 infused with exciting accents Back: 5/18 + 6/0 from warm amber hues to Ends: 5/18 + 7/36 dark olive undertones and smoky lavender touches. Blondes can have character S H A D O W L I G H T S even when moving away from KOLESTON PERFECT & SHINEFINITY desaturation. From creamy pearl, an effortless contrast Strong dimensions whilst between a pearlier tone preserving natural base with a warm amber hue, to a nude cashmere with subtle Base lights: 10/97, Blondor Accent 7/36 shadows. To a rich neutral Shinefinity Glaze: 09/81 + 00/00 base with burnt amber tones Welloxon Perfect 6% or, rich brunette with nuances of a soft cognac. A move from reddish warmer undertones, these deep cools bring S H A D O W L I G H T S mesmerising combinations to KOLESTON PERFECT this midnight shade ranging from dark olive undertones Smoky accent shades to unexpected smoky in a natural base lavender accents. With hidden undertones or alluring accent Base: 5/18, 2/0 shades, even the darkest Accent: 10/8 + 2/0 + 0/66 colour palette has endless personalisation opportunities. 2222--0000228866--KKBB CC22 TTrraaddee PPrreessss -- SSiiggnnaattuurree NNaattuurraallss HHJJ GGaatteeffoolldd 44tthh ddrraafftt..iinndddd 66 1111//0088//22002222 1177::4400 6 Collection By Robert Eaton, Wella Professionals UK&I Creative Technical Director Discover new shades for exciting NATURAL LOOKING results tailored to every woman 5/18 6/91 07/36 Scan to learn more about this service @WellaHairUKI #WellaColour | uk.wella.professionalstore.com 2222--0000228866--KKBB CC22 TTrraaddee PPrreessss -- SSiiggnnaattuurree NNaattuurraallss HHJJ GGaatteeffoolldd 44tthh ddrraafftt..iinndddd 77 7 1111//0088//22002222 1177::4400 HJ 82 September 2022 CONTENTS 33 NEWS Texture Talks to know from what's on the stages, The importance of language who's launching new products and 08 when it comes to Afro hair what competitions you can get 44 Industry News 39 involved with This month’s news round-up #trending 10 How to nail copper on INSPIRATION Digital News every client 82 What’s new on our website 49 Fashion and social channels Glowing, Glowing, This month’s inspirational Gone collections BUSINESS The ultimate guide to your client’s 15 post-summer hair rescue REGULARS Navigating Social 56 13 Media Colour Notes HJ Insider Casey Coleman’s Dos and Don’ts Rio Agor Watts talks texture, We share the results from our 19 techniques and trends latest survey The Debate 114 Two business owners discuss EVENTS Products the future of self-employment The newest launches to 22 59 know and stock right now The Perfect Salon S alon International 120 Experience Introducing this year’s Think Pink Joe Mills shows us how to create a exhibition…everything you need This is the new and seriously slick studio space improved RUSH Brighton 125 FEATURES Careers 27 Talking with Shatush What The Pros specialist Domenico Casella Really Think 126 First up in our new series – low-price Life Through shampoo (thank you TikTok!) a Lens 28 The beautiful work of Danilo AW22 Trend Cheat Giangreco Sheet The trends to know for the new season ahead 99 hji.co.uk EDITOR'S LETTER 59 TEAM HJ HINASPIRIRDINRGES STOERDSA JYO’SU HRANIRADLR IENSTSEERRNATIONAL Executive Director Jayne Lewis-Orr [email protected] • 020 3841 7360 NATURAL CHARM Managing Director Mark Moloney SERIOUS COLOUR INSPIRATION FOR AW22 £5|September 2022|hji.co.uk WELCOME Editor Charlotte Grant-West [email protected] • 020 3841 7369 W e are so excited about Salon International this Deputy Editor Sian Jones year and after reading this issue you won’t fail to [email protected] • 020 7349 4798 be either... The live shows are back, we have an all-new Colour Stage, amazing business seminars and a host of huge names, salon groups and not to mention the hottest brands and launches in the Content Writer Chloe Weldon industry right now. Turn to page 59 for the full preview of this year’s Salon [email protected] International, with headline sponsor Zenoti. 020 3841 7362 One area that Salon International always excels in is trend inspiration and we’ve shared our insight into what’s hot for AW22 in this issue. Right now we can’t get enough of copper shades (and we predict your clients 5 will love them too). Head to page 39 to get inspired by radiant reds and Editorial Assistant Josie Jackson cool coppers and learn the tricks to giving your clients a post-summer [email protected] • 020 3841 7368 glow up on page 49. Still on the topic of trends, sometimes the catwalk Editorial Intern Chloe Woodland gets a bad rep for showcasing unwearable hair looks, but for AW22 we [email protected] found they were surprisingly adaptable for clients – see our trend cheat sheet on page 28. Elsewhere we take a look at the changing language around Afro hair. Textured, excessively curly, kinky and coily – how do you and your clients refer to the 4C hair type? We spoke to the experts on page 33. Plus, Group Sales Director Jackie Brown don’t miss our Texture Talks series dropping on YouTube this month. Each [email protected] • 020 3841 7366 episode explores a different topic with expert guests. Enjoy the issue, and the whole HJ team can’t wait to see you at #Salon22! Sales Manager Matt Crane [email protected] • 020 3841 7367 Account Manager Jane Arrowsmith [email protected] • 020 3841 7373 Design Jaqui Palmer Recruitment and Classified Nur Suleyman [email protected] • 020 7351 0536 Head of Awards Management Lizzi Diggins [email protected] • 0203 841 7365 Head of Global Marketing Chloe Monina [email protected] • 020 7351 0536 COVER CREDITS: HAIR: ROBERT EATON, WELLA PROFESSIONALS UK&I CREATIVE TECHNICAL DIRECTOR, MAKE-UP: LUCY FLOWER, STYLING: CLARE FRITH, PHOTOGRAPHY: BEN OTTEWELL Marketing Executive Tina Hill [email protected] • 020 3841 7370 hji.co.uk HJ ADVERTORIAL DETOX hair) d e h c a e bl n o o o p m ELEVATION ha s c si s a cl s v k s a m d n a o o p Try the four-step L'Oréal Professionnel Paris Metal Detox m a h s protocol in the salon, now with the new Concentrated Oil nt, e m at e e-tr Pr Backed by 7 years of research and 1. PRE-TREATMENT SPRAY st. e 7 patents*, L’Oréal scientists worked This creates the perfect clean g t n hand in hand with hairdressers canvas for optimal colour results, bi m around the world to create L’Oréal by neutralising metal inside the hair Co Professionnel Paris Metal Detox. before any colour service. Colour n. ** a By preventing damage and making results are true to tone, bright, and p a J colour last longer it’s become a there is up to 87% less breakage**. d n favourite in the salon and with o a clients for good reason. But now, 2. CLEANSING CREAM exic eaxdcdititiniognly –, tthhee rCaonngcee hnatrsa ate nde Owi l. AThNis sTulIp-hMatEe-TfrAeeL s hSaHmApoMo PhaOs Oa azil, M Br 6 luxurious foaming texture and citrus S, So, how exactly does Metal scent. It cleanses the hair after a a, U Detox work? colour service to remove metal build- hin C Research shows that copper buildups ups, excess oil and product residue. e, c in the hair can cause a higher risk of an breakage and unpredictable colour 3. ANTI-DEPOSIT n Fr results. Not what you need in a busy PROTECTOR MASK ed i nt salon. Metal Detox is a haircare This award-winning mask is the final a gr innovation powered by Glicoamine. step in the Metal Detox service nt e The patented technology helps – use after the Metal Detox Pre- at P to neutralise (in other words, Treatment Spray and Shampoo for sk a de-activate) excess copper in the the best results. Deliver the full service K. M hair, which helps to prevent them exclusively in the salon, before any n U from interfering with the colouring colour to help prevent breakage and d i e process. More reliable colour results, maintain vibrant colour for longer. ant and healthier hair? It’s a win-win for nt gr colourists and clients everywhere. 4. CONCENTRATED OIL ate p Style and protect all hair types with o o Welcome to the Metal the Metal Detox Concentrated Oil. mp Detox Routine The newest addition to the Metal ha S In just four simple steps you can Detox range, this oil delivers the K. U revolutionise your service in the utmost protection against breakage. d in salon, and your client's hair, for In one use your client’s hair will be nte the better. And now with the new instantly shinier, more plumped and gra Concentrated Oil, which stops hair their colour more vibrant. It also has nt e breakage and illuminates colour, heat protection, anti-frizz and an pat stylists can add it to the styling addictive fragrance. Add it to your ent m section of the service, and clients can service menu and make it the last at e carry on the good work at home. step of any in-salon service – it's great e-tr for blow-dry only appointments too! Pr * Find out more at: lorealprofessionnel.co.uk/metal-detox hhjjii..ccoo..uukk

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Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.