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Globalisation of R&D and Technology Markets: Consequences for National Innovation Policies PDF

181 Pages·1999·4.977 MB·English
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TECHNOLOGY, INNOVATION and POLICY 9 Series of the Fraunhofer Institute for Systems and Innovation Research (lSI) Frieder Meyer-Krahmer (Ed.) Globalisation of R&D and Technology Markets Consequences for National Innovation Policies Proceedings of the International Conference on 1 and 2 December 1997 in Bonn, Petersberg, Germany organised by the BMBF and the FhG lSI With 51 Figures and 11 Tables Physica-Verlag A Springer-Verlag Company Professor Dr. Frieder Meyer-Krahmer Fraunhofer Institute for Systems and Innovation Research (lSI) Breslauer Str. 48 D-76139 Karlsruhe, Germany and Universite Louis Pasteur Strasbourg, France ISBN 978-3-7908-1175-9 ISBN 978-3-642-49957-9 (eBook) DOl 10.1007/978-3-642-49957-9 Die Deutsche Bibliothek -CIP-Einheitsaufnahme Globallsatlon or R&D and technology markets : consequences for national innovation policies; with 11 tables; proceedings of the international conference on 1 and 2 December 1997 in Bonn, Peters berg, Germany I organised by BMBF and the FhG lSI. Frieder Meyer-Krahmer (ed.). -Heidelberg; New York: Physica-Verl., 1999 (Technology, innovation and policy; Vol. 9) This work is subject to copyright. All rights are reserved, whetherthe whole orpart oft he material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broad casting, reproduction on microfilm or in other way, and storage in data banks. Duplication of this publication or parts thereofis permitted only under the provisions oft he German Copyright Law of September9, 1965, in its current version,and permission for use must always be obtained from Phy sica-Verlag. Violations are liable for prosecution under the German Copyright Law. © Physica-Verlag Heidelberg 1999 The use of general descriptive names, registered names, trademarks, etc. in this publication does not imply, even in the absenceofa specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. Cover design: Erich Kirchner, Heidelberg SPIN 10697671 88/2202-54321 O-Printed on acid-free paper Table of Contents 1. Introduction and Policy Perspective Introduction Frieder Meyer-Krahmer........................................................................ 3 Opening Speech Federal Minister Dr. liirgen Riittgers................................................... 9 Globalisation of R&D and Technology Markets -Consequences for National Innovation Policy -"Petersberg Theses" - liirgen Riittgers ...................................................................................... 21 2. Globalisation of R&D and Technology Markets -Trends, Issues and Policy Implications Globalisation of R&D and Technology Markets -Trends, Motives, Consequences Andre lungmittag, Frieder Meyer-Krahmer, Guido Reger. ................. 37 Emerging Global Economic Trends and Issues Ulrich Hiemenz, Olivier Bouin, David O'Connor, Dominique van der Mensbrugghe ........................................................ 79 Globalisation Implications for Industrial Relations Sylvia Ostry ........................................................................................... 103 European Integration as an Answer to Technoglobalism Luc Soete ............................................................................................... 117 New Challenges to Education and Research in a Global Economy liirgen Mittelstrass ................................................................................ 133 VI 3. The Finn's Perspective Improving Local Conditions for Innovation - The Scandinavian Perspective Yrjo Neuvo ............................................................................................ 141 Global Develop~ent of R&D -The Japanese Perspective Hans-Georg Junginger ......................................................................... 149 Improving Local Conditions for Innovation in the Pharmaceutical Industry Norbert G. Riedel ................................................................................. 161 Policies to Strengthen Innovative Start-ups and SMEs in Global Competition Falk Strascheg ..................................................................................... 173 The Authors .............................................................................. 181 1. Introduction and Policy Perspective Introduction Frieder Meyer-Krahmer On the threshold of the 21 st century an intensive debate about globalisation of R&D and technology markets is of crucial importance. Globalisation will carry on changing the framework for company strategies and subsequently for public poli cies. It will, in fact, contribute to global prosperity. However, the winners in a closely interlinked world economy will probably be those locations which, owing to competence and openness, become centres of information, communication and knowledge application. It is the overall attractiveness of a location which is impor tant. Future national innovation policy will have to increase this attractiveness, not only by encouraging individual breakthroughs, but also by supporting innovative networks, while at the same time optimising a number of other locational factors in order to facilitate leading edge markets. Policies are beginning to react to these challenges, however, there is still a considerable need for orientation in this area. Qualitative factors and dynamic upstrearn-and downstream-interactions are increas ingly driving R&D location decisions. Thus the motives and aims underlying the internationalisation of R&D and innovation do not relate primarily to exploiting the cost advantages of globally distributed R&D units, but emphasise more the value added effects of transnational learning processes along the whole value-added chain (research, development, production, integration into supply chains and logistic net works, marketing/sales and services relationships). The motives for establishing R&D units abroad are very much driven by learning from technological excellence and lead markets and dynamic interactions between R&D, marketing and advanced manufacturing. The attractiveness of a national innovation system will be more and more determined by 'dynamic efficiency', the ability to support learning processes in complex system innovations, and the interaction of specific institutions (firms, R&D institutes, universities, policy administration). R&D-intensive companies are undertaking far-reaching transformations of their R&D activities. For many of these companies, the process of internationalisation in research, product development and innovation has been accompanied by an increas ingly selective focus on a very few R&D locations and the concentration of innova tion activities at so-called first-class centres. A parallel trend to establish a single centre of competence per product group or technology field is also taking place. The dynamics of change depend upon an enterprise's global technology strategy, on the one hand, and upon the size and resource base of the enterprise's home country, on the other hand. As a consequence, strengthening the public research system is a necessary, but not a sufficient, condition. 4 Due to the different facets which must be considered if the whole complex of globalisation of R&D and technology markets should be illuminated, the conference was structured around three topics: • Globalisation and changes in industrial relations • International R&D strategies and centres of competence: the firm perspective • New tasks of national innovation policies. However, in order to meet the different needs of the readers better, we rearranged the various contributions in the following three parts: (I) Introduction and Policy Perspective (2) Globalisation of R&D and Technology Markets - Trends, Issues and Policy Implications (3) The Firm's Perspective. Following this introduction, Jiirgen Riittgers, the Federal Minister of Education, Science, Research and Technology, outlined in his opening speech five issues con cerning innovation policy which have to deal with internationalisation and globali sation. Summarised, these five issues are: 1. Increasing the visibility of regional competence, 2. Merging research and application, 3. Supporting and facilitating business start-ups, 4. Opening up the German education and innovation system, and 5. Building international bridges. Further implications for national policies (research and technology policy as well as other policy fields like social policy) resulting from globalisation generally, and from technological globalisation particularly, are the central focus of the second contribution of Jilrgen Rilttgers, the "Petersberg Theses". Finally, he concluded: "We must thus seek to deal energetically with the challenges of globalisation. The basic ideal of solidarity-based society security must be preserved, but the system must be oriented to the future. The Federal Government is taking this approach. The aim is to preserve the social market economy -in the interest of globalisation." At the beginning of the second part "Globalisation of R&D and Technology Mar kets - Trends, Issues and Policy Implications", the currently popular catchwords "globalisation" or more in keeping with the subject of the conference "technological globalisation" or "techno-globalism" must be more exactly defined, in order to pro ceed to a precise description of the types and extent of globalisation of R&D and technology markets. This is the starting point of the paper "Globalisation of R&D and Technology Markets - Trends, Motives, Consequences' by Andre Jungmittag, Frieder Meyer-Krahmer and Guido Reger from the Fraunhofer Institute for Systems and Innovation Research (lSI). Based on a differentiation between three types of technological globalisation, they present their chronological developments, extents 5 and dynamics. Subsequently, the internationalisation patterns of industrial R&D in the three key technologies pharmaceuticals, semiconductor technology and tele communications technology are described. In particular, the fact that the criteria of choice of location for R&D depend not only on supply factors such as a well developed research infrastructure, but also that demand factors are increasingly gaining in significance in company decision-making, is focused on. Then motives and consequences of globalisation of R&D and the foreseeable development trends are examined. Also, the role of "lead markets" is presented. To conclude, the most significant consequences and starting points for a national education, research and technology policy are dealt with. Ulrich Hiemenz, Olivier Bouin, David O'Connor and Dominique van der Mens brugghe from the DECD Development Centre present a summary of the DECD study "The World in 2020: Towards a New Global Age", which was published in November 1997. Considering DECD members as well as non-members, this study explores the implications of continued globalisation for the world economy over the next 25 years in a quantitative way. Key questions were: What are the economic benefits to be produced by globalisation? Is it worth the effort? Is continued globalisation feasible and sustainable or are there going to be bottlenecks in food or energy supply? What about social cohesion in the face of accelerated structural ad justments? And, will poor countries be marginalised by international economic in tegration? Model-based results are provided for a high growth scenario assuming a full liberation of trade and capital flows by 2020, and a low growth scenario assum ing "business as usual". A high growth scenario would result in substantially im proved living standards across all regions and some convergence of non-members' per capita incomes towards DECD levels. Conversely, the world would experience much less income convergence under a low growth scenario. The study concludes that in the event that the world economy were to realise high growth over the next 25 years, an agriculture or energy problem would not be likely, but there could well be an environment problem, and widening wage inequalities in DECD labour mar kets could remain a challenge. Sylvia Ostry from the Centre of International Studies, University of Toronto, de scribes "Globalisation Implications for Industrial Relations". She highlights that the most fundamental implication of deepening integration is the pressure for conver gence of domestic policies or, indeed, of domestic systems which comprise the full array of institutional structures. Among the most significant institutional structures in domestic economies and societies are those governing industrial relations, which include not only labour-management or collective bargaining regimes, but also gov ernment policies that directly affect labour markets. The impact of globalisation on industrial relations is highly significant for a number of reasons, including firm competitiveness, which is increasingly dependent on innovation, domestic growth rates and hence job creation, and, of course, virtually all political and social dimen sions of democratic countries. Thus, her paper reviews the extent and nature of con- 6 vergence in industrial relation systems within the OEeD during the 1980s and 1990s. It also attempts to deal with the question of the costs and benefits of diver gence (working under different rules in a global economy). In doing so, the paper focuses especially on transatlantic differences in industrial relations regimes, high lighting the unique nature of the US model. Finally, the paper also briefly examines the implications of infonnation and communication technology on labour market outcomes and on innovation systems. Luc Soete from MERIT in his contribution "European Integration as an Answer to Technoglobalism" starts from the conclusion that national research and technology policies have to play an important role in strengthening the efficiency of R&D in vestment, developing the competitiveness of industry in the face of global competi tion and in improving the quality of life. These roles in what is generally referred to as science and technology policy are recognised and emphasised by practically every EU member country, the current US administration, Japan and most other OEeD and non-OEeD countries. However, Europe has had an "experimental" ad vantage compared to the other Triad countries in developing supra-national science and technology policies. The question addressed in his paper is whether Europe, North America or Japan will be able to learn from this experience and use it to de velop effective international supra-national policies and programmes to improve the global productivity of their research and technology system, or whether the Euro pean experience has actually developed in what could be called a "first mover" dis advantage, and is in need itself of being redesigned and reoriented. Moving from the general to the particular, the contribution of Jurgen Mittelstraj3 from the University of Constance concentrates on three points: I. In a global econ omy not only economic structures change, but social structures as well. Institutional isolation dissolves. This development also affects education and research. 2. Re search up to now has mainly been defined by the distinction between pure basic research, application-oriented basic research and product-oriented research. This distinction no longer holds water, i. e., all research forms have a dynamic relation ship to one another. They form a research triangle. 3. When economy becomes global and research moves in a research triangle without any restrictions, (academic) education has to move out of its disciplinary boundaries. The future of research and learning, i. e. the future of (academic) education is problem-driven transdisciplinarity. He also provides all three points with brief elucidations. The third part, "International R&D Strategies and Centres of Competence: The Firm Perspective" started with the contribution "Improving Local Conditions for Innova tion - The Scandinavian Perspective" of Yrjo Neuva from Nokia Mobile Phone. In his introduction, he emphasises that innovations are needed at all levels of the or ganisation and in all kinds of businesses. Innovations should be found, in addition to products, in production, management practices, in quality issues, or in other words, in all corporate processes. Innovation consists of four basic elements:

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