Global Sustainability as a Business Imperative

277 Pages·2010·4.059 MB·English

by  James A. F. Stoner, Charles Wankel (eds.)

Global Sustainability as a
Business Imperative
THE PALGRAVE SERIES ON GLOBAL SUSTAINABILITY
Series Editors:
James A. F. Stoner, Professor of Management Systems and Chair Holder, James
A. F. Stoner Chair in Global Sustainability at the Graduate School of Business,
Fordham University, New York
Charles Wankel, Associate Professor of Management at St. John’s University,
New York
The global environmental crisis has been called “the greatest challenge ever
faced by our species.” In turn, the required changes in business’ raison d’être
and impacts on the world will be the most profound change in the concept and
practice of business ever accomplished. The transformation of business practice
must capture and increase for-profi t businesses’ positive contributions while
decreasing and eventually eliminating the harmful effects businesses have on the
physical, economic, cultural, social, and political environments of the world.
The volumes in The Palgrave Series on Global Sustainability will address the
transformations that are occurring and need to occur on a global basis in popu-
lation, consumption, and production required to achieve a sustainable world—
with particular attention to the ways business institutions and business leaders
can continue to make their contributions to the world while moving from being
“a part of the problem to being a part of the solution.” The actions businesses
can take start with the recognition of business’ impacts on the physical, eco-
nomic, cultural, social, and political environments of the world and include (1)
developing business models grounded in sustainability, (2) energizing and moti-
vating businesses and their stakeholders, (3) proactively transforming the envi-
ronment of business by business, and (4) contributing to reconceptualizing the
current dominant paradigms of economic, social, political, and spiritual life.
The series will consist of volumes designed to offer the latest cutting-edge research
and knowledge about how to forge the future of business organizations in a sus-
tainable world.
Global Sustainability as a Business Imperative
Edited by James A. F. Stoner and Charles Wankel
Global Sustainability as a
Business Imperative
Edited by James A. F. Stoner and Charles Wankel
global sustainability as a business imperative
Copyright © James A. F. Stoner and Charles Wankel, 2010.
Softcover reprint of the hardcover 1st edition 2010
All rights reserved.
First published in 2010 by
PALGRAVE MACMILLAN® in the United States – a division of
St. Martin’s Press LLC,
175 Fifth Avenue, New York, NY 10010.
Where this book is distributed in the UK, Europe and the rest of the world,
this is by Palgrave Macmillan, a division of Macmillan Publishers Limited,
registered in England, company number 785998, of Houndmills,
Basingstoke, Hampshire RG21 6XS.
PALGRAVE MACMILLAN is the global academic imprint of the above
companies and has companies and representatives throughout the world.
Palgrave® and Macmillan® are registered trademarks in the United States,
the United Kingdom, Europe and other countries.
ISBN 978-1-349-28725-3 ISBN 978-0-230-11543-9 (eBook)
DOI 10.1007/978-0-230-11543-9
Library of Congress Cataloging-in-Publication Data
Global sustainability as a business imperative / edited by James A.F. Stoner
and Charles Wankel.
p. cm. — (Palgrave Series on global sustainability)
Includes bibliographical references and index.
1. Sustainable development. 2. Business enterprises—Environmental
aspects. 3. Social responsibility of business. I. Stoner, James Arthur
Finch, 1935– II. Wankel, Charles.
HC79.E5.G597148 2010
658.4'083—dc22
2010019467
A catalogue record of the book is available from the British Library.
Design by MPS Limited, A Macmillan Company
First edition: December 2010
10 9 8 7 6 5 4 3 2 1
Contents
Notes on the Contributors vii
List of Figures xv
List of Tables xvii
PART I New Models for Globally Sustainable Businesses 1
1 How Business, Resources, and People Fit Together in
a Sustainability Model 3
James A. F. Stoner and Charles Wankel
2 Business Logic for Sustainability 17
Aileen M. Ionescu-Somers
3 Sustainability as a Business Model 33
Wendy Stubbs
4 I nvesting in Sustainable Entrepreneurship and Business
Ventures in the Developing World: Key Lessons and
Experiences of EcoEnterprises Fund 55
Tammy E. Newmark and Jacob Park
PART II Action Implications: Motivating and Infl uencing
Business 73
5 S ustainability in Business Curricula: Toward a Deeper
Understanding and Implementation 75
Blanca Luisa Delgado-Márquez, J. Alberto Aragón-Correa,
and Nuria E. Hurtado-Torres
6 T he Contribution of Interdisciplinary Skills to the
Sustainability of Business: When Artists, Engineers, and
Managers Work Together to Serve Enterprises 91
Vera Ivanaj and Silvester Ivanaj
●
vi Contents
7 P ublic Disclosure of Corporate Environmental Performance:
Pollutant Release and Transfer Registers (PRTRs) 111
Javier Delgado-Ceballos and Antonio Rueda-Manzanares
8 T he Adjustment of Corporate Governance Structures
for Global Sustainability 127
Natalia Ortiz-de-Mandojana, Javier Aguilera-Caracuel, and
J. Alberto Aragón-Correa
9 Taxes and Sustainability 147
John L. Stancil
PART III Business Transformations of and by Its Environment 165
10 W hy Changing the Way We Use Energy Is Essential for
Global Sustainability 167
Richard H. Jones
11 F rom Carbon to Carbohydrates: Toward Sustainability in the
Plastics Industry 183
Avrath Chadha
12 I nformal Waste-Pickers in Latin America: Sustainable and
Equitable Solutions in the Dumps 199
Candace A. Martinez
13 S ustainability of the Wine Industry: New Zealand,
Australia, and the United States 219
Anatoly Zhuplev and Cynthia Aguirre
14 N ew Trends for Sustainable Consumption: The Farmers’
Markets as a Business Imperative for the
Reeducation of Consumers 239
Alessio Cavicchi and Benedetto Rocchi
15 P articipation of Agribusiness Stakeholders in Global
Sustainability Questions: The Case of Climate Change
and Bioenergy in Brazil 255
D enise Barros de Azevedo, Eugênio Ávila Pedrozo, and
Guilherme Cunha Malafaia
Index 269
Notes on the Contributors
Javier Aguilera-Caracuel is a Graduate at the University of Granada with
a degree in General Law and Business Administration in 2007, where he is
completing his doctorate in economics and management with a dissertation
on Internationalization of Firms and Environmental Management. He is a
member of the research group Innovation, Sustainability and Development
(ISDE). His research interests include the internationalization of fi rms,
environmental management, and corporate social responsibility.
Cynthia Aguirre received her MBA with a double emphasis in Marketing
Management and Entrepreneurship in 2009. Her current position is in the
Division of Academic Affairs at Loyola Marymount University. A previous
position was in Univision Communications, Inc. at their fl agship station in
Los Angeles.
J. Alberto Aragón-Correa, Professor of Strategic Management at the
University of Granada and Visiting Professor at the University of California,
Berkeley, received his PhD in Business Administration and Economics from
the University of Seville. He has published in top-tier journals including
the Academy of Management Journal, Academy of Management Review, British
Journal of Management, Long Range Planning, Journal of Business Research,
Ecological Economics, Sustainable Development, among others. He has served at
the University of Granada as Deputy Dean in the School of Economics and
Business and Chair of the Department of Management. He has headed a
number of research projects supported by the European Commission on
integrating sustainability into universities.
Eugênio Ávila Pedrozo, Professor in the Post Graduate Program Center for
Research of Studies in Agribusiness (PPGAgronegócios/CEPAN) and
Management (PPGA/EA) at Federal University of Rio Grande do Sul (UFRGS),
received his PhD in Management from the Institut National Polytechnique de
Lorraine, Nancy, France. He has served as Coordinator of the Organizations
●
viii Notes on the Contributors
Group Study (GESTOR) and was a Director of CEPAN. He is currently a
Department Chief of the DCA (Administration Science Department). His
research areas include: strategy, interorganizational relations, agribusiness,
complexity, sustainable development, interdisciplinary, and innovation.
Denise Barros de Azevedo received his PhD at the Post Graduate Program
Center for Research and Studies in Agribusiness (PPGA/CEPAN) of the Federal
University of Rio Grande do Sul (UFRGS) Porto Alegre, RS, Brazil. He
received his MSc in Rural Economy in 1998 from the Federal University of
Viçosa. Denise participated in GESTOR. His research areas include Stakeholder
Theory, interorganizational relations, social network analysis, environmental
management, agribusiness, climatic change agribusiness, convention theory, and
agribusiness environmental business dialogues. He was President and founder
of the Itumbiara Environmental Committee, Goiás, Brazil, 1999 to 2002.
Alessio Cavicchi received his PhD in Economics of Food and Environmental
Resources from the University of Naples “Parthenope.” He is a Researcher
in Agricultural Economics at the University of Macerata (Italy). His main
fi elds of interest and research are consumer food choice, economics of food
quality and safety, sustainable tourism and innovation in the agrofood sec-
tor. Currently he teaches Rural Development Policy and Economics and
Marketing of Food Quality in the degree of Management of Sustainable
Tourism Systems. His works have been published in several journals,
including Food Quality and Preference, British Food Journal, Journal of
Agricultural Economics, Agribusiness: an International Journal, International
Journal of Wine Business Research and Food Economics.
Avrath Chadha completed his PhD at the Swiss Federal Institute of
Technology (ETH), Zurich, Switzerland. His research interests include
environmental technologies, particularly polymers made from renewable
resources and the management of radical innovation processes. His research
work has been presented at the European Group for Organizational Studies
(EGOS) as well as at the Academy of Management conference. He currently
works with the CEO of Hoerbiger Holding, a diversifi ed multinational
technology fi rm based in Zug, Switzerland.
Guilherme Cunha Malafaia received his PhD in Agribusiness from the
Federal University of Rio Grande do Sul (UFRGS). He is Professor and
Researcher in the Post Graduate Program in Administration at the
University of Caxias do Sul, Brazil. His research areas include agribusiness,
sustainable value chain management, local agrifood systems, collective
action, coopetition, resource-based view, and convention theory.
●
Notes on the Contributors ix
Javier Delgado-Ceballos earned his PhD from the University of Granada,
where he teaches courses in International Management in the Management
Department. His research focuses on connections between organizations
and environmental management, stakeholder management, business strat-
egy, and government policy related to sustainability. He has been a visiting
scholar at the University St. Gallen and the University of Cyprus.
Blanca Luisa Delgado-Márquez is currently a Lecturer in the Department
of International and Spanish Economics in the Faculty of Economics and
Business of the University of Granada, from which she received her PhD
in Economics and Business. Her research interests include the integration
of sustainability into management education.
Nuria E. Hurtado-Torres is an Associate Professor at the University of
Granada, from which she received her PhD in Business Administration and
Economics. She has been the Coordinator for the Degree in Business
Administration in the School of Economics and Business and an offi cer of
the Department of Management at the University of Granada. She has
published in top journals including the Journal of Environmental Management
and the Journal of Organizational Change Management. She has participated
in different research projects supported by the Spanish Ministry of
Education analyzing how to integrate sustainability into universities. Her
research interests include the connections between the natural environment
and international strategy.
Aileen M. Ionescu-Somers holds a PhD in Business Administration from
University College Cork, Ireland. She directs the Center for Corporate
Sustainability Management (CSM), at IMD business school in Switzerland.
Dr. Ionescu-Somers is an expert in corporate sustainability management
and has coordinated several large-scale research projects on, for example,
the business case for sustainability, stakeholder views of corporate sustain-
ability performance and sustainability partnerships, publishing many result-
ing articles and books. Recently she has published on business logic for
corporate sustainability in the food and beverage industry with Palgrave
Macmillan. Prior to IMD, Dr. Ionescu-Somers oversaw the project and
program operations at the WWF, the international conservation NGO. She
also managed the Africa/Madagascar and Latin America/Caribbean regional
programs at WWF.
Silvester Ivanaj is Associate Professor of Information Systems at ICN
Business School, Nancy, France. He received his PhD in Applied
Electrochemistry from the Institut National Polytechnique de Lorraine (INPL),