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Global Manga: "Japanese" Comics without Japan? PDF

224 Pages·2016·4.039 MB·English
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Global ManGa For Laura Global Manga “Japanese” Comics without Japan? Edited by CasEy briEnza City University London, UK © Casey brienza and the contributors 2015 all rights reserved. no part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise without the prior permission of the publisher. Casey brienza has asserted her right under the Copyright, Designs and Patents act, 1988, to be identified as the editor of this work. Published by ashgate Publishing limited ashgate Publishing Company Wey Court East 110 Cherry street Union road suite 3-1 Farnham burlington, VT 05401-3818 surrey, GU9 7PT Usa England www.ashgate.com British Library Cataloguing in Publication Data A catalogue record for this book is available from the British Library. The Library of Congress has cataloged the printed edition as follows: brienza, Casey. Global Manga : “Japanese” comics without Japan? / by Casey brienza. pages cm includes bibliographical references and index. ISBN 978-1-4724-3543-9 (hardback)—ISBN 978-1-4724-3544-6 (ebook)—ISBN 978-1-4724- 3545-3 (epub) 1. Comic books, strips, etc.—History and criticism. 2. Graphic novels—History and criticism. i. Title. PN6710.B69 2015 741.5’9—dc23 2014046295 ISBN: 9781472435439 (hbk) ISBN: 9781472435446 (ebk – PDF) ISBN: 9781472435453 (ebk – ePUB) Printed in the United Kingdom by Henry Ling Limited, at the Dorset Press, Dorchester, DT1 1HD Contents List of Figures vii Notes on Contributors ix Acknowledgments xiii Glossary xv Introduction: Manga without Japan? 1 Casey Brienza 1 The Western Sailor Moon Generation: North American Women and Feminine-Friendly Global Manga 23 Magda Erik-Soussi 2 The Manga Style in Brazil 45 Roberto Elísio dos Santos, Waldomiro Vergueiro, and Victor Wanderley Corrêa 3 Scott Pilgrim vs. MANGAMAN: Two Approaches to the Negotiation of Cultural Difference 55 Aaron Pedinotti 4 Euromanga: Hybrid Styles and Stories in Transcultural Manga Production 75 Nicolle Lamerichs 5 “Manga is Not Pizza”: The Performance of Ethno-racial Authenticity and the Politics of American Anime and Manga Fandom in Svetlana Chmakova’s Dramacon 95 Casey Brienza 6 On Everyday Life: Frédéric Boilet and the Nouvelle Manga Movement 115 Tiago Canário Global ManGa 7 An American Manga Artist’s Journey Down a Road Less Drawn 133 David Blanchard 8 Sporting the Gothic Look: Refashioning the Gothic Mode in German Manga Trends 147 Antonija Cavcic 9 Constructing the Mangaverse: Narrative Patterns in Marvel’s Appropriation of Manga Products 167 Manuel Hernández-Pérez 10 Pinoy Manga in Philippine Komiks 185 Karl Ian Uy Cheng Chua and Kristine Michelle Santos Index 201 vi List of Figures 1.1 Sparkler Monthly online digital magazine, published by Chromatic Press. Cover illustration by rem 42 3.1 The first appearance of the Katayanagi twins. From Scott Pilgrim vs. the Universe (2009) 62 4.1 Oost West (2009). Cover illustration by Marissa Delbressine 82 4.2 Minzpyjama, “Octavian,” Lemon Law, Volume 5 (2012, 124) 87 4.3 Anne Delseit and Sai Nan, “China Blue,” Lemon Law, Volume 4 (2011, 37) 88 7.1 Hitokiri Volume 1, by David Blanchard 136 9.1 The Hulk’s transcreation in Mangaverse makes an explicit reference to tokusatsu cinema products such as the film Godzilla (1954). From Mangaverse: Eternity Twilight (2002) © Marvel 178 9.2 Hank Pym’s transcreation in Mangaverse resembles the most iconic of Akira Toriyama’s characters Goku, from Dragon Ball (1984–95). From Mangaverse: Eternity Twilight (2002) © Marvel 180 10.1 Elmer Damaso, “One Day Isang Diwa,” Culture Crash, Volume 1, Issue #6 (2001) 191 10.2 Enjelicious, “Looking for a Better Boyfriend,” Oh No! Manga (April 2012) 196 This page has been left blank intentionally Notes on Contributors David Blanchard has over 13 years of experience in the global manga field. While still a student he founded his own independent studio and publishing house, Perfect Commando Productions, which over the years he has built up from an amateur operation into a business with international distribution and sales. Self-published titles include Hitokiri (2010) and Éirinn Go Brách (2013). Casey Brienza is a sociologist specializing in the study of the culture industries and transnational cultural production. Over the past several years, her research has progressed along two parallel streams. The first of these is an investigation of the social organization and transnational influence of the culture industries, using manga publishing in the United States as a case study. The second stream is related to the digital technologies of publishing and reading which have emerged at the beginning of the twenty-first century. She joined City University London’s Department of Culture and Creative Industries as Lecturer in Publishing and Digital Media in March 2013. Tiago Canário is a Brazilian journalist with a master’s degree in Communication and Contemporary Culture, focused on analysis of media products and languages. Currently, he is based in Busan, South Korea, as part of the Korean Government Scholarship Program, to do PhD research in Visual Culture. His academic interests are cinema, criticism, and graphic narrative issues related to everyday life experiences. He is part of two research groups, the Grupo de Pesquisa Recepção e Crítica da Imagem (GRIM) and the Laboratório de Análise Fílmica (Nanook), both of them in the Universidade Federal da Bahia (Ufba), Brazil. Antonija Cavcic is a PhD candidate at Murdoch University who has lived and worked extensively in Japan. Her research interests lie in Japanese boys’ love manga (BL) fandom and doujinshi practices, as well as Asian queer studies. Karl Ian Uy Cheng Chua received his PhD from Hitotsubashi University, Tokyo in 2010. He is an Assistant Professor at the Department of History and Japanese Studies Program, Ateneo de Manila University, Philippines. He has published articles in Philippines Studies and book chapters in Japan and Southeast Asia: Continuity and Change in Modern Times (Ateneo de Manila University Press),

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