Get Your Venture Backed with Persuasive Data Viz: An HBR Collection for Building the Perfect Pitch Deck

525 Pages·2019·25.619 MB·English

by  Scott Berinato, Evan Baehr, Evan Loomis

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Get Your Venture Backed with Persuasive Data Viz:
An HBR Collection for Building the Perfect Pitch Deck

Contents

Get Backed:
Craft Your Story, Build the Perfect Pitch Deck, and Launch the Venture of Your Dreams
By Evan Baehr and Evan Loomis

Good Charts:
The HBR Guide to Making Smarter, More Persuasive Data Visualizations
By Scott Berinato

Harvard Business Review Press
Boston, MA

eISBN: 9781633697324
“ Successfully raising money requires sharing a big vision in a clear way.
Anyone who comes to pitch on Shark Tank should read this book first!”
—BARBARA CORCORAN, ABC’s Shark Tank
GET
CRAFT BUILD LAUNCH
YOUR THE PERFECT THE VENTURE
STORY PITCH DECK OF YOUR DREAMS

BACKED
EVAN BAEHR I EVAN LOOMIS
HARVARD BUSINESS REVIEW PRESS
“G et Backed is the essential guide to launching a “ Even the best business plan will fail if you can’t pitch it
company—not only raising money, but also raising well. Read this book to make sure you can.”
relationships. If you’re a founder or an entrepreneur, this
—B LAKE MASTERS, cofounder, Judicata;
book has the tools you need to succeed.”
coauthor (with Peter Thiel), Zero to One
—A DAM GRANT, Professor of Management,
“ Successful companies grow out of strong communities.
the Wharton School; New York Times bestselling
This guide helps you raise friends, partners, and
author, Give and Take
investors—the ultimate community to make your venture
“ This book delivers completely new and refreshing ideas succeed.”
on how to raise money and build genuine relationships
— TOMMY LEEP, Chief Connector,
with investors.”
Rothenberg  Ventures
—D AVID COHEN, cofounder and Managing Partner,
“ Founders envision how the world can be different—and
Techstars
invite others to join that vision by telling stories of hope,
“ The best way to solve the world’s most pressing problems failure, triumph, and a better future. Get Backed is the
is to start a company. This book shows you how.” definitive primer on how founders ought to tell these
stories.”
—J OHN MACKEY, cofounder and Co-CEO, Whole
Foods Market; coauthor, Conscious Capitalism —JAMES K. A. SMITH, Professor of Philosophy,
Calvin College; author, Desiring the Kingdom
“ The ability to get a startup funded is a crucial test for a
founder. It pulls together all of the larger requirements “ Finally, a book by people who have actually done it!
of the job—crafting a clear vision, laying out a clear Get Backed is a staple for any startup library. It was our
execution path, and cultivating relationships above handbook for raising capital for our venture—and it will
money. Evan Baehr and Evan Loomis have created a do the same for you!”
field guide to help the best founders get the funding they
—L AURA and BEN HARRISON, cofounders,
deserve for their disruptive ideas.”
Jonas Paul Eyewear
— MIKE MAPLES JR., cofounder and Partner,
Floodgate; investor, Twitter
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GET
BACKED
BaehrLoomis_T.indd 1 8/23/15 7:06 AM
GET
CRAFT BUILD LAUNCH
YOUR THE PERFECT THE VENTURE
STORY PITCH DECK OF YOUR DREAMS
BACKED
EVAN BAEHR | EVAN LOOMIS
HARVARD BUSINESS REVIEW PRESS
BOSTON, MASSACHUSETTS
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No part of this publication may be reproduced, stored in or introduced into
HBR Press Quantity Sales Discounts a retrieval system, or transmitted, in any form, or by any means (electronic,
Harvard Business Review Press titles are available at significant quantity mechanical, photocopying, recording, or otherwise), without the prior
discounts when purchased in bulk for client gifts, sales promotions, and permission of the publisher. Requests for permission should be directed to
premiums. Special editions, including books with corporate logos, cus- [email protected], or mailed to Permissions, Harvard Business
tomized covers, and letters from the company or CEO printed in the front School Publishing, 60 Harvard Way, Boston, Massachusetts 02163.
matter, as well as excerpts of existing books, can also be created in large The web addresses referenced in this book were live and correct at the time
quantities for special needs. of the book’s publication but may be subject to change.
For details and discount information for both print and
Library of Congress Cataloging-in-Publication Data
ebook formats, contact [email protected],
tel. [phone], or www.hbr.org/bulksales. Baehr, Evan.
 Get backed : the handbook for creating your pitch deck, raising money, and
launching the venture of your dreams / Evan Baehr and Evan Loomis.
Copyright 2015 Evan Baehr and Evan Loomis  pages cm
All rights reserved ISBN 978-1-63369-072-1 (alk. paper)
1. New business enterprises—Finance. 2. New business enterprises—
Management. 3. Entrepreneurship. I. Loomis, Evan. II. Title.
HG4027.6.B24 2015
658.15'224—dc23
2015015748
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