Customer and Staff Magazine of the ORIOR Group No. 20 Summer/Autumn 2015 Season FANTASTIC Devilishly SPICY TICINO’S CHIPS CLASSIC LOOK VEGETARIAN GOOD TERROIR WITH A Bündnerfleisch DIFFERENCE PAGE PAGE PAGE PAGE PAGE PAGE 42 8 37 18 31 22 NATURE G URMET 2 News in brief Contents Page News in brief 2 Credits 2 Editorial 3 Record-breaking! ORIOR Group portrait 4 ORIOR AGM 6 In May, a 100 metre long, real Ticino salsiccia could be admired on the Noppa's: Fantastic. Vegetarian. 8 Piazza Grande in Locarno. Before the Export: The new gourmets 11 eyes of enthusiastic onlookers, Fredag: Multi-faceted veggie world 12 Rapelli’s mastri salumieri prepared BTS: The Brinks – animal welfare 35 kg of this highly popular, typical according to Swiss standards 14 sausage, piped it into a natural gut Fredag: Always keep your cool 17 casing and carefully wound it round in a circle on an enormous chopping board. The salsiccia was then cooked on the grill and Albert Spiess: Innovations 18 offered to spectators in small, bite-sized portions. Also present was the well-known Cuisine from yesteryear and game 19 Ticino TV and radio presenter, Fabrizio Casati (left in the picture). Interview: Success is in the air 20 Chips with a difference 22 Möfag: Creative fare from Typical Italian! Eastern Switzerland 23 Appenzeller Sunday Roast 25 Wafer-thin dough, a creamy filling, freshly Management Conference 2014 26 prepared every day and seasoned with a A look over the masters' shoulders 28 generous pinch of Italianità – that is the fresh pasta from La Romagnola. The Rapelli: Innovations 30 exclusive pasta variations are sold in Ticino's terroir 31 eight shop-in-shops in the delicatessen Zest for life and eating culture dal Ticino 32 branches of Globus. The basic range is Pastinella: Innovations 34 complemented by seasonal specialities, Special Edition 37 always offered with the appropriate sauce. Besides filled pasta – home-made, Le Patron: Path-breaking gastro concepts 39 Absolutely champion! fresh lasagne and cannelloni – these Le Patron: Innovations 40 latest highlights are available with or Ocean's Best: Mangrove shrimps 43 HC Davos is Swiss Ice Hockey without meat, just as you prefer. Champion. Albert Spiess is always ORIOR: It's show time! 44 present at home games in the form of New members of staff 46 banner advertising and therefore had ORIOR brand portfolio 48 particular cause to celebrate. However, From the pen of Rolf U. Sutter 50 even more important is its sponsoring activities for the junior players. Albert Spiess supports the up-and-coming Published by: talent, and thus helps ensure that the ORIOR AG Dufourstrasse 101 young hockey stars of today will one 8008 Zürich day also speed over the ice as Tel. +41 44 308 65 00 champions. www.orior.ch Photo: Maurice Parrée – Hotel Grischa Davos In-house editorial team: ORIOR: Seraina Frehner Rapelli: Ivan Trezzini Spiess: Maya Zumstein Top marks for Rapelli Möfag: René Signer Fredag: Mirjam Frey apprentices Pastinella: Patrizia Fischer Le Patron: Andreas Liniger International: Sylvia Fischer Traditionally, the AMMS (Misox and 2 Ticino association of prepared meat Coordination, concept, design: producers) specially celebrate those HBH Communications & Events apprentices with excellent final exam Breitensteinstrasse 96, 8037 Zürich Tel. +41 44 447 40 90 marks. Among the top five in the year are 1 3 no fewer than three apprentices from Translation: Rapelli. We are very proud and extend to (1) Silvano Agresta, (2) Andrea Sartori, Wordmaster English Translations them our sincerest congratulations. (3) Mirko Rea. [email protected] EDITORIAL 3 Editorial Dear Reader My journey to the office takes me through the tranquil, still sleeping rows of houses to the railway station, and into an invariably overfull train. Subsequently, having just managed to catch the waiting tram, I amuse myself by listening to the noisy students as they chat and laugh among themselves, mingling effortlessly with business people on their way to work. I alight from the tram, and after just a few metres the aroma of freshly baked bread lures me into the bakery. As I head towards my office building, my thoughts turn to my favourite theme: What motivates all these people? For me, motivation goes hand in hand with progress. Understanding the essence of what motivates people is therefore one of the most important insights that enable us to respond with innovative, new products, concepts and ideas. I invite you to browse through this issue of “Fresh Appetizer” and read all about the things that first and foremost move and shape ORIOR. Allow yourself, for example, to embrace the Ticinese zest for life with the exclusive Limited Edition by Rapelli (page 31), or take a look over the shoulders of the mastri salumieri (page 28). Find out more about our unique Le Patron gastronomic concepts, be SMART and go Large (page 39) – the perfect solutions for catering in all kinds of weather and for crowds of hungry guests. The articles on today’s new, more selective gourmets (page 11) and trendy veggie specialities (pages 12–13) provide an insight into the diversity of meat-free cuisine. And with its tantalisingly tasty Tortellini Diavolo, Pastinella has transformed a seasonal product into an absolute bestseller (page 37). These are just a few of the highlights in this year’s issue. I have had the privilege of managing this fascinating and in many areas complex company since February 2015. During this time, I have got to know a great many interesting and highly motivated employees. In the course of countless visits and meetings, I have also met with customers, partners and investors. All of them have different expectations. In addition, the environment and the market are extremely dynamic and in many respects highly demanding. But challenges are also always opportunities and an incentive to become even better. Our core businesses are ideally aligned – and with its strong innovative spirit and consistent focus on quality, ORIOR is optimally positioned to turn these opportunities into tangible and sustainable developments. I look forward to continuing to write our company’s success story together with our passionate and highly committed staff. It will be a new chapter in ORIOR’s corporate history, characterised by creative and innovative impulses, as well as by change and progress. On behalf of the ORIOR team, I wish you an enjoyable read! With culinary greetings Daniel Lutz 4 ORIOR GROUP – PORTRAIT ORIOR Group – Portrait ORIOR is an independent Swiss food group with a strong corporate culture that combines tradition with innovation. It specialises in fresh convenience foods and refined meats. With its innovative products, it occupies a leading position in fast-growing niches in the retail and food service markets, as well as in selected sales channels abroad. ORIOR has built up a portfolio of firmly established companies and brands, including Rapelli, Ticinella, Albert Spiess, Möfag, Fredag, Pastinella and Le Patron. ORIOR aims to create genuine value and achieve the highest level of credibility in the eyes of its customers, suppliers and employees. Close partnerships with customers and suppliers allow ORIOR to identify changing requirements at an early stage and to respond swiftly with innovative products. Modesty and the aspiration to exceed the expectations of all our stakeholders lie at the heart of ORIOR’s business model. Customer closeness, innovative drive and a strong corporate culture form the pillars on which ORIOR’s success is based. We sum up our philosophy as: Excellence in Food. W E In the 2014 business year, the ORIOR Group achieved sales totalling CHF 521.6 million with 1,260 employees. ORIOR is listed on the SIX Swiss Exchange (ORON, ISIN ARE CH0111677362). Further information is available at: www.orior.ch ORIOR We hear and read everywhere that employees are the most important asset. This is undoubtedly true, but we find it a rather banal statement. At ORIOR it is about much more – for example, about the way employees live up to our culture of innovation, how they talk to each other and about the enjoyment they bring to their work. We have enshrined this basic idea in the ORIOR vision, in our strategy. “We are ORIOR” is a philosophy based on the 1,260 or so employees who write the ORIOR story every day. Directors, members of the Management Board and heads of the companies are, of course, the strategists and leaders that steer the business towards its stated goals. But just as important, we believe, is having a strong foundation of countless employees who all strive together towards these goals day in, day out and thus drive the entire ORIOR Group forward. We would like to take this opportunity to thank them all very much for their untiring efforts. ORIOR GROUP – PORTRAIT 5 ORIOR Refinement ORIOR Convenience ORIOR Corporate & Export Rapelli Spiess Möfag Fredag Le Patron Pastinella Export ORIOR Refinement is the Group’s meat refining ORIOR Convenience and its competence ORIOR Corporate and Export is responsible for segment and comprises the three competence centres, Fredag, Pastinella and Le Patron, exporting and marketing the Group’s products centres, Rapelli, Albert Spiess and Möfag. focus on fresh convenience products, such as in the neighbouring EU countries. It operates a The segment produces traditional premium ready-made dishes, pâtés and terrines, fresh distribution centre for the European market in products, such as Bündnerfleisch, cured and pasta, vegetarian and vegan specialities, and Haguenau, France. This segment also includes cooked ham, salami and Mostbröckli, which ready-to-cook poultry and meat products. The Group management functions and central are sold to the food retail, restaurant and food segment sells these products primarily through services. service sectors. It operates seven processing food retail and food service channels, and ope- and refining facilities in the cantons of Ticino, rates six processing plants in German-speaking Graubünden and St. Gallen. Switzerland. Pastinella ORIOR / Spiess Europe Haguenau (F) ORIOR AG Mösli Fleischwaren AG Zürich Fredag AG Böckten Zuzwil Noppa AG Le Patron Oberentfelden Rüti Hildisrieden Root Schiers Uetendorf Churwalden Davos Maroggia Main site of the Stabio Albert Spiess AG respective company Subsidiaries Rapelli SA Landquart hub Salumi Val Mara SA 6 ORIOR AGM 5th Annual General Meeting of ORIOR AG Daniel Lutz introduces himself and presents a brief outlook for 2015. Queueing for a plate of delicious fried minced meat with hörnli pasta from the ORIOR kitchen. In 2014, the number of ORIOR AG shareholders continued to grow and currently exceeds 2,700. On 26 March 2015, the Chairman of the Board of Rolf U. Sutter Directors, Rolf U. Sutter, welcomed the 553 who guides the assembly attended the 5th Annual General Meeting in the Maag through the agenda. Hall in Zurich. This meant that over one-fifth of all ORIOR shareholders were present. On arrival, guests were greeted with coffee and croissants served in the foyer. At 10 o’clock precisely, the Chairman of the Board, Rolf U. Sutter, opened the meeting with a few introductory words. Those This was followed by a review of the 2014 business year presented attending listen with keen by Bruno de Gennaro, interim CEO until January 2015, and Hélène interest to the Weber-Dubi, CFO of the ORIOR Group. After the meeting, Mrs events in the 2014 business Weber-Dubi stepped down as CFO and handed over this office to year. her successor, Ricarda Demarmels. Hélène Weber-Dubi is thanked for her many years of invaluable service. The shareholders approve all the proposals with an overwhelming majority. ORIOR AGM 7 From l. to r: Bruno de Gennaro, Head of Convenience segment, Hélène Weber-Dubi, CFO ORIOR Group, Daniel Lutz, CEO ORIOR Group, Rolf Friedli, Vice-Chairman of the Board of Directors, Rolf U. Sutter, Chairman of the Board of Directors, Dr Thomas U. Reutter, lawyer at Bär & Karrer AG. All the proposals put forward by the Board of Directors were approved The shareholders of ORIOR AG approved all the proposals of the Board of Directors with an overwhelming majority. • Approval of the annual report and the annual and consolidated financial statements • Resolution on the appropriation of profits • Approval of a dividend payment of CHF 2.00 per registered share The Board of Directors of ORIOR AG (from l. to. r.): Edgar Fluri, Monika Walser, Rolf U. Sutter (Chairman), Christoph Clavadetscher, Rolf Friedli, • Granting of discharge for the members of the Board of Dominik Sauter. Directors and the Management Board • Re-election of Rolf U. Sutter as Chairman of the Board After 50 days as ORIOR’s new CEO, Daniel Lutz expressed some • Re-election of Rolf Friedli, Christoph Clavadetscher, thoughts about the future of the company and said a few words Edgar Fluri, Dominik Sauter and Monika Walser to the about himself. Finally, Rolf U. Sutter guided the assembly through Board of Directors the individual items on the agenda, all of which were approved with • Re-election of Christopher Clavadetscher, Rolf Friedli and an overwhelming majority. The formal business was followed by a Rolf U. Sutter to the Compensation Committee relaxed get-together, during which participants were treated to a • Re-appointment of Ernst & Young Ltd., Basel, as statutory variety of appetising hors d’oeuvres – naturally from ORIOR – auditor accompanied by a glass of choice wine from the Zurich region. • Re-election of Ines Pöschel as independent proxy Guests were also presented with a giveaway bag containing a • Approval of the proposed compensation to the members selection of delicious products and a recipe booklet. of the Board of Directors and the Management Board Daniel Lutz in conversation with Bruno de Gennaro welcomes Daniel Lutz as the Ricarda Demarmels takes shareholders. new CEO of the ORIOR Group. over the office of CFO. 8 NOPPA'S Fantastic. Vegetarian. Some adhere to it strictly, others like it now and again – but the fact is, an increasing number of people are favouring a meat-free diet. There are many reasons for this, but they all have one thing common: the food should be packed with flavour and a delight to eat. And it is according to this philosophy that Fredag – a pioneer in the sphere of meat-free food – is continually creating new products that are so appetising that not only staunch vegetarians pick them off the shelves. For some people, ecological, ethical or terms of taste, structure and bite. Another key factor is their highly appealing visual health aspects are a deciding factor, appearance. It is therefore hardly surprising that the vegetarian specialities also have a while for others, meat-free represents a great many meat-eating followers! modern-day lifestyle. The market for vegetarian products is booming. This Noppa’s creative tofu kitchen development constantly motivates Fredag to optimise and expand its veggie The variety offered by vegetarian cuisine extends far beyond classic meat substitutes. range. And with great success! It has Vegetables, potatoes, corn, lentils, Quinoa and countless other raw ingredients are never been so easy to eat such a varied constantly being served in different forms. Sticks, triangles, medallions, balls – the and pleasurable diet without consuming possibilities are endless. meat. Long-term vegetarians or vegans are only too well aware that just a few Tofu plays a central role in Fredag’s innovative cuisine. With the acquisition of Noppa’s years ago, the choice of veggie products in May 2014, the firm considerably expanded its expertise in the sphere of tofu. The was very modest, with the result that founders of Noppa’s, Noppa and Jörg Helbling, are now an integral part of the team and they often had to content themselves are helping to drive forward the range of tofu specialities on the market. Noppa with food served as side dishes. Helbling is a master at constantly reinterpreting this product in countless different Nowadays, Fredag’s broad range of meat- flavours and preparation methods. Overflowing with creativity and passion, she gives free delicacies offers a tasty option for the development team valuable new impulses, including outside the world of tofu. each and every occasion – a substantial evening meal for flexitarians, a tofu curry lunch for all the family, or a barbecue with all the trimmings for vegan guests. Appealing vegetarian meat treats Fredag has built up its leading role with so-called “meat analogous products” over the last 20 years or so. With great commitment, the food developers are constantly coming up with ways of providing vegetarians with an even better “meat experience”. Nowadays, schnitzels, burgers, wings, sausages and nuggets are of outstanding quality in Noppa Helbling transforms tofu into tasty dishes and much-loved appetisers. NOPPA'S 9 What is tofu? Tofu is a classic meat substitute. This traditional soy-based Asian food is easy to digest and has practically no taste of its own. Besides being high in protein and valuable amino acids, it is a good source of various vitamins and minerals. Tofu is also lactose-, gluten- and cholesterol-free. Tofu tastes like lemon or soy sauce, like chilli, curry, ginger or Tabasco: in a nutshell, it takes on the taste of whatever ingredients are added to it. It can be eaten sweet or spicy, hot or cold. It is marinated, smoked or coated with breadcrumbs; it can be steamed, deep-fried, grilled, roasted or puréed. Tofu is transformed into sausages, schnitzels, burgers or cold cuts, Give it a try! or used as an ingredient for salads, soups, Tofu, curry & mango croissants sauces, desserts or pastry. Ingredients • 1 sheet of puff pastry (round) • 200 g tofu • 1⁄2 mango • 2 tomatoes • 2 tbsp oil • 1 small onion • 1 garlic clove • 1⁄2 red capsicum • salt, pepper, curry powder, paprika, chilli powder, oregano (fresh) • egg yolk Preparation method Dice the tofu, mango, tomato, onion, garlic and capsicum. Sauté the onion and garlic in the olive oil until they become transparent. Add the tofu and mango, and fry at a high heat, making sure that the tofu does not crumble. As soon as the tofu is nice and crisp, add the tomato and capsicum, and season with salt, pepper, curry powder, chilli powder, oregano and a pinch of paprika. Cut the puff pastry into eight equal triangles. Distribute the mass on the top with a spoon, roll up into a croissant shape, and brush with egg yolk. Place on a baking tray lined with baking paper and cook in a preheated oven at 220°C for 15–20 minutes. 10 What’s green, delicious and grows in a fi eld? Nuggets without the old cluck. Delicious. Vegetarian. Fast. Treat yourself to some tasty vegetarian food. Gourmet Veggie Nuggets, for example. A delicious Nature Gourmet creation made with soy and wheat proteins. www.naturegourmet.eu www.fredag.ch 300461 ORIOR Inserat Nuggets 210x297mm 05-2014.indd 1 23.05.14 09:54
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