Copyright © 2015 by Aaron Franklin Photographs copyright © 2015 by Wyatt McSpadden All rights reserved. Published in the United States by Ten Speed Press, an imprint of the Crown Publishing Group, a division of Random House LLC, a Penguin Random House Company, New York. www.crownpublishing.com www.tenspeed.com Ten Speed Press and the Ten Speed Press colophon are registered trademarks of Random House LLC. With the exception of this image: Photo copyright © Jeff Stockton, all other photos are by Wyatt McSpadden. Library of Congress Cataloging-in-Publication Data Franklin, Aaron. Franklin barbecue : a meat-smoking manifesto / Aaron Franklin and Jordan Mackay ; photography by Wyatt McSpadden. pages cm Includes index. 1. Barbecuing. I. Mackay, Jordan. II. Title. TX840.B3F698 2015 641.7′6—dc23 2014036177 Hardcover ISBN 9781607747208 eBook ISBN 9781607747215 Design and illustrations by Betsy Stromberg v3.1_r2 a DEDICATION To my wonderful wife, Stacy, our beautiful daughter, Vivian, and our little dog too! Contents • Cover Title Page Copyright Dedication Coauthor’s Note Introduction BEGINNINGS One THE SMOKER Two WOOD Three FIRE + SMOKE Four MEAT Five THE COOK Six SERVING + EATING Seven Resources Acknowledgments Index About the Author Coauthor’s Note • The first question people always asked when they heard I was working on a book with Aaron Franklin—the man whose Austin restaurant is as famous for its incredibly long lines as it is for its food—was, “Is it really that good? Is the barbecue that much better than everyone else’s?” And, I always answered, Yep, pretty much. The second question was always the same too. “What does he do that’s so different from everyone else?” And my answer to that was always the same too: Not that much. So what is the secret? That’s what everyone really wants to know. It’s true that Aaron uses more expensive and higher grade meat than almost everyone else. It’s also true that he has a talent for designing and tinkering with his smokers to get the optimal smoking action he desires. And, yes, he has an almost demented attention to detail when it comes to cooking meat—every log on the fire, every rib, every brisket is treated individually and given discreet consideration as it cooks and becomes barbecue. But I can’t answer the original question by describing any specific maneuvers or secret techniques I learned while working with Aaron. What I can say after having spent hours and hours cooking with him at all times of day and night is that the reason his food is so successful seems to lie in his personality, his work ethic, and his remarkable talent for comprehending how things work. During our time together, I jokingly referred to the latter as his ability to “think like smoke.” When he constructs a smoker, burns wood in a firebox, and puts meat in the cooker, Aaron appears—in his own completely intuitive form of consideration —to calculate the way heat and smoke will curl and bounce around the insides of the smoker, around the meat, and ultimately swirl out of the stack in his desired perfect “vortices.” He understands how it all works, and consequently he wraps and pulls his meats at just the right moment. It’s impressive. But even more impressive—and what I most admire about the man and what I think is his greatest asset and the greatest secret of his success—is the absolute, utter commitment he has to the customers who truly humble him every day by waiting for hours in line for his food. His obsessive dedication to the happiness and satisfaction of every person who eats at Franklin Barbecue is awe inspiring,
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