Foundations of Business Thought

412 Pages·2017·22.865 MB·English

by  Calvin M. Boardman, Alan N. Sandomir, Harris Sondak

TABLOEFC ONTENTS
PARIT I-NTRODUCTION
AW RITTWEONR DI ST HEC HOICEOSFRT E LICS 2
"OFS TUDIFERSO"M T:H EE SSAYS 5
FranBcaicso n
"READIFNRGO"MW :A LDEN 6
HenDrayv Tihdo reau
FROMT:H ES OULOSFB LACFKO LK 10
W.E .B .D uBois
SELECTIFORNOSMT :H EB USINGEUSISD E 12
J.NLi.c hols
PART- MIOIT IVATFIOORNT HED EVELOPMOEFNC TO MMERCE
INTRODUCATILOLTN H:AI TSS OLIMDE LTISN TAOI R 16
FROMT:H EJ OURNOAFLC HRISTOPCHOELRU MBUS 20
ChrisCtoolpuhmeCbrlu esm,e nts RobaenrPdta odMleaPo!ro kzThzoaonm s,c anelli
AH ISTOORFTY H EA NCIEWNOTR LD 27
FraBye rnarDdeiS naoh agun
FROMT:H ET RUHEI STOORFTY H EC ONQUEOSFTN EWS PAIN 29
BernDaila DzeC la stiJlo
"OPFR OPERFTRYO"M T:H ES ECONTDR EATOIFSC EI VGIOLV ERNMENT 35
JohLno cke
187S9P EETCOHC ONGRESS 42
In-mut-tooa-.ykaC.hha-eJ.Lio afst e-pLha t
FROMF:AU STP ARTTW O 51
JohaWonlnf gvaonGngo ethe
"ECONOMFYR"O MW:AL DEN 62
HenDrayv Tihdo reau
THEW ORLIDST OOM UCHW ITUHS 74
WillWioadrms worth
PARITI -FIO UNDATIOOFNA CS O MMERCISAOLC IETY
INTRODUCTDIOONN'K:TN OWM UCHA BOUHTI STORY 76
FROMT:H ER EPUBLIC 83
Plato
FROMT:H EP OLITICS 87
Aristotle
"LAISSAEIZRP-EOF LICFYR"O MT:H EE CONOMIC
PRINCIOPFLC EOSN FUCAINUDSH ISSC HOOL 91
CheHnu an-Chang
FROMA:NI NQUIIRNYTT OH EN ATURAEN DC AUSEOSFT HEW EALTOHFN ATIONS 94
AdaSmm ith
IP,E NCIL 98
LeonEa.Rr eda d
FROMT:H EF ABLOEFT HEB EES 101
BernaMradn deville
"WEALTFHR"O ME:S SAAYNSD J OURNALS 109
RalWpahl do Emerson
"THVEE INOSFW EALTFHR"O MU:N TTOH ILSA SATN DO THEERS SAOYNSA RT
ANDP OLITIECCAOLN OMY 120
JohRnu skin
FROMA:C REOSFD IAMONDS 126
RussHe.Cl oln well
FROMA:TL ASS HRUGGED 128
AyRna nd
SELECTFIROONM T:H EB USINGEUSISD -TEE ACHIBNUGS INTEOSL SA DIES 132
J.NLi.c hols
"CAPITAPLRIOSDTU CTIFORNO"MD :A SK APITAL 134
KarMla rx
"THSEO CIAL ORGFARNOIMSR:ME "L IGAINODNT HER ISOEFC APITALISM 137
R.HT.an wey
FROM: PTRHOET ESTEATNHTIA CN DT HES PIROIFCT A PITALISM 146
MaxWe ber
FROMT:H EA CQUISISTOICVIEE TY 153
R.HT.aw ney
FROMT:H EG OSPOEFLW EALTH 157
AndrCeawrn egie
SELECTFIROONMT :H EB USINESS GUIDE 163
J.NLi.c hols
FROMT:H EP ERSONRAELL ATIIONIN N DUST-CROYO PERATIINIO NND USTRY 165
JohDn.R ockefeller, Jr.
THES OCIRAELS PONSIBOIFBL UISTIYN IESST SOI NCREAISTPESR OFITS 171
MilFtroine dman
THES HUCHKUI YAKO* 175
SeiFkuaj iwara
PARITV -M ARKETING
INTRODUCTYIOOUAN R:EW HOY OUT HINYKO UA RES;O B EC AREFAUBLO UT
WHOY OUT HINYKO UA RE 178
FROMT:H EA RTO FW AR 183
SuTnz u
FROMD:EO FFICIIS 193
Cicero
"OCFH ETAINWGH,I CIHSC OMMITTIENBD U YINAGN DS ELLIFNRGO"M T:H ES UMMA
THEOLOGICA 197
ThomAaqsu inas
SELECTFIROONM T:H EB USINGEUSISD E 203
J.NLi.c hols
SELECTFIROONM T:H EB USINGEUSISD E 204
J.NLi.c hols
"NATURASLE LECTIFORNO"MT :H EO RIGOIFNS PECIES 205
CharDlaersw in
FROMT:H EF INANCIER 208
TheodDorreei ser
"PECUNIEAMRUYL ATIANODNC ONSPICUCOOUNSS UMPTFIROONM"T: H EORY
OFT HEL EISUCRLEA SS 210
ThorsVetbelienn
FROMT:H EM IDDLEMAN 221
AlbWe.Ar ttw ood
"THDEE PENDEENFCFEE CFTR"O MT:H EA FFLUESNOTC IETY 228
JohKne nnGeatlhb raith
PARVT -ACCOUNTING
INTRODUCWTHIEONYN O:UA DDY,O US UBTRACT 232
THEA NTECEDEONFDT OSU BLE-ENTRY 235
A.CL.i ttleton
"PARTICOUFLR AERCSK ONIANNGDTS H EIRRE CORDIFNRGO"M : ANCIENT
DOUBLEEN TRBYO OKKEEPLIUNCPGAA: IC OLTIR'ESA TISE 240
LucPaa cioli
SELECTFIROONMT :H EB USINGEUSISD E 251
J.NLi.c hols
THEE TERNSATLO REHOOUFJS AEP A[NN IPEPIOTINAG ORA] 252
IbaSraai kaku
FROMT:H EC OMPLTEE ANGLITSRHA DESMAN 255
DanDieeflo e
SELECTFIROONMT :H EB USINESS GUIDE 260
J.L. Nichols
PARVTI -F INANCE
INTRODUCPTUITOTNII:NTA G L LT OGETHBEIRBT,Y B IT 262
AD ISCOUORFCS OEY NEMDO NEY 266
SiDru dlNoeryt h
FROMT:H ET RAVEOLFMS A RCPOO LO 272
MarPcool o
"LENDAENRDB ORROWEFRR"O MT:H EC ODOEF M AIMONIDES 274
MosbeesMn a imonides
"OTFH ES IONF U SURFYR"O MT:H ES UMMTAH EOLOGICA 276
ThomAaqsu inas
FROMT:H EW ORKOSF B ENJAMFIRNA NKLIN 282
BenjFarmainnk lin
"ORFI CHAENSDO FU SURFYR"O MT:H EE SSAYS 287
Francis Bacon
"OPFR OFIFTRSO"MT :H EP RINCIOPFLP OELSI TIECCAOLN OMY 290
JohSnt uMairltl
SELECTFIROONMT :H EB USINGEUSISD- HEO WM ONEGYR OWASTI NTEREST 298
J.NLi.c hols
SELECTFIROONMT :H EB USINGEUSISD- TEH EC REDSIYTS TEM 299
J.NLi.c hols
SELECTFIROONMT :H EB USINGEUSISD- HEO WT OD OB USINWEISTSAH B ANK 300
J.NLi.c hols
"THTEU LIPOMAFNRIOAME":X TRAORDIPNOAPRUYLD AERL USIONS
ANDT HEM ADNEOSFSC ROWDS 301
CharMlaecsk ay
CONFUSDIEOC NO NFUSIONES 305
JosDeepL haV ega
FROMT:H EG ENERTAHLE OROYFE MPLOYMEINNTT,E REASNTDM, O NEY
306
JohMna ynKaerydn es
SELECTFIROONMT :H EB USINGEUSISD -BEO ARDS
OFT RADAEN DS TOCEKX CHANGES
307
J.NLi.c hols
PARVTI -IM ANAGEMENT
INTRODUCTTIHOEAN R:TO FG ETTITNHGI NDGOSN ET HROUGPHE OPLE 310
LETTTEORH ORACGER EELEY 314
AbraLhianmc oln
FROMT:H EP RINCE
316
NiccMoalcoh iavelli
FROMT:H ER EPUBLIC
318
Plato
FROMT:H EA NALECTS
320
K'uFnug- at.zkuC. oan.fu cius
"ANE MPLOYEVRI'ESOW F T HEL ABOQRU ESTIFORNO"MT :H EG OSPOEFLW EALTH
323
AndrCeawrn egie
FROML:E TTEFRRSO MAS ELF-MMAEDREC HATNOTH ISSO N
328
GeorLgoer imer
SELECTFIROONMT :H EB USINGEUSISD -BEU SINEENSESR GY
331
J.NLi.c hols
"THCEO NDITOIFOE NF FICIEFNRCOYMT":H EA CQUISISTOICVIEE TY
332
R.HT.a wney
FROML:A DCYH ATTERLLEOYV'ESR
339
D.HL.a wrence
THEH UMASNI DOEF E NTERPRISE
343
DougMl.Ma csG regor
SELECTFIROONMT :H EB USINGEUSISD -HEO WT OD OB USINESS
348
J.NLi.c hols
"THNEAT UROEF E XECUTRIEVSEP ONSIBFIRLOIMT:Y "
THEF UNCTIOOFNT SH EE XECUTIVE
349
ChesItB.ea rrn ard
SELECTFIROONMT :H EB USINGEUSISD -HEO WT OA PPLFYO RA S ITUATION
351
J.NLi.c hols
PARVTI I-PIR ODUCTION
INTRODUCTTAIKOETN H:I JSO ABN DL OVIET
354
FROMT:H ET RAVEOLFSM ARCPOO LO 358
MarPcool o
"MANAUCFTUREFRRSO"M T:H EW ORKOSF A LEXANDHEARM ILTON 365
AlexaHnadmeirl ton
MANUAFCTURETSH:EP RESESNTTA TOEFM ANUFTAUCRECSO,M MERCIEN,T ERIOR
ANDE XTERITORRA DE?
370
ThomJaesff erson
"THAATR ISTOCRMAACYBY E E NGENDEBRYEM DA NUFACTURES"
FROMD:E MOCRAICNAY M ERICA
371
AledxeiT soc qiulelve
ALIENALTAEBDO R
373
KarMla rx
FROMT:H EP RINCIOPFLS ECSI ENTMIAFNIACG EMENT
379
FredeTraiyclko r
FROMM:Y L IFAEN DW ORK
385
HenFroyr d
SELECTFIROONM : BTUHSEI NGEUSISD -HEO WT OE STMIATET HEC ONTENTS
OFA P ILOEFG RAIPNO,T TAOEHSA,Y O RW OOD
390
J.NLi.c hols
FROMT:H EH OUSOEF M IRTH
391
EdiWthha rton
"ECONOFMOIOCT HOLFDR"O MW:O MENA NDT HET RADES
394
ElizaBbedeastrlhBe uyt ler
"MAANN DM ACHINFER"O MA:L LM ENA REB ROTHERS
398
MoahndKa.Gs a dnhi
SELECTFIROONM : BTUHSEI NGEUSISD -BEU SINMEASXSI MS
401
J.NLi.c hols
INDEX
403
MATERIUASLE WDI TPHE RMISSION
405

FOREWORD
ThionfkF oundaotfBi uosnisTn heosusag sha jt o urntehyr otuhgaehg eosfw ritbtuesni hniesst-so aflr iyg ht
throtuh"gewh o rmhoofpl hei"l olsiotpehryea,ct ounroaemn,ipd co sl,iT thiivcsos y.ai gmsea ppoeudfot r u sn obty
commentoant thsoeur bsj oefbc uts inreatsohsue;"rr n ,a vigaartteoh orers i"g inaTlh eaosureti hgoairunsta.hl o rs
invuistt oee x pertihepenr ciemw aorryk s thTehmegsyue iludvstee h sr.oa unag rhoc fi nterdissucbijpaelncidtn sa ry
illummionrtaeht 2ae,n 0y0e0ao rfts h inakbiontughst eu bjoefcc otm mearncidetm se aniinon uglr i vTehsii.nss o t
ab rijeofu rnoefcy o;u riistnse o ,at b riseufb jeeictAthf etrae.lwr le fi, n odu rsehlevirenets ht,ew entcye-nftuusrty ,
surrobuycn odmemde rce.
Itfh eirsae,st hfea mosuoscs icaile HnetribSseitrm tho anss u ggeash tuemdwa,on r olfd" bournadteidow nhaelriet y"
everytthhwaiettn hgi annkud n derhsatasla inmdai nbtde yownhdiw cehc anne itchoenrcn eoiervv eec no ncoefi ve
concetihvceinon mgm,e hracaspe l aocfne e adrom iniantn hcwaeot r ol"fdb ounrdaetdi onLailtoitfwtl hyeaw. te"
knodwo ensofi tn adp oionfct o nverwgiectnohcm em ercei,nt hfieeni atnhacenirtdn r ga ctkhimena gn;u factourr ing;
thdei stripbruotmioantngisd,ne gl,ol fii ntMg.a nwyo usladty h eavteo nui rd eaabsoG uotad n d afraseiu tbhs umed
anedv erne gublyac toemdm eTrhcseeu .b jceocujtlu dbs ett o loa rtgome a naTghebe.e wsetc adnoi tsoi ntroduce
somoefi tfso undaatntidoor enmsi nd ourwseae rlseve easr cthhiantg bfunotor nt e acnesswfoseratr rrsiu ltyh .
Thsee airtscr hu th feounrsro iugnghohtw .
HenDrayv Tihdo roenaoeufo , u nra vigtaetuloslwr shs y, "thhiissat roicrc"si r cu ctiooa uslre a"rNcohw .o nder,"
hee xcl"atihmAaslt,e xacnadretrrihI eeld iw aidth hio mn h iesx pediinatp iroencsi ouAsw rciatwstokeriendtst h .e
choiocfre esltIi itcss so .m etahtoi nncmgeo rien tiwmiatuthsae n mdo ruen ivtehraasnnao ylt hweorro kfa rItit.s
thweo rokfa rnte arteols iitft es Tehlifen. t"i fomragcbeyyd e xperitehnoecr iingtgie nexantlg aogueprsa ssions.
Thepsaes sairotenhfu sen damefunetloasfol u pre rssoenaafrlocm rhe anAinnodgu .sr e afrocmrhe aniitsnh gme o st
esseenxtpieadloi fot uilroi nv es.
Ono uvro yawgece o,m teou ndertshttaahtnne da toufbr ues iinisen ps asjr utas r te flecotfoi uoorwn np ersonal
natuWrheenisi t.gs r ainitdbs ,e cawuest,eo a or,ge r aAnndwd.h einit gs r iimit,bs e cawuest,eo a or,ge r iWmes. e e
int hper oxirmealtaet iboentswehenietpnes r apnwrdei asleat nphdo, l iatnridec lsi tghiseot noo,rfb y u sipnleasyse d
oubtya c aosfct h arawcert eecrosg Tnhiozcsehe.a rarcetperruesssa ,eft neatrle lv,ew nh ewneo bsetrhveaemc ting
smamlela,an n,cd o ntemoprat citbnilonebgv l ier,t aunordue sa,s oWnear belceo.go nuirzseae nladvr emeso vceldo ser
toac omprehoefwn hsaiitmto e na tnobs e u sl,i vaittnh gti ism e, pfrooerup eran rcionuwgni ttwehhr aw tec a"ltlh e
busiwnoersl-sad w "o rtlhdaf toa,rli ltc sa reefuxlp lobryat thiowoshneoh avceo mbee fuosrs,et rielqlu tihraets
eacohfu ss eotuo tno uorw pne rseoxnpallo Friantaiaolninldne.y v ,e greyn erwaeta irloeen tf,omt a ksee nosfiea t l l
foro urseWlelv ieavsne.wd o rbke nemaatnlhya yoefhr iss -toarr eyc oofir dde aanasdc titvhiwatethi aevsce r eated
ins eekwianytgsos atoiusnrfye eadnswd a nWtesi .l lumtihnciaastn eow piytt hhl ei gohfmt asr keatcicnogu,n ting,
finamnacnea,g eamnepdnr to,d uWcets ieobene .fou rseab ringehwwto rolfbd u siWneea srsme.o rceu ritohuasn
befoarnewd e a sbki gagnebdro lqdueers tNiolo onnsg.e r interients hptehe yds -istcihtaneelg c uhlnairqluye s that
infotrhbmiu ss ines-swe fl moawit ntmteoorr s ep eculatiWev ew acnthtoka nnonawen uldns d.e rmsotraWenha.dt
fordciersbe ucsti nWehysd sot? h ese foHrocwde ows e ae ffxeicstt H?to hwde otm h?ae ffye ucstI? ts h tihspe e rfect
arrangoefmm eeanbntysw hiwcehs hailmlp raonvaded vaAnrcteeh ?e croen flwiicttihstti h nwa etc ananvooti d?
Howd iidat l hla ppWehnai?tts h peu rpoofisa tel l?
Thhei staorircmi pcue sil nstt eor rwihteotrrhepye a sptr,e saennfudtt ,ucr oee xOiussrte .ab recghai atnp sl awchee re
timreui nnsc ross-tchurrorCueognnhtfu scC ihainPn ear,i GcrleeeaTcnhe o,m iRsotmiaecn,J d e ffersonian America.
Ousre abrecghii nnar s e cogtnhiaatltibl ou ns itnheisnstk hihanatgps r ecuesdn eodws eravste hsfe o undoaft ion
ouorw nb usitnheosusHg ohtwws ec. o mpreahntedhn aedmn e tnhde fsoeu ndaptuaits ostn asom ngp e nertaot ions
follow.

PARIT
INTRODUCTION