Fordlandia: The Rise and Fall of Henry Ford's Forgotten Jungle City PDF
Preview Fordlandia: The Rise and Fall of Henry Ford's Forgotten Jungle City
ALSO BY GREG GRANDIN Empire’s Workshop: Latin America, the United States, and the Rise of the New Imperialism The Last Colonial Massacre: Latin America in the Cold War The Blood of Guatemala: A History of Race and Nation FORDLANDIA FORDLANDIA The Rise and fall of Henry Ford's Forgotten Jungle City Greg Grandin Metropolitan Books Henry Holt and Company, LLC Publishers since 1866 175 Fifth Avenue New York, New York 10010 www.henryholt.com Metropolitan Books® and ® are registered trademarks of Henry Holt and Company, LLC. Copyright © 2009 Greg Grandin All rights reserved. Distributed in Canada by H. B. Fenn and Company Ltd. “DEEP NIGHT” RUDY VALLEE, CHARLIE HENDERSON © 1929 WARNER BROS. INC. (Renewed) Rights for the Extended Renewal Term in the United States controlled by WB MUSIC CORP. and WARNER BROS. INC. This arrangement © WB MUSIC CORP. and WARNER BROS. INC. All Rights Reserved Used by permission from ALFRED PUBLISHING CO., INC. “RAMONA” Music by MABEL WAYNE Words by L. Wolfe Gilbert © 1927 (Renewed 1955) EMI FEIST CATALOG INC. All Rights Controlled by EMI FEIST CATALOG INC. (Publishing) and ALFRED PUBLISHING CO., INC. All Rights Reserved Used by permission from ALFRED PUBLISHING CO., INC. “Santarém” from The Complete Poems 1927–1979, by Elizabeth Bishop. Copyright © 1979, 1983 by Alice Helen Methfessel. Reprinted by permission of Farrar, Straus and Giroux, LLC. Library of Congress Cataloging-in-Publication Data Grandin, Greg, 1962– Fordlandia : the rise and fall of Henry Ford’s forgotten jungle city / Greg Grandin.—1st ed. p. cm. Includes bibliographical references and index. ISBN-13: 978-0-8050-8236-4 ISBN-10: 0-8050-8236-0 1. Fordlândia (Brazil)—History. 2. Planned communities—Brazil—History—20th century. 3. Rubber plantations—Brazil—Fordlándia—History—20th century. 4. Ford Motor Company—Influence—History— 20th century. 5. Ford, Henry, 1863–1947—Political and social views. 6. Brazil—Civilization—American influences—History—20th century. I. Title. F2651.F55G72 2009 307.76'8098115—dc22 200804964 Henry Holt books are available for special promotions and premiums. For details contact: Director, Special Markets. First Edition 2009 Designed by Meryl Sussman Levavi Maps by Jeffrey L. Ward Printed in the United States of America 1 3 5 7 9 10 8 6 4 2 To Emilia Viotti da Costa Why, though, did we need a Mahagonny? Because this world is a foul one. —BERTOLT BRECHT The Rise and Fall of the City of Mahagonny CONTENTS INTRODUCTION: Nothing Is Wrong with Anything PART I: MANY THINGS OTHERWISE INEXPLICABLE 1: Under an American Flag 2: The Cow Must Go 3: Absolute Americanisms 4: That’s Where We Sure Can Get Gold 5: Fordville 6: They Will All Die 7: Everything Jake 8: When Ford Comes PART II: LORD FORD 9: Two Rivers 10: Smoke and Ash 11: Prophesied Subjection 12: The Ford Way of Thinking 13: What Would You Give for a Good Job? 14: Let’s Wander Out Yonder 15: Kill All the Americans PART III: RUBBER ROUGE 16: American Pastoral 17: Good Lines, Straight and True 18: Mountains of the Moon 19: Only God Can Grow a Tree 20: Standard Practices 21: Bonfire of the Caterpillars 22: Fallen Empire of Rubber 23: Tomorrow Land EPILOGUE: Still Waiting for Henry Ford Notes Illustration Credits Acknowledgments
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