* pb omslag Film Festivals 07-11-2007 15:19 Pagina 1 FFIILLMM FFIILLMM Film festivals are hugely popular events that attract lovers of cinema worldwide, but they are also a uniquely revealing index of globalization in the realm of culture F and the arts. Focusing on the world’s most famous fes- I L tivals – Cannes, Berlin, Venice and Rotterdam – Film CCUULLTTUURREE M CCUULLTTUURREE Festivals: From European Geopolitics to Global Cinephilia F tells the story of a phenomenon that began in the midst E IN TRANSITION S IN TRANSITION of geopolitical disputes in war-torn Europe. De Valck T shows how festivals in Europe turned political divisions IV and national rivalry into advantages, eventually expanding A L into a successful global network. Taking into account the S multilateral influences of major actors – such as Holly- wood, the avant-garde as well as political, regional and M tourist agendas – the book proposes a comprehensively A new understanding of film festivals. Issues addressed R I range from programming and festival prizes to national J K legimation and city marketing, from value addition and E cinephilia to glamour and film markets. While acknow- D ledging the achievements of the festival network, E the book also asks questions about the future: does V A success depend on the promotion of filmmakers as L “auteurs” and the regular discovery of “new waves,” K or are festivals increasingly issue- and personality- driven? Film Festivals is a must-read for everyone interested in the state of the world’s film cultures, as they sustain themselves by a dynamic mix of cul- tural value, aesthetic innovation and socio-political relevance. FFiillmm Marijke de Valck is Lecturer in Media Studies at the University of Amsterdam. FFeessttiivvaallss from european geopolitics to global cinephilia MARIJKE DE VALCK 9 789053 561928 AAmmsstteerrddaamm UUnniivveerrssiittyy PPrreessss AAmmsstteerrddaamm UUnniivveerrssiittyy PPrreessss WWW.AUP.NL FilmFestivals Film Festivals From European Geopolitics to Global Cinephilia Marijke de Valck Frontcoverillustration:BerlinFilmFestival/PremièreTheGoodGer- man,CateBlanchett Coverdesign:KokKorpershoek,Amsterdam Lay-out:japes,Amsterdam isbn (paperback) isbn (hardcover) nur ©MarijkedeValck/AmsterdamUniversityPress, Allrightsreserved.Withoutlimitingtherightsundercopyrightreservedabove, nopartofthisbookmaybereproduced,storedinorintroducedintoaretrieval system,ortransmitted,inanyformorbyanymeans(electronic,mechanical, photocopying,recordingorotherwise)withoutthewrittenpermissionofboth thecopyrightownerandtheauthorofthebook. ForJeroen Table of Contents Acknowledgements Introduction Film Festivals as Sites ofPassage EuropeanRoots FilmFestivalsandCulturalTheory ThreeHistoricalPhases FilmFestivalsasNewObjectofHistoricalResearch FilmFestivalsandthePre-warAvant-garde FilmFestivalsandthePost-warAvant-garde NetworkTheory FilmFestivalsandActor-NetworkTheory SitesofPassage UnderstandingFestivalSpace CaseStudies 1 Berlin and the SpatialReconfiguration of Festivals FromEuropeanShowcasestoInternationalFilmFestivalCircuit GeopoliticalAgendas GermanFilmIndustryinCrisis TheWesternCulturalShowcaseintheEast TheOlympicsofFilm SovereignNations,DiplomaticDisputes EuropeanCinemasandHollywood TheCallforIndependentFestivals UpheavalinBerlin TheForum:BetweenBarricadesandIvoryTower EmbeddedFestivals ReturnoftheNational TheLocalandtheGlobal CityMarketing SpatialMovementsandAccreditation Conclusions 8 FilmFestivals 2 Cannes andthe “Alternative” CinemaNetwork BridgingtheGapbetweenCulturalCriteriaandBusinessDemands FilmWarsbetweenHollywoodandEurope HollywoodRising CrisisinEuropeanFilmIndustries FilmFestivalsasanAlternativetoDistribution TransformationsintheWorldCinemaMarket VideoandPorn TheNewIndependents Miramax TheFestivalNetwork TheQuestionofDistribution IntheBusinessofCulturalPrestige FacilitatingtheIndustries PickinguponTrendsinCannes LeMarchéduCinéma GlitterandGlamour MediaEvent Conclusion 3 Venice and the Value-Adding Process TheRoleofMediation,SegregationandAgendaSetting TheValue-AddingProcess TripartiteSelection BeyondtheHigh/LowDistinction TheFilmFestivalEvent HybridizedPerformativity ATravellingSequenceofEvents TheSpatialAxis TheMostraandtheCulturalMemoryofSpace SpatialSegregationthroughAccreditation TheTemporalAxis TheWinner:TheReturn TheLoser:Buongiorno,Notte TheFavorite:LostinTranslation TheScandal:TwentyninePalms AgendaSettingandMediaExposure Conclusion TableofContents 9 4 Rotterdamand theRiseofThematicFestivals FromCinephileInitiativestoPopularEvents ThematicFestivals TheAgeofProgrammers RotterdamandFilmInternational Programming,PassionandPolitics TheDogmaofDiscoveryandPoliticsofParticipation ThematicFestivalsintheFestivalCircuit CinephiliaandtheNewFestivalAudiences Video,DigitizationandtheRiseofContemporaryCinephilia MemoryandtheMarket DebatingtheNewFestivalAudiencesinRotterdam TheAgeofFestivalDirectors TheExperienceEconomy Fundraising,SponsoringandtheCity Conclusion Conclusion SuccessfulorSafe? TheStrengthsandWeaknessesoftheFilmFestivalNetwork TheLargerNetwork SuccessfulorSafe? AddingValueandAgendaSetting ImplicationsandLimitations Notes Bibliography Index of Names Index ofFilmTitles IndexofSubjects
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