Emerging Trends in Decision Sciences and Business Operations This volume analyzes the rising inclusion of new and emerging technologies in business. It measures the effectiveness and challenges of these tools in various aspects of strategy and decision making within small and big businesses. Businesses in the competitive market must be agile and innovative to drive growth, and the inclusion of technology and reliance on data science for decision making is fraught with its own set of challenges. Through various case studies and analysis of trends, the book explores diverse dimensions of decision science from a micro as well as macro perspective. It examines the function, management, and implementation of new technologies, like big data and AI in business operations and infrastructure, highlighting their practical applications as well as the barriers to their adoption. This book will be useful to scholars and researchers of management studies, business management, financial management, business economics, international business, finance and marketing, development studies, and economics. It will also interest policymakers and practitioners in the field. Avinash K Shrivastava is Assistant Professor at the International Management Institute, Kolkata, West Bengal, India. Sudhir Rana is Associate Professor in the College of Healthcare Management and Economics at the Gulf Medical University, Ajman, UAE. Advances in Emerging Markets and Business Operations Series Editors: Avinash K Shrivastava, International Management Institute, Kolkata, West Bengal, India and Sudhir Rana, College of Healthcare Management and Economics, Gulf Medical University, Ajman, UAE This series hosts key debates on themes, issues and advancements taking place in emerging markets and new ways of handling challenges in operating businesses in emerging markets. It explores doing business in emerging markets from multidisciplinary and multinational geographic perspectives based on fresh theoretical and empirical research, qualitative and quantitative reviews, data and case studies. The series aims to cover a wide range of aspects in business and operations, including opportunities and progress, with a focus on emerging markets and economies: • Comparison of Traditional versus Modern Business Models used by firms from developed economies and emerging economies; entrepreneurial innovations; digitalization; technology and businesses strategies for sustainable development; service innovation and management; mergers and acquisitions. • Advancement in Business Practices including general practices within finance; human resource management; marketing; international business; information technology; operations; and specific practices such as product & service development; investments; governance and policies; role of government. • Doing Business in sectors such as manufacturing; services; retail; B2B; supply chain and distribution; transportation; cross-culture; consumer and market behaviour; automation and technology; retail and luxury; human capital; emerging brands; selecting and investing in emerging markets; benefits and challenges; foreign direct investment; growing business sectors. • Operational Aspects in supply and demand chain management and logistics; manufacturing processes optimization; project management and scheduling; total quality management; transportation and logistics management. • Methodological Progress in Research and Business Education such as industry disruptions and role of analytics; impact of analytics on culture and business environment; decision sciences; operations research; business intelligence tools and applications; multi-criteria decision-making; scientific and software-based research (big data, soft computing, artificial intelligence, neural networks, fuzzy logic, evolutionary algorithms); and business curriculum, pedagogy, and accreditations of business schools. The series offers a comprehensive understanding of management and its allied domains within the context of emerging markets and economies, especially international business, economics, marketing, finance, operations and supply chain management, human resources and governance. It will be useful to both scholars and practitioners interested in interdisciplinary research on emerging markets, business analytics, business models, consultancy and policy. Doing Business in Emerging Markets Progress and Promises Edited by Sudhir Rana and Avinash K Shrivastava Emerging Trends in Decision Sciences and Business Operations Edited by Avinash K Shrivastava and Sudhir Rana Promotional Practices and Perspectives from Emerging Markets Edited by Sudhir Rana, Avinash K Shrivastava and Sachin Kumar Raut For more information about this Series, please visit: https://www .routledge .com /Advances- in -Emerging -Markets -and -Business -Operations /book -series /AEMBO Emerging Trends in Decision Sciences and Business Operations Edited by Avinash K Shrivastava and Sudhir Rana First published 2023 by Routledge 4 Park Square, Milton Park, Abingdon, Oxon OX14 4RN and by Routledge 605 Third Avenue, New York, NY 10158 Routledge is an imprint of the Taylor & Francis Group, an informa business © 2023 selection and editorial matter, Avinash K Shrivastava and Sudhir Rana; individual chapters, the contributors The right of Avinash K Shrivastava and Sudhir Rana to be identified as the authors of the editorial material, and of the authors for their individual chapters, has been asserted in accordance with sections 77 and 78 of the Copyright, Designs and Patents Act 1988. All rights reserved. No part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers. Trademark notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identification and explanation without intent to infringe. British Library Cataloguing-in-Publication Data A catalogue record for this book is available from the British Library Library of Congress Cataloging-in-Publication Data A catalog record has been requested for this book ISBN: 978-1-032-26919-1 (hbk) ISBN: 978-1-032-32547-7 (pbk) ISBN: 978-1-003-31556-8 (ebk) DOI: 10.4324/9781003315568 Typeset in Sabon by Deanta Global Publishing Services, Chennai, India Contents List of figures ix List of tables xi Contributors xiv 1 Building Competitive Supply Chains: A Way through Supply Chain Resilience 1 RAMAKRISHNA YANAMANDRA 2 Dynamic Capability, Innovation Capability, and Business Process Agility: Moderating Impact of Environmental Turbulence 24 ABOOBUCKER ILMUDEEN 3 Inventory Management Practice and Performances of Manufacturing Firms: An Empirical Study of RFID and VMI 46 RASHMI RANJAN PANIGRAHI, DURYODHAN JENA, ANSUMAN SAHOO, AND MIHIR RANJAN NAYAK 4 Logistics Strategy, Organizational Structure, and Logistics Information Technology: Organization Performance of Manufacturing Firms 69 ARCHANAA ARUMUGAM KAPPAN AND ABU BAKAR ABDUL HAMID 5 Efficiency of Standalone Health Insurance Companies: Evaluating Evidence from India 86 SHOAIB ALAM SIDDIQUI 6 Risk Perceptions and Foreign Direct Investment (FDI) Inflows in Emerging Economies: A Country Level Perspective 99 DEBABRATA MUKHOPADHYAY AND DIPANKAR DAS viii Contents 7 Humanitarian Relief Logistics Management: Multiobjective Modelling and Optimization Techniques 115 FIROZ AHMAD AND ARUP KUMAR DAS 8 Implementing Artificial Intelligence Framework: Case Study of a Retail Bank 150 SANJAY MOHAPATRA 9 Inland Infrastructure Investment and Passenger Transport: Exploring Connections 167 TOTAKURA BANGAR RAJU, SAURABH TIWARI, PRADEEP CHAUHAN, AND RITIKA RUMALI 10 Developing a Sustainable Accounting Reporting Adoption Framework: A Study on Indian Cement Industry 187 VINEET CHOUHAN AND SHUBHAM GOSWAMI 11 Effectiveness of the Supply Management Strategy: A Buyer Firm – Supply Management Orientation 196 ARIJIT MITRA AND T.A.S. VIJAYARAGHAVAN 12 Lean Thinking for Domestic Pharmaceutical Manufacturers in Emerging Markets: The Case of Amipharma in Sudan 223 HAMIEDA PARKER AND ELAMIN AHMED ELBADAWI HAMID 13 Green Supply Chain Management: Attaining Sustainable Competitive Advantage 235 VINOD SHARMA, CHANDAN MAHESHKAR, AND JEANNE POULOSE 14 Working Capital Minded Supply Chain and Procurement Management in Manufacturing Operations 261 JULIE BERTOLI, FAROOQ HABIB, AND SYED IMRAN ALI Index 299 Figures 1.1 An Integrated Framework of SCR using Technology Enablers. Source: Author’s Own 17 2.1 Research Model. Source: Author’s Own 29 2.2 Base Model Path Analysis Results. Source: Author’s Own 36 2.3 Path Analysis and Moderated Effect Model. Source: Author’s Own 37 2.4 Interaction Effect of TE on ITDC–BPA Relationship. Source: Author’s Own 38 2.5 Interaction Effect of TE on ITDC–FIC Relationship. Source: Author’s Own 39 3.1 Conceptual Framework. Source: Authors 51 4.1 The Conceptual Framework Based on RBV Theory. Source: Authors 71 5.1 Premium Earned by the Standalone Health Insurers. Source: Author’s Own 88 6.1 Average Economic Growths in Emerging Countries. Source: Authors’ Computation 104 6.2 The Trend of Share of FDI Inflows in Emerging Countries during 2000–2013. Source: World Bank (2015), the base years, 2000–2013 108 10.1 SAR Adoption Model. Source: Authors’ Own 192 11.1 Different Phases of Supply Chain Integration. Source: Authors’ Own 198 11.2 Supply Chain Processes. Source: Authors’ Own 201 11.3 The Basic Model: SMO Influencing SP and BP. Source: Authors’ Own 203 11.4 (a) The Model for the Buyer’s Quality Performance. (b) The Model for the Buyer’s Delivery Performance. (c) The Model for the Buyer’s Cost Performance. (d) The Model for the Buyer’s Flexibility Performance. Source: Authors’ Own 216