eHealth applications : promising strategies for behavior change PDF
Preview eHealth applications : promising strategies for behavior change
eHEALTH APPLICATIONS eHealth Applications: Promising Strategies for Behavior Change provides an overview of technological applications in contemporary health communication research, exploring the history and current uses of eHealth applications in disease preven- tion and management. This volume focuses on the use of these technology-based interventions for public health promotion and explores the rapid growth of an innovative interdisciplinary fi eld. The chapters in this work discuss key eHealth applications by presenting research examining a variety of technology-based applications. Editors Seth M. Noar and Nancy Grant Harrington summarize the latest in eHealth research, including a range of computer, Internet, and mobile applications, and offer observations and refl ections on this growing area, such as dissemination of programs and future directions for the study of interactive health communication and eHealth. Providing a timely and comprehensive review of current tools for health commu- nication, eHealth Applications is a must-read for scholars, students, and researchers in health communication, public health, and health education. Dr. Seth M. Noar is an Associate Professor in the School of Journalism and Mass Communication and a Member of the Lineberger Comprehensive Cancer Center at the University of North Carolina at Chapel Hill. His research addresses health behavior theories and message design, mass media campaigns, eHealth ap- plications, and methodological topics, including meta-analysis and evaluation. Dr. Nancy Grant Harrington is a Professor in the Department of Commu- nication and Associate Dean for Research in the College of Communications and Information Studies at the University of Kentucky. Her research focuses on persuasive message design in a health behavior change context, particularly as it relates to risk behavior prevention/health promotion and interactive health com- munication using computer technology. ROUTLEDGE COMMUNICATION SERIES Jennings Bryant/Dolf Zillmann, Series Editors Selected titles in Applied Communication ( Teresa L. Thompson, Advisory Editor) Routledge Handbook of Health Communication, Second Edition Thompson/Parrott/Nussbaum Family Communication, Second Edition Segrin/Flora Communicating to Manage Health and Illness Brashers/Goldsmith Emerging Perspectives in Health Communication Zoller/Dutta Communication as Comfort Ragan Communication Perspectives on HIV/AIDS for the 21st Century Edgar/Noar/Freimuth Health Communication in Practice Ray Handbook of Family Communication Vangelisti eHEALTH APPLICATIONS Promising Strategies for Behavior Change Edited by Seth M. Noar and Nancy Grant Harrington First published 2012 by Routledge 711 Third Avenue, New York, NY 10017 Simultaneously published in the UK by Routledge 2 Park Square, Milton Park, Abingdon, Oxon OX14 4RN Routledge is an imprint of the Taylor & Francis Group, an informa business © 2012 Taylor & Francis The right of Seth M. Noar and Nancy Grant Harrington to be identifi ed as the author of the editorial material, and of the authors for their individual chapters, has been asserted in accordance with sections 77 and 78 of the Copyright, Designs and Patents Act 1988. All rights reserved. No part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers. Trademark notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identifi cation and explanation without intent to infringe. Library of Congress Cataloging in Publication Data eHealth applications : promising strategies for health behavior change / edited by Seth M. Noar and Nancy Grant Harrington. p. ; cm. — (Routledge communication series) Developed from a pre-conference at the 2010 Kentucky Conference on Health Communication. Includes bibliographical references. I. Noar, Seth M. II. Harrington, Nancy Grant. III. Kentucky Conference on Health Communication (2010 : Lexington, Ky.) IV. Series: Routledge communication series. [DNLM: 1. Health Communication—methods—Congresses. 2. Health Promotion— methods—Congresses. 3. Cellular Phone—Congresses. 4. Internet— Congresses. 5. Medical Informatics—methods—Congresses. 6. Video Games— Congresses. WA 590] 610.285—dc23 2011041240 ISBN: 978-0-415-88817-2 ISBN: 978-0-415-88818-9 ISBN: 978-0-203-14909-6 Typeset in Bembo by Apex CoVantage, LLC To Eva—for your spark, your sweetness, your silliness, and most of all . . . your love. And to Elisa . . . for everything SMN To Troy—for your constant support, patience, and love NGH We dedicate this volume to Marci Campbell, who spent her career tirelessly developing innovative eHealth applications and making them accessible to those most in need SMN, NGH CONTENTS Foreword xi Victor J. Strecher Acknowledgments xv Preface xvii Historical and Conceptual Foundations 1 1 eHealth Applications: An Introduction and Overview 3 Seth M. Noar and Nancy Grant Harrington 2 The Emergence of eHealth Applications 17 Sheana Bull 3 Interactivity: Conceptualizations, Effects, and Implications 37 Deborah S. Chung eHealth Applications 57 4 Internet-Based Interventions for Health Behavior Change 59 David B. Buller and Anna H. L. Floyd viii Contents 5 Virtual Interactive Interventions for Reducing Risky Sex: Adaptations, Integrations, and Innovations 79 Lynn Carol Miller, Paul Robert Appleby, John L. Christensen, Carlos Godoy, Mei Si, Charisse Corsbie-Massay, Stephen J. Read, Stacy Marsella, Alexandra N. Anderson, and Jennifer Klatt 6 Avatars for Health Behavior Change 96 Jesse Fox 7 Digital Games for Health Behavior Change: Research, Design, and Future Directions 110 Debra A. Lieberman 8 Computer-Tailored Interventions for Improving Health Behaviors 128 Seth M. Noar and Nancy Grant Harrington 9 Mobile Phones for Health Communication to Promote Behavior Change 147 Lorien C. Abroms, Nalini Padmanabhan, and W. Douglas Evans 10 Text Messaging Interventions for Chronic Disease Management and Health Promotion 167 Brianna S. Fjeldsoe, Yvette D. Miller, and Alison L. Marshall 11 Interactive Voice Response Technology for Chronic Disease Management 187 John D. Piette and Ashley J. Beard Practice Implications and Future Directions 203 12 Using Social Media to Enhance Health Communication Campaigns 205 Ann M. Taubenheim, Terry Long, Jennifer Wayman, Sarah Temple, Sally McDonough, and Ashley Duncan 13 Dissemination and Implementation of eHealth Interventions 221 Borsika A. Rabin and Russell E. Glasgow Contents ix 14 Health Information Technology Policy Issues: Relevance and Implications for eHealth Applications 246 Cynthia Baur 15 Building an Evidence Base for eHealth Applications: Research Questions and Practice Implications 263 Nancy Grant Harrington and Seth M. Noar Contributors 275 Index 285 FOREWORD Allow me to outline a brief history of eHealth research: • Frustration with the status quo. • Prediction that computers were going to play an increasing role in our lives. • Research using eHealth approaches. • Dissemination into health care, employer, school, and government sectors. Yes, frustration was an early motive for eHealth, stemming from a growing aware- ness that other approaches to population-based behavior change were largely inef- fective (e.g., mass media), had very low potential to reach large populations (e.g., individual or group therapy programs), or were costly (e.g., telephonic coaching). This triad—effi cacy, reach, and low cost—has always been essential to population- based behavior change initiatives; it’s also what makes these efforts so vexing. By the late 1990s, the historic period of the Internet’s emergence, eHealth seemed to offer a solution to this Rubik’s Cube. It didn’t take a rocket scientist to predict that computers were going to play an increasing role in our lives. It’s only recently, however, that most researchers and practitioners in our fi eld have paid much attention to the emergence of interactive communications technologies, digital biometric devices, and computerized health records. As a result, the research community failed to keep up with the real world. Filling the void through the early 2000s were Wild West snake oil salesmen with online pamphlet racks and crude search engines. The paucity of research attention kept the bar for the quality of eHealth programs very low while also minimizing the potential value of these programs.
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