Ecotourism and sustainable tourism : new perspectives and studies

305 Pages·2011·3.536 MB·English

by  Jaime Seba

Ecotourism
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Sustainable Tourism
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There is an increased interest in ecotourism and sustainable tourism, which provides
travelers with destinations and activities that have a lower negative impact on the
environment. The collection of articles and studies highlight many of these new trends
in tourism, using examples from many different regions of the world, including the E
coast of Georgia and the rainforests in Nigeria. It looks at nature-based tourism,
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community participation in local ecological tourism, ecological sports tourism, and
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much more.
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About the Editor
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Jaime A. Seba, as a specialist in hospitality and tourism service, has conducted
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extensive industry research to develop training initiatives for cruise ship staff around
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the world, including the United States, United Kingdom, India, Indonesia, and the s
Philippines. Certified in human performance improvement through the American m
Society of Training and Development, she works with major cruise lines to improve
customer service and enhance operational function through the integration of new
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technology. Seba has more than 10 years' experience in media, public and corporate n
communication, and she is currently employed by Holland-America Cruise Lines. d Sustainable Tourism
and
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New Perspectives and Studies
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Related Titles of Interest
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• Tourism and Hospitality: Issues and Developments i
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• Hospitality and Health: Issues and Developments
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ISBN 978-1-926692-93-7
90000
Jaime A. Seba
Apple Academic Press
www.appleacademicpress.com 9781926692937 Editor
ECOTOURISM AND
SUSTAINABLE TOURISM
New Perspectives and Studies
TThhiiss ppaaggee iinntteennttiioonnaallllyy lleefftt bbllaannkk
ECOTOURISM AND
SUSTAINABLE TOURISM
New Perspectives and Studies
Edited By
Jaime A. Seba
Research Specialist, Hospitality and Tourism Service;
Holland-America Cruise Lines, Seattle, Washington, U.S.A.
Apple Academic Press
TORONTO NEW YORK
CRC Press Apple Academic Press, Inc
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Preface
All over the world, technological advances are being made at the speed of light, and
the hospitality and tourism industry is growing and changing just as quickly. Custom-
ers can get a special rate when they follow a hotel on Twitter. They can book tour
reservations online with a simple click. Cruise destinations around the world can be
explored without leaving home, and bloggers on different continents share dining rec-
ommendations. Travelers can even plan a vacation that allows them to commune with
nature while printing e-mails from their smartphones.
In order to stay competitive in an international market, businesses must adjust
to these emerging social trends and respond to the ever-changing needs of their cus-
tomers. The traditional focus on customer service and guest loyalty has become in-
tertwined with rapidly progressing technological enhancements infl uencing all areas
of the industry, including sales, marketing, human resources, and revenue and asset
management. The result is a visitor experience personalized to each specifi c guest,
through strategic data collection, market trend research, and the capabilities of inte-
grated online self-service. This means knowing what matters most to consumers and
recognizing emerging innovations that will be the next big thing for the next genera-
tion of customers.
One such movement is the worldwide recognition of the need for environmentally
friendly “green” initiatives, which are becoming signifi cantly refl ected in the hospi-
tality industry. There has been an increased interest in ecotourism and sustainable
tourism, which provide travelers with destinations and activities that have a lower
negative impact on the environment. This trend is evidenced by the growing preva-
lence of green conferences that attract everyone from hotel general managers and tour
operators to the tourists themselves. Ecotourism, responsible tourism, jungle tourism,
and sustainable development have become prevalent concepts since the late 1980s,
and ecotourism has experienced arguably the fastest growth of all sub-sectors in the
tourism industry. The popularity represents a change in tourist perceptions, increased
environmental awareness, and a desire to explore natural environments.
We live in an interconnected world today, and this reality has enormous bearing on
the hospitality and tourism industry. Considering these impact and meaningful trends,
the future of the industry will depend on a skilled workforce that can react quickly to
rapid changes at the forefront of global culture.
— Jaime A. Seba
TThhiiss ppaaggee iinntteennttiioonnaallllyy lleefftt bbllaannkk
List of Contributors
Carolyn A. Afolami
Department of Agricultural Economics and Farm Management University of Agriculture Abeokuta, P. M.
B. 2240 Abeokuta, Nigeria.
Sukhiin Amgalanbaatar
Research Biologist with the Institute of Ecology at the Mongolian Academy of Sciences, President of the
Argali Wildlife Research Center, and a Research Associate with the Denver Zoological Foundation.
Marc Ancrenaz
Kinabatangan Orangutan Conservation Project, Hutan, Sandakan, Sabah, Malaysia.
Elena Angulo
Ecology, Systematics and Evolution, UMR CNRS 8079, Universite Paris-Sud, Orsay, France.
Eugene J. Aniah
Department of Geography and Regional Planning, University of Calabar, Calabar, Nigeria.
Blessing E. Asuquo
Mission Director, US Forest Service, International Programs, Washington, DC, USA.
Mohammad Zaki Ayob
Faculty of Business Management, Universiti Teknologi Mara (UiTM) Kedah, P.O. Box 187, Merbok, 08400
Kedah.
Andrew Balmford
Department of Zoology, University of Cambridge, Cambridge, UK.
Donald J. Bedunah
Professor of Rangeland Resource Management, Department of Forest Management, College of Forestry and
Conservation at The University of Montana, Missoula, MT.
James Beresford
Department of Zoology, University of Cambridge, Cambridge, UK.
Ralf Buckley
International Centre for Ecotourism Research, Griffith University, Southport, Queensland, Australia.
Leigh Bull
Ecology, Systematics and Evolution, UMR CNRS 8079, Universite Paris-Sud, Orsay, France.
Michael Cherry
Associate professor in the Department of Botany and Zoology at the University of Stellenbosch in
Stellenbosch, South Africa.
Stuart Cottrell
Department of Natural Resource Recreation and Tourism, Colorado State University, 1480 Campus
Delivery Fort Collins, CO 80523, USA.
Franck Courchamp
Ecology, Systematics and Evolution, UMR CNRS 8079, Universite Paris-Sud, Orsay, France.
Lisa Dabek
Tree Kangaroo Conservation Program, Woodland Park Zoo, Seattle, Washington, USA.
Hongmei Dong
School of Management, Xi’an University of Science and Technology, Xi’an 710054, Shaanxi, China.
viii List of Contributors
College of Tourism and Environmental Sciences, Shaanxi Normal University, Xi’an 710062, Shaanxi,
China.
Eugene E. Ezebilo
Southern Swedish Forest Research Centre Swedish University of Agricultural Sciences, P.O. Box 49, 230
53 Alnarp, Sweden.
Jeremy Firestone
Center for Carbon-free Power Integration, College of Earth, Ocean, and Environment, University of Delaware,
Newark, DE, 19716, USA.
Karen Gaul
Karen Gaul, Cultural Anthropologist, Lake Clark National Park, National Park Service, Anchorage, AK,
USA.
Kristy Graham
Degree holder in eco-tourism and is currently is a research student at School of Environmental and Informa-
tion Sciences at Charles Sturt University in Albury, Australia.
Jonathan Green
Department of Zoology, University of Cambridge, Cambridge, UK.
Richard J. Hall
Ecology, Systematics and Evolution, UMR CNRS 8079, Universite Paris-Sud, Orsay, France.
Zaliha Hj Hussin
Faculty of Business Management, Universiti Teknologi Mara (UiTM) Kedah, P.O. Box 187, Merbok, 08400
Kedah.
Kamaruzaman Jusoff
Department of Forest Production, Faculty of Forestry, Universiti Putra Malaysia, 43400 UPM Serdang,
Selangor, Malaysia.
Willett Kempton
Center for Carbon-free Power Integration, College of Earth, Ocean, and Environment, University of Delaware,
Newark, DE, 19716, USA.
David W. Look
Cultural Resources Team, Pacific Great Basin Support Office, National Park Service, San Francisco, California,
USA.
Meredith Blaydes Lilley
Center for Carbon-free Power Integration, College of Earth, Ocean, and Environment, University of Delaware,
Newark, DE, 19716, USA.
Andrea Manica
Department of Zoology, University of Cambridge, Cambridge, UK.
Leif Mattsson
Southern Swedish Forest Research Centre Swedish University of Agricultural Sciences, P.O. Box 49, 230
53 Alnarp, Sweden.
Yves Meinard
Ecology, Systematics and Evolution, UMR CNRS 8079, Universite Paris-Sud, Orsay, France.
Craig A. Miller
Warnell School of Forestry and Natural Resources, University of Georgia, Athens, GA, USA.
Robin Naidoo
Conservation Science Program, World Wildlife Fund–US, Washington, DC, USA.
List of Contributors ix
Henry Nicholls
Freelance science writer based in London, UK.
Susan O’Neil
Tree Kangaroo Conservation Program, Woodland Park Zoo, Seattle, Washington, USA.
Judith E. Otu
Department of Sociology, University of Calabar, Calabar, Nigeria.
M. Rahmatian
Department of Economics California State University, Fullerton, USA.
Richard P. Reading
Director of Conservation Biology at the Denver Zoological Foundation and Associate Research Professor at
the University of Denver, Denver, CO, USA.
Philippe Rivalan
Ecology, Systematics and Evolution, UMR CNRS 8079, Universite Paris-Sud, Orsay, France.
Fatimah Mohd. Saman
Faculty of Business Management, Universiti Teknologi Mara (UiTM) Kedah, P.O. Box 187, Merbok, 08400
Kedah.
Ryan L. Sharp
Warnell School of Forestry and Natural Resources University of Georgia, Athens, GA 30602, USA.
Fujun Shen
College of Forestry and Horticulture, Henan Agricultural University, China.
Laetitia Signoret
Ecology, Systematics and Evolution, UMR CNRS 8079, Universite Paris-Sud, Orsay, France.
H. Soleimanpour
Natural Environment and Biodiversity Division, Department of the Environment, Tehran, Iran.
Dirk H. R. Spennemann
Associate professor at Charles Sturt University in Albury, Australia.
Min Tong
School of Economics and Management, Northeast Forestry University, Ha’erbin 150040, China.
M. A. Ushie
Department of Sociology, University of Calabar, Calabar, Nigeria.
Jerry J. Vaske
Colorado State University.
F. J. (Freek) Venter
Conservation Services, Kruger National Park, South Africa.
R. A. Voeks
Environmental Studies Program, California State University, Fullerton, USA.
Matt Walpole
Fauna and Flora International, Cambridge, UK.
Hongshu Wang
School of Economics and Management, Northeast Forestry University, Ha’erbin 150040, China.
Pengfei Zhu
Beihai College of Beihang University, Beihai, Guangxi 536000, China.