Digital Marketing

15 Pages·2016·1.52 MB·English

DIGITAL MARKETING 2016
TOP 100 INFLUENCERS
AND BRANDS
inside
Methodology
Comparison
Network Maps
Top 100 Lists
i
Key Insights
BIG
methodology
The PageRank based methodology we use to
extract influencers on a particular topic (tweets
mentioning “Digital Marketing" OR digitalmarketing
in this case) takes into account the number and
quality of contextual references that a user re-
ceives.
These calculations are independent of a user's
number of followers, but we do filter our lists
based on how much a user is engaged in the
conversation.
If you want to learn more, read our article that
outlines influencer identification.
take me there
BIG
the
data
5
90
days
1,550,237
tweets
114,909
engaged users
455,981
engaged tweets
Interactions between Influencers
in the Digital Marketing debate
This map was created using our Influencer Relationship Management software.
Learn More
Interactions between Influencers at
in the Digital Marketing debate
This map was created using our Influencer Relationship Management software.
Learn More
Individuals
Top 100
How do they stack up?
INDIVIDUALS - TOP 25
Jeff Bullas
Sam Hurley
Ann Handley
Ashley Friedlein
Rocco Baldassarre
Maria Johnsen
Larry Kim
Rand Fishkin
Pam Moore
Lee Odden
acfrank
Daniel Knowlton
Dio Favatas
Evan Dunn
Michael Brenner
Adam Woods
Brent Bouldin
Jay Baer
David Bell
Dr Dave Chaffey
Chuck Aikens
Jennifer Polk
Alexandra Tachalova
AJ Agrawal
Michael J. Schiemer
0 10 20 30 40 50
Normalised PageRank
INDIVIDUALS 1 - 50
Rank Name Twitter Handle Influencer Score
1 Jeff Bullas jeffbullas 44.13
2 Sam Hurley Sam___Hurley 38.20
3 Ann Handley MarketingProfs 31.99
4 Ashley Friedlein AshleyFriedlein 28.46
5 Rocco Baldassarre Rocco_Zebra_Adv 27.97
6 Maria Johnsen iMariaJohnsen 26.57
7 Larry Kim larrykim 21.45
8 Rand Fishkin randfish 21.07
9 Pam Moore PamMktgNut 18.67
10 Lee Odden leeodden 16.82
11 acfrank Andrew Frank 15.73
12 Daniel Knowlton dknowlton1 13.62
13 Dio Favatas DioFavatas 13.08
14 Evan Dunn evanpdunn 12.53
15 Michael Brenner BrennerMichael 12.43
16 Adam Woods adamwoodsaus 12.37
17 Brent Bouldin WBB_13 11.47
18 Jay Baer jaybaer 10.41
19 David Bell davidbnz 10.32
20 Dr Dave Chaffey DaveChaffey 10.24
21 Chuck Aikens chuckaikens 10.18
22 Jennifer Polk JenPolk1 9.92
23 Alexandra Tachalova AlexTachalova 9.76
24 AJ Agrawal ajalumnify 9.60
25 Michael J. Schiemer MikeSchiemer 9.23
26 Jeremy ☁ jeremywaite 9.18
27 Ashley Zeckman azeckman 8.40
28 Mari Smith MariSmith 8.18
29 Melonie Dodaro MelonieDodaro 8.11
30 Augie Ray augieray 8.00
31 Kevin R Benedict krbenedict 7.93
32 Simon Yates SimonYates 7.82
33 Neal Schaffer NealSchaffer 7.58
34 Matthew Umbro Matt_Umbro 7.35
35 Mark Schaefer markwschaefer 7.21
36 Barry Feldman FeldmanCreative 7.10
37 Brian Hughes BrianHughes116 6.76
38 Jenise Henrikson ItsDUHnise 6.64
39 Dan Scalco DanScalco 6.62
40 Neil Patel neilpatel 6.59
41 Martin Kihn martykihn 6.47
42 Dr. Angela Hausman MarketingLetter 6.41
43 Jonathan Lacoste lacostejonathan 6.37
44 Andy Crestodina crestodina 6.29
45 Mark Fidelman markfidelman 6.20
46 Mark Traphagen marktraphagen 6.06
47 Jacob Varghese jacobvar 6.01
48 Marcus Miller marcusbowlerhat 5.89
49 Cynthia Johnson CynthiaLIVE 5.87
50 Brett Relander BrettRelander 5.65
INDIVIDUALS 51-100
Rank Name Twitter Handle Influencer Score
51 ChristinaBaldassarre ChristinaBaldas 5.64
52 Chad Pollitt ChadPollitt 5.61
53 FRANK FEATHER BizTrends 5.46
54 David Bain DavidBain 5.01
55 StacyDeBroff StacyDeBroff 5.01
56 Sujan Patel sujanpatel 4.86
57 Robert Caruso fondalo 4.86
58 Mark Wright Mark_E_Wright 4.77
59 Tim Hughes Timothy_Hughes 4.69
60 Anita Campbell smallbiztrends 4.67
61 Danny Sullivan dannysullivan 4.64
62 Rob Rasko 614GroupRob 4.60
63 Deborah Brody DBMC 4.50
64 Kate kate_makulova 4.50
65 Jack Kosakowski JackKosakowski1 4.33
66 Ian Cleary IanCleary 4.21
67 Mark Cook thetafferboy 4.15
68 Jason Burrows jasoncreation 4.09
69 Eric Enge stonetemple 4.03
70 SimonPorter simonlporter 3.89
71 Bobbi Steward BobbiSteward 3.85
72 Kirk Borne KirkDBorne 3.80
73 John Jantsch ducttape 3.72
74 Joel Carlson JoelECarlson 3.64
75 Sian Gunney SianGunney 3.63
76 Mitch Joel mitchjoel 3.55
77 Brad Friedman BradFriedman 3.47
78 Jomer B. Gregorio JomerGregorio 3.39
79 Mandy McEwen MandyModGirl 3.37
80 Tod Maffin todmaffin 3.34
81 Peg Fitzpatrick PegFitzpatrick 3.30
82 Uzzal Hossain uzzalhossain153 3.25
83 Kamyar Shah kshahwork 3.03
84 Joel Comm joelcomm 2.98
85 Tom Treanor RtMixMktg 2.97
86 Kayol Hope KayolHope 2.96
87 Adam Hodgson phigitmedia 2.94
88 Sathish Isaac sathishisaac 2.92
89 Christopher Heine Chris_Heine 2.91
90 Ryan Hanley RyanHanley_Com 2.86
91 Ronald Velten RonaldVelten 2.84
92 Loïc Baudry LoicBaudry 2.83
93 Hungry Uncle Hungry_Uncle 2.82
94 Doyle Slayton DoyleSlayton 2.81
95 Happy Aston commentditon 2.78
96 Mike Ncube mikencube 2.76
97 Jeff Sheehan JeffSheehan 2.75
98 Andrew Lloyd Gordon AndyLloydGordon 2.70
99 Tim Whitley timwhitley 2.68
100 Ed Leake EdLeake 2.62