Developing Engaged and Entrepreneurial Universities: Theories, Concepts and Empirical Findings PDF
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Thorsten Kliewe · Tobias Kesting · Carolin Plewa · Thomas Baaken Editors Developing Engaged and Entrepreneurial Universities Theories, Concepts and Empirical Findings Developing Engaged and Entrepreneurial Universities Thorsten Kliewe Tobias Kesting (cid:129) (cid:129) Carolin Plewa Thomas Baaken (cid:129) Editors Developing Engaged and Entrepreneurial Universities Theories, Concepts and Empirical Findings 123 Editors ThorstenKliewe TobiasKesting Science-to-Business Marketing Research APOLLON University of AppliedSciences Centre Bremen, Bremen, Germany Münster University of AppliedSciences Münster,Nordrhein-Westfalen, Germany ThomasBaaken Science-to-Business Marketing Research Carolin Plewa Centre Adelaide Business School Münster University of AppliedSciences TheUniversity of Adelaide Münster,Nordrhein-Westfalen, Germany Adelaide, Australia ISBN978-981-13-8129-4 ISBN978-981-13-8130-0 (eBook) https://doi.org/10.1007/978-981-13-8130-0 ©SpringerNatureSingaporePteLtd.2019 Thisworkissubjecttocopyright.AllrightsarereservedbythePublisher,whetherthewholeorpart of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission orinformationstorageandretrieval,electronicadaptation,computersoftware,orbysimilarordissimilar methodologynowknownorhereafterdeveloped. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publicationdoesnotimply,evenintheabsenceofaspecificstatement,thatsuchnamesareexemptfrom therelevantprotectivelawsandregulationsandthereforefreeforgeneraluse. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, expressed or implied, with respect to the material contained hereinorforanyerrorsoromissionsthatmayhavebeenmade.Thepublisherremainsneutralwithregard tojurisdictionalclaimsinpublishedmapsandinstitutionalaffiliations. ThisSpringerimprintispublishedbytheregisteredcompanySpringerNatureSingaporePteLtd. The registered company address is: 152 Beach Road, #21-01/04 Gateway East, Singapore 189721, Singapore Preface Change is the only constant in our world. The world of higher education is no different. Indeed, higher education systems are undergoing rapid change, with increasing expectations placed on their role in society, beyond traditional roles defined by the first two missions of the university—education and research. While universities seek to maximise their positive social, economic and cultural impact, various strategic directions, missions and approaches focused on achieving such impactareevident:businessandsocietyengagement,innovation,entrepreneurship, outreach, transfer and translation have been some of the commonly used terms referringtothekindofactivitiesrequiredtomaximisetheuniversity’spositiverole onsociety.Weconsiderentrepreneurshipandengagementasthemainpillarsofthis third mission and, therefore, dedicate this book towards them. We, the editors of this book, have been strong advocates of the important role universities play in and for their communities, both through engagement and entrepreneurship, and have contributed to it over the past decades through both researchandpractice.Specifically,webelieveintheimportanceofevidence-based advances, and in encouraging and communicating research that will deepen our understanding and help practitioners, management and policymakers in driving positive change. It is this aim to build a solid foundation for the development of practical tools and methods which help universities to successfully manage the changeprocessandbecomemoreentrepreneurialandengagedthathasinspiredthis book. In our effort to contribute to this aim, we have brought together experts in the field to advance current discourse. Hence, this book features scientific articles on key issues for entrepreneurial and engaged university development. Altogether it reflects multi-level perspectives in the field, namely: (cid:129) Ecosystem perspective (cid:129) Relationship perspective (cid:129) Organisational perspective (cid:129) Individual perspective v vi Preface This multiplicity of perspectives reflects the complex and dynamic nature of both changesinhighereducationandtheroleuniversitiesanditsindividualstakeholders play;andremindsusoftheneedofcombiningalleffortsinourquesttomaximisea positive impact on the community. Additionally, we call for a more diverse and collaborative work to realise the impacts society needs. Wearegratefulforthevaluabletimeandeffortmanyhaveinvestedinthisbook. First and foremost, we thank all chapter contributors for making their research results and knowledge available in this book. Second, we like to acknowledge the greathelpoftheSpringerteam,especiallyStephenJonesandAmbroseBerkumans, whofosteredthepublicationofthebook.Lastly,wethanktheteammembersofthe Science-to-Business Marketing Research Centre in Münster who have always supported us with their insights and a helping hand. Thebookintendstobroadenperspectivesanddeepenunderstandingofengaged and entrepreneurial universities. We hope that this will facilitate discussions in the scientific community and in practice alike, and contribute to the change process. Therefore, we invite our readers to join the discussion by contributing ideas, knowledgeandexperiencesonhowwecanbetterdevelopthethirdmissionthrough entrepreneurship and engagement and jointly shape the future of universities. Münster, Germany Thorsten Kliewe Bremen, Germany Tobias Kesting Adelaide, Australia Carolin Plewa Münster, Germany Thomas Baaken Contents Introduction: A Brief History of Engaged and Entrepreneurial Universities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 Thorsten Kliewe and Thomas Baaken PartI TheStateofPlay—EngagedandEntrepreneurialUniversities Embedding Entrepreneurial and Engaged Universities—A Holistic View. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19 Aurel Moussa, Tobias Kesting and Thomas Clauss Understanding the Governance of the Engaged and Entrepreneurial University in the Twenty-First Century: Towards a New Research and Policy Agenda . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43 Marlous Blankesteijn, Chanphirun Sam and Peter van der Sijde Part II The Ecosystem Perspective Entrepreneurial University Indicators in Global University Rankings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 57 Lina Landinez, Thorsten Kliewe and Habtamu Diriba TheEntrepreneurialUniversity:LinkingEndowedChairstoRegional Economic Development . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 87 Thomas Baaken, Marieke C. Baaken, Kira Burmeier and Arno Meerman Part III The Relationship Perspective The Engaged and Entrepreneurial University: A Model for Success for Smaller Programs. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 113 Stephen C. Betts and Michael D. Santoro The Dynamics of Managing Evolving University-Industry Linkages. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 127 Carolin Plewa, Giselle Rampersad and Joanne Ho vii viii Contents Part IV The Organisational Perspective Universities and Science Parks: Engagements and Interactions in Developing and Attracting Talent . . . . . . . . . . . . . . . . . . . . . . . . . . . 151 Eduardo Cadorin, Eloïse Germain-Alamartine, Dzamila Bienkowska and Magnus Klofsten Engagement Through Communication: Communicating Scientific Knowledge to SMEs. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 171 Sarai Løkkegaard and Marianne Lykke An Entrepreneurial University Taxonomy Proposal. . . . . . . . . . . . . . . . 191 Leire Markuerkiaga, Nekane Errasti and Juan Ignacio Igartua Part V The Individual Perspective The Role of Experience of Academics in University Engagement: Looking at University-Industry Linkages. . . . . . . . . . . . . . . . . . . . . . . . 213 Nisha Korff, Carolin Plewa and Thomas Baaken Entrepreneurial Educators as Academic Intrapreneurs . . . . . . . . . . . . . 231 Sue Rossano-Rivero A Conceptual Framework of Leadership and Governance in Sustaining Entrepreneurial Universities Illustrated with Case Material from a Retrospective Review of a University’s Strategic Transformation: The Enterprise University . . . . . . . . . . . . . . . . . . . . . . 243 Wendy M. Purcell Editors and Contributors About the Editors Thorsten Kliewe is Full Professor for Innovation Management and Business Development at Münster University of Applied Sciences, Deputy Director of the Science-to-Business Marketing Research Centre, Co-founder and Chairman of the University Industry Innovation Network, and Founder and Chair of the Accreditation Council for Entrepreneurial and Engaged Universities. Tobias Kesting is Professor for General Business Management and Marketing at APOLLON University of Applied Sciences. Carolin Plewa is Deputy Dean (Research) Faculty of Professions, Professor in Marketing and Stakeholder Engagement, as well as a research member of the Institute of Photonics and Advanced Sensing at The University of Adelaide. Thomas Baaken is Professor in Marketing at Münster University of Applied Sciences and Managing Director of the Science-to-Business Marketing Research Centre at the same university. Contributors Marieke C.Baaken completed a double degree masterprogrammeat theFaculty ofEconomicsandBusinessatRUGRijksuniversiteitGroningen,andattheFaculty of Economic Sciences at Georg-August-Universität Göttingen. Stephen C. Betts is Professor of Management in the Marketing and Management Department at William Paterson University. ix x EditorsandContributors DzamilaBienkowska isAssociateProfessoratLinköpingUniversity,Department of Management and Engineering. Marlous Blankesteijn is Assistant Professor in the section Science Business Innovation at the Faculty of Beta Sciences at Vrije Universiteit Amsterdam. Kira Burmeier is Project Manager of the “International Startup Survey” of the Science-to-BusinessMarketingResearchCentreandPricewaterhouseCoopersGmbH. Eduardo Cadorin is a Ph.D. candidate at Linköping University, Department of Management and Engineering. Thomas Clauss is Associate Professor at the University of Southern Denmark (SDU), Department of Technology and Innovation. Habtamu Diriba is a Ph.D. candidate at the Science-to-Business Marketing Research Centre at Münster University of Applied Sciences. Nekane Errasti is Academic Director of Mondragon Unibertsitatea’s Faculty of Engineering and Lecturer on innovation management at Mondragon Unibertsitatea’s Faculty of Engineering. Eloïse Germain-Alamartine is a Ph.D. candidate at Linköping University, Department of Management and Engineering. Joanne Ho is Lecturer at the Singapore University of Social Sciences. Juan Ignacio Igartua is Research Professor at Mondragon Unibertsitatea’s Faculty of Engineering. Magnus Klofsten is Professor of Innovation and Entrepreneurship and Founding Director of Centre for Innovation and Entrepreneurship at Linköping University. Nisha Korff is Sales Manager of Svend Hoyer GmbH. Lina Landinez is Junior Professor in Innovation and Technology Management at Münster University of Applied Sciences and Leader of the Science-to-Innovation ResearchTeamattheuniversity’sScience-to-BusinessMarketingResearchCentre. Sarai Løkkegaard is a postdoctoral researcher at the Humanomics Research Centre at Aalborg University. Marianne Lykke is Professor in Information Architecture and Information Interaction at Aalborg University. Leire Markuerkiaga is a lecturer and researcher at Mondragon Unibertsitatea’s Faculty of Engineering. Arno Meerman is CEO of the University Industry Innovation Network, Director of Business Development at the Science-to-Business Marketing Research Centre (S2BMRC) and Ph.D. candidate at S2BMRC and Universiteit Twente.
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