DAGMAR, Defining Advertising Goals for Measured Advertising Results 2Nd Ed. PDF
148 Pages·1995·0.752 MB·English
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Measure the results and the effectiveness of your advertising in reaching marketing goals with DAGMAR. Includes up-to-date research and examples that reflect the latest technological advances in a broad range of product categories.
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Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.
