curious lessons in the museum This page has been left blank intentionally Curious Lessons in the Museum The Pedagogic Potential of Artists’ Interventions Claire Robins Institute of Education, University of London, UK © Claire Robins 2013 All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise without the prior permission of the publisher. Claire Robins has asserted her right under the Copyright, Designs and Patents Act, 1988, to be identified as the author of this work. Published by Ashgate Publishing Limited Ashgate Publishing Company Wey Court East 110 Cherry Street Union Road Suite 3-1 Farnham Burlington, VT 05401-3818 Surrey, GU9 7PT USA England www.ashgate.com British Library Cataloguing in Publication Data Robins, Claire. Curious lessons in the museum : the pedagogic potential of artists’ interventions. 1. Artists and museums. 2. Artists and museums – History. 3. Art in education. 4. Museums – Educational aspects. I. Title Library of Congress Cataloging-in-Publication Data Robins, Claire. Curious lessons in the museum : the pedagogic potential of artists’ interventions / by Claire Robins. pages cm Includes bibliographical references and index. ISBN 978-1-4094-3617-1 (hardback)—ISBN 978-1-4094-3618-8 (ebook)— ISBN 978-1-4094-7099-1 (epub) 1. Artists and museums. 2. Art museums—Educational aspects. 3. Art museums—Exhibitions. 4. Museum techniques. I. Title. N410.R63 2013 707.5—dc23 2012045465 ISBN 9781409436171 (hbk) ISBN 9781409436188 (ebk – PDF) V ISBN 9781409470991 (ebk – ePUB) Printed in the United Kingdom by Henry Ling Limited, at the Dorset Press, Dorchester, DT1 1HD Contents List of illustrations vii Acknowledgements x Introduction 1 Part I artIsts, museums and educatIon In hIstorIcal context 1 Shiftingprioritiesforlearninginthemuseum 17 2 Historicaltracingsofartists’interventionsintheearlytwentieth century 47 3 Historicaltracingsofartists’interventionsinthemid-twentieth century 61 Part II Parody and Irony In the museum 4 Humour,ironyandparodyinartists’interventions 89 5 Jokers,trickstersandtheparafictional 105 6 An Elite Experience for Everyone:acasestudyinterventionatthe WilliamMorrisGallery,London 119 vi curiouslessonsinthemuseum Part III contemPorary museums and the role of artIsts’ InterventIons 7 Theroleofartists’interventionsinopeningupmicro,counterand affectivenarrativesinmuseuminterpretation 155 8 Artists’interventionsandthereflexivemuseum:addressing difference 175 9 Theaffableinterventionists 197 Bibliography 217 Index 235 List of illustrations Colour Plates 6 Sophie Calle, from The Appointment (1999), Freud Museum, London. 1 Fred Wilson, Mixed Metaphors Reproduced with kind permission of (1993). © Seattle Art Museum, James Putnam Photo: Susan Dirk 7 Liberate Tate, Human Cost (2011). 2 Hubert Duprat, Trichopteres (2000). © Photo Immo Klink © ADAGP, Paris and DACS, London 2012 8 Willem de Rooij Intolerance (2010), installation view, Neue 3 Mark Dion, Scala Naturae (1994), Nationalgalerie, Berlin. Courtesy stepped plinth, artefacts, specimens, Willem de Rooij and Benjamin taxidermic animals, bust, 238 × 100 Meyer-Krahmer. Photo Jens Ziehe, × 297 cm. © Courtesy the artist and Berlin. © The Artist Tanya Bonakdar Gallery, New York 4 Alfred H. Barr Jr, Flow Chart (1936), Black and White Figures cover of the exhibition catalogue, Introduction Cubism and Abstract Art, MoMA 1936, New York, Museum of Modern Art 0.1 Andy Goldsworthy, Sandwork (MoMA). Offset, printed in colour, 19.7 (1994). Reproduced with kind × 26 cm. Digital image © (2012) The permission of James Putnam Museum of Modern Art/Scala, Florence 0.2 Joseph Kosuth, The Play of the 5a Michael Craig-Martin, An Oak Tree Unmentionable (1991). © ARS, NY and (1973), assorted objects and printed text DACS, London 2012 under glass, glass on shelf, 5 7/8 × 18 × 5 1/2 inches (15 × 46 × 14 cm); 5b text 0.3 Juan Capistran, The Breaks (2000) panel 12 × 12 inches (30 × 30 cm). Collection: National Gallery of Australia viii curious lessons in the museum 1 Shifting priorities for learning in 5 Jokers, tricksters and the the museum parafictional 1.1 Andrea Fraser, Little Frank and 5.1 Portrait of Mrs Elizabeth Cook. His Carp (2004), video still. © Courtesy Aged 81 Years (c. 1830), oil on canvas. of the artist Unsigned. (ML Ref: Z ML 430) Mitchell Library. State Library of New 1.2 Ad Reinhardt, How to Look South Wales. This image has been at Modern Art in America (1946 digitally altered by Tim Mackrell with version), 1961 reprint in ARTnews. the permission of the Mitchell Library Ad Reinhardt papers, Archives of American Art, Smithsonian Institution 5.2 Maureen Lander, Pinagao Seeds Sown in Museum. Digitally altered by Tim Mackrell with the artist’s 2 Historical tracings of artists’ permission interventions in the early twentieth century 6 An Elite Experience for Everyone: 2.1 Marcel Duchamp, Fountain a case study intervention at the (1917), © Succession Marcel Duchamp/ William Morris Gallery, London ADAGP, Paris and DACS, London 2012 6.1 News from Nowhere: Visions of Utopia (2005), exhibition catalogue produced in the form of a newspaper. 3 Historical tracings of artists’ Author’s own photo interventions in the mid-twentieth century 6.2 False Beard (c. 1875), from a design by William Morris (1834–96), 3.1 Marcel Broodthaers, ‘Section des human hair woven onto lace. Author’s Figures’ in Der Adler Vom Oligozän Bis own photograph Heute (1972). Photograph copyright Maria Gilissen. Musée d’Art Moderne, 6.3 Victoria Fielding, Volunteer Département des Aigles, Section des Guide. Author’s own photograph Figures 1972 6.4 William Morris’ coffee cup. Author’s own photograph 4 Humour, irony and parody in artists’ interventions 6.5 History of the cup. Author’s own photograph 4.1 Barbara Bloom, The Reign of Narcissism (1989), mixed media 6.6 William Morris’ satchel. Author’s installation, hexagonal room, 144 × own photograph 240 × 240 inches (365.8 × 609.6 × 609.6 cm). The Museum of Contemporary 6.7 History of the satchel. Author’s Art, Los Angeles, Gift of the Frederick own photograph R. Weisman Art Foundation, Los 6.8 Victoria wearing the beard. Angeles, California Author’s own photograph list of illustrations ix 6.9 The William Morris replica 8 Artists’ interventions and the beard. Author’s own photograph reflexive museum: addressing difference 6.10 Victoria in replica beard outside the William Morris Gallery. Author’s 8.1 Fred Wilson, Metalwork. Mining own photograph the Museum: An Installation by Fred Wilson. Maryland Historical Society, 1992–1993. Photograph from the 7 The role of artists’ interventions Museum Department in opening up micro, counter and affective narratives in museum interpretation 9 The affable interventionists 7.1 Susan Hiller, From the Freud 9.1 Jeremy Deller, Baghdad 5th March Museum (1991–96) (below left), Detail, 2007 (2010). With permission from the ‘Nama-ma/mother’ (above), Vitrine artist 220 × 1000 × 60 cm, containing 50 9.2 Grayson Perry, You Are Here (2011), boxes, each 25 × 32.5 cm, and video, 15 glazed ceramic, 43.5 cm × 39.2 cm. mins. © Susan Hiller, Collection, Tate, Courtesy of the artist and Victoria Miro London Gallery, London. © The artist 7.2 Maslow’s Pyramidal Hierarchy 9.3 Willem de Rooij, Intolerance of Learning Needs (1943), redrawn by (2010). Courtesy Willem de Rooij and Jessica Barr Benjamin Meyer-Krahmer. Photo: Boris Kralj. © The artist Every effort has been made to contact the copyright holders but if any have been inadvertently overlooked the publisher will be pleased to make the necessary arrangement at the first opportunity.